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Is Student Affairs Ready for Influencer Marketing?

Dr. Josie Ahlquist

So, how can higher education better approach marketing and communications strategies to positively influence current and future students? In this session, three models of student influencer programs will be shared, from low-budget ambassador programs to paid influencer content on platforms like Instagram and TikTok.

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Pathways to Student Affairs and Services Around the Globe

Supporting Student Success

What does student affairs work look like in the Philippines? How do higher education institutions support student success in Mexico? Set sail, from the comfort of your own couch, and join me as we go around the globe to learn about pathways to student affairs and services careers.

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Student affairs leaders get real on counseling after COVID

University Business

Student mental health on college campuses has taken a toll in the years after the pandemic, straining in-house counseling services and affecting student engagement. Haywood was joined by Lake Tahoe Community College’s Michelle Batista, vice president of student services. Smith University (N.C.). We got you.”

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6 ways leaders are rethinking their student affairs organizational charts in 2023

EAB

6 ways leaders are rethinking their student affairs organizational charts in 2023. Between a pandemic, a national racial reckoning, and increasing challenges to the higher education business model, student affairs leaders have spent the past few years looking for ways to innovate and collaborate more effectively across the cabinet.

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Building an Executive Communications Strategy for the Next Generation of Campus Leaders

Dr. Josie Ahlquist

Presenters will feature insights from community college presidents with backgrounds in Student Affairs. This session is designed to equip campus leaders with actionable strategies for building impactful executive communication.

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Growing Pains: Is Your Division’s Marketing Strategy and Structure Stuck

Dr. Josie Ahlquist

In this session, Dr. Josie Ahlquist presents findings from a four-year study on student affairs Marketing, exploring the shift toward centralized staff, advanced tools, and integrated resources. Social media has evolved over 20 years, but has your division’s strategy kept up?

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Is Student Affairs Ready for Influencer Marketing?

Dr. Josie Ahlquist

So, how can higher education better approach marketing and communications strategies to positively influence current and future students? In this session, three models of student influencer programs will be shared, from low-budget ambassador programs to paid influencer content on platforms like Instagram and TikTok.