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How to Build a University Social Media Strategy

HEMJ (Higher Ed Marketing Journal)

5 Steps for Creating Your Social Media Brand Presence For universities eager to thrive in today’s cyber-centric world, social media isn’t just a tool. The importance of maintaining a holistic brand image that resonates across diverse social media platforms cannot be overstated.

Media 103
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Colleges Are More Than Just an Education but a Capital Investment into Our Future

Diverse: Issues in Higher Education

What Murray Sperber described in his bestseller Beer and Circus in 2001 is every bit as true today: the academic enterprise is decentered, and the quality of housing amenities, the robustness of student life programming, and the quality of an institution’s athletic teams are primary drivers of undergraduate enrollment.

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Report: Students Interested in HBCUs Have Unique Wants and Concerns

Diverse: Issues in Higher Education

A crucial place to communicate that sense of belonging is on social media. HBCU seekers were 10% more likely than non-seekers to have interacted with a college on social media and were almost 20% more likely to be open to social media ads from colleges.

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Report: Students Interested in HBCUs Have Unique Wants

Diverse: Issues in Higher Education

A crucial place to communicate that sense of belonging is on social media. HBCU seekers were 10% more likely than non-seekers to have interacted with a college on social media and were almost 20% more likely to be open to social media ads from colleges.

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Scholar-Practitioner Helps to Promote Inclusivity at Alma Mater

Diverse: Issues in Higher Education

In April, videos circulated on social media showing CMU students using racial slurs. “I Making sure that all students feel safe has been an essential part of her work. Throughout her career, she continues to teach and she also serves as a mentor to several generations of students.” I made sure I was available.

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HBCUs in the Time of Turnover

Diverse: Issues in Higher Education

Social media has changed how so many things operate. It’s always been a hard job, but now social media is able to distort what the truth is. Experts say that faculty, administration, alumni, and even current students have a role to play in influencing the stability of their university’s executive office.

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How to Manage Your Online Presence

PUC

As you apply for jobs and think about where you want to work during or after college, remember that more than half of employers dont just check your resume and cover letter they also check your social media accounts. Be selective about who you follow and connect with on social media regularly.