Great College Advice

JANUARY 15, 2024

You are communicating that you would be an active, interested, and engaged member of your chosen community. Demonstrated interest and the business of higher education In the world of business, companies are trying to make sales. Sales people do this sort of assessment of their leads or prospects all the time.

Admissions 246

Admissions Marketing and Communication Services Media Consulting 246

Diverse: Issues in Higher Education

AUGUST 28, 2023

The report is based on EAB’s 2023 Student Communications Preferences survey, which was taken by over 1,000 students who indicated that they were considering an HBCU. That’s something that our students communicate,” he said. A crucial place to communicate that sense of belonging is on social media.

Marketing and Communication Services 246

Marketing and Communication Services Media Recruitment Alumni 246

Diverse: Issues in Higher Education

AUGUST 28, 2023

The report is based on EAB’s 2023 Student Communications Preferences survey, which was taken by over 1,000 students who indicated that they were considering an HBCU. That’s something that our students communicate,” he said. A crucial place to communicate that sense of belonging is on social media.

Marketing and Communication Services 243

Marketing and Communication Services Media Recruitment Alumni 243

Diverse: Issues in Higher Education

AUGUST 22, 2024

It is not news that colleges and universities are expensive,” said Michael Koppenheffer, EAB vice president, Enroll360 marketing, analytics and AI strategy and a contributing consultant to the paper. “It The company does marketing on behalf of colleges and universities and engages with families around the country.

Marketing and Communication Services 182

Marketing and Communication Services Safety and Security Enrollment Management Financial Aid 182

Diverse: Issues in Higher Education

FEBRUARY 14, 2023

It then projects this inequality into labor markets, housing markets, and local school districts, guaranteeing the intergenerational transmission of race and class privilege.” MCC is introducing a new framework for leaders that will drive critical thinking, professional development, and community accountability. Francesca I.

Community College 299

Community College Marketing and Communication Services Faculty Professional Development 299

The Change Leader, Inc.

MARCH 18, 2025

March 18, 2025 · Episode 251 Enrollment Marketing Strategy: How to Attract Students and Align Programs 37 Min · By The Change Leader, Inc. Learn how higher ed leaders can improve enrollment marketing strategy, align programs with demand, and attract more students in a competitive landscape.

Marketing and Communication Services 52

Marketing and Communication Services Research Higher Education Budget and Finance Management 52

Diverse: Issues in Higher Education

APRIL 16, 2024

Aaron Goodson, director of mental health and performance for Duke University Athletics, notes that Black student-athletes have long built community, but “in 2020, there was a demand in a lot of ways for it to be formally recognized. Invitational to promote social justice and equity. was key,” says Carter-Francique.

Title IX 302

Title IX Marketing and Communication Services Social Justice DEI 302

Great College Advice

SEPTEMBER 28, 2023

If you want to communicate with admissions, it’s best to think carefully about how you will communicate with the humans that populate those offices of admission. One source of information that can help reduce the uncertainty — in some respects — are college admissions counselors. However, you also want to avoid being annoying.

Admissions 252

Admissions Marketing and Communication Services Financial Aid Consulting 252

Parchment

NOVEMBER 25, 2024

Both the education and job market are evolving, and institutions are embracing Comprehensive Learner Records (CLRs) to keep pace with these changes. The Power of Comprehensive Learner Records CLRs now represent a transformative shift in how higher education institutions capture and communicate a student’s academic journey.

Marketing and Communication Services 52

Marketing and Communication Services Education Higher Education Consulting 52

SRHE

DECEMBER 19, 2024

The fields emphasis on data-driven, globally relevant research – addressing topics like economic policy, market dynamics, and financial crises – positions it effectively within international discourse. He has extensively published on academic knowledge production in communication studies and beyond. and Germany.

Marketing and Communication Services 75

Marketing and Communication Services Research Higher Education Education 75

College for Creative Study

DECEMBER 16, 2023

Interpublic Group announced the expansion of its Motor City Marketing and Communications Fellowship, a jobs program exclusively associated with IPG’s Detroit-based communications and marketing companies supporting client General Motors.

Marketing and Communication Services 52

Marketing and Communication Services Industry Recruitment Healthcare 52

The Change Leader, Inc.

MARCH 4, 2025

March 4, 2025 · Episode 249 The Hidden Enrollment Market in Workforce Education 38 Min · By The Change Leader, Inc. Workforce Education and the Hidden Enrollment Market The traditional higher education model is facing increasing pressure. Durable skills: Critical thinking, teamwork, communication, adaptability.

Education 52

Education Marketing and Communication Services Higher Education Management 52

HEMJ (Higher Ed Marketing Journal)

FEBRUARY 27, 2025

Shifting student demographics, emerging technologies, and market pressures require institutions to be proactive in building a stronger, more adaptable foundation for long-term success. Additionally, collaboration tools like Asana, Trello, Monday.com, Slack, and Microsoft Teams are critical for project management and internal communications.

Marketing and Communication Services 52

Marketing and Communication Services Industry Higher Education Management 52

Campus Sonar

FEBRUARY 25, 2025

Unique authors can indicate a healthy community with diverse experiences and perspectives, and a shared affinity for your organization. They wanted to improve brand awareness, build team capacity, and develop an enrollment marketing strategy informed by the needs of their students. Lets break down how it works.

Marketing and Communication Services 52

Marketing and Communication Services Industry Admissions Media 52

Diverse: Issues in Higher Education

OCTOBER 9, 2023

Angelo State University in San Angelo, Texas, partners with over 62 high schools across the state, facilitating college access for Latino, rural, and other marginalized communities. Based on data gathered, we increased support services such as Ram Pantry, counseling, technology availability, and academic advising,” he continues.

Marketing and Communication Services 334

Marketing and Communication Services Financial Aid Faculty Recruitment 334

Campus Sonar

DECEMBER 17, 2024

The real-time market and audience insights give you the information you need to turn data into insights and action plans that impact strategic outcomes. Campus partner Matt Serrao, Associate Vice President for Marketing told us: Our partnership provides us with the data needed to make decisions that make a difference.

Marketing and Communication Services 52

Marketing and Communication Services Fundraising Enrollment Management Research 52

University Business

SEPTEMBER 26, 2023

While email and institutions’ college websites still dominate as students’ preferred mode of communication and point of contact , it can be difficult for colleges that aren’t already on students’ radars to make an impact by using these tools.

Media 105

Media Recruitment IT Marketing and Communication Services 105

HEMJ (Higher Ed Marketing Journal)

NOVEMBER 20, 2024

Develop and launch annual marketing campaigns. In my recent article on building online student services , we discussed the importance of assessing your organizational design and effectiveness to identify improvement opportunities and facilitate high-quality growth. Receive enrollment targets. Pursue prospective students.

Marketing and Communication Services 59

Marketing and Communication Services Management Higher Education Manufacturing 59

HEMJ (Higher Ed Marketing Journal)

FEBRUARY 28, 2024

That’s the guide we’re all looking for as we face the never-ending challenges of enrollment marketing in higher education, right? Persuasion in Enrollment Marketing Persuasion is more than just the title of an excellent Jane Austen novel. We all know the impact of persuasion in changing minds and convincing people to take an action.

Marketing and Communication Services 71

Marketing and Communication Services Alumni Higher Education Industry 71

HEMJ (Higher Ed Marketing Journal)

APRIL 22, 2024

Emails Are Still a Powerful Tool in Higher Ed Marketing In the mid-1990s, a new phrase began triggering internet users’ dopamine receptors: You’ve got mail! Outdated Email Campaign Strategies When it comes to your higher ed institution’s 2024 marketing tactics, you don’t want to be stuck in the past.

Marketing and Communication Services 93

Marketing and Communication Services Technology/Audio/Visual Higher Education Career Services 93

University Business

DECEMBER 17, 2024

As support of these programs is crucial in a post-pandemic world in order to ensure their accessibility, enhancing study abroad offerings and effectively marketing those offerings can appeal to a distinct population of prospective students that aligns with the values of a small liberal arts education.

Study Abroad 52

Study Abroad Marketing and Communication Services Financial Aid Alumni 52

HEMJ (Higher Ed Marketing Journal)

MARCH 27, 2024

But for institutions that are truly student-focused — and capable of communicating that through their marketing efforts — significant enrollment gains are possible. Additionally, the importance of career services and robust support systems in online learning environments cannot be overstated.

Marketing and Communication Services 88

Marketing and Communication Services Admissions Higher Education Financial Aid 88

Supporting Student Success

JANUARY 26, 2021

Upon graduation, today’s students are facing a unique problem: the job market is full of positions designated as “entry-level,” but many of those positions actually require several years’ worth of experience. To add to the problem, the pandemic has undoubtedly shaken up the job market. By: Hana Rehman. Volunteer or Intern Virtually.

Marketing and Communication Services 130

Marketing and Communication Services Industry Nonprofit Organizations Recruitment 130

HEMJ (Higher Ed Marketing Journal)

APRIL 15, 2023

With so many options available to today’s prospective students, how can higher education marketers overcome a “sea of sameness” to shine attention on their institution and online degree programs and boost enrollment? But higher ed marketers know that’s much easier said than done.

Marketing and Communication Services 52

Marketing and Communication Services Computers and Informational Technology Recruitment Financial Aid 52

AIFS Abroad

APRIL 24, 2024

Whether you’re majoring in a field related to Community Service or Service Learning, just need to fulfill a class requirement, or are simply passionate about giving back, why not take those types of classes as you study abroad? Stellenbosch, South Africa 1.

Study Abroad 52

Study Abroad Marketing and Communication Services Architecture Social Justice 52

HEMJ (Higher Ed Marketing Journal)

SEPTEMBER 27, 2022

As a result, they’re adept at communicating through a personal device any time of day. Enter one of the latest trends in communication technology: the chatbot. Companies use chatbots as a messaging service to provide immediate responses to commonly asked questions. The Role of Chatbots for Universities and Colleges.

Higher Education 52

Higher Education Marketing and Communication Services Education Admissions 52

HEMJ (Higher Ed Marketing Journal)

SEPTEMBER 18, 2023

Anyone who’s partnered with a marketing agency, hired a freelancer, or contracted for vendor services knows that. Later, I founded my first company to support colleges and universities that wanted to manage their students’ journeys independently, but lacked sufficient marketing knowledge and resources.

Marketing and Communication Services 96

Marketing and Communication Services Management Higher Education Enrollment Management 96

SRHE

JANUARY 22, 2025

Wife work defined Wife work tasks include: writing references for students; mentoring; assisting students with emotional problems or recruitment; careers advice; taking on someones admin work whilst they gain awards; and committee work, effectively comprising what is known as service work.

Retail 52

Retail Marketing and Communication Services Grants and Contracts Recruitment 52

HEMJ (Higher Ed Marketing Journal)

JULY 2, 2024

As universities began to allow prospective learners, particularly adults seeking flexibility, to earn a degree without ever setting foot on campus, they also started to rethink their brand messaging to attract the modern student, all while jockeying for elbow room in the increasingly crowded online market. Approachable or rigorous?

Marketing and Communication Services 94

Marketing and Communication Services Higher Education Alumni Media 94

HEMJ (Higher Ed Marketing Journal)

MARCH 12, 2024

Community college admissions offices also can learn several valuable lessons from their peers that are experiencing strong growth — including two-year, four-year, and alternative credentialing institutions — regarding marketing strategies, student engagement tactics, and operational efficiency.

Community College 78

Community College Marketing and Communication Services Admissions Utilities 78

EAB

DECEMBER 27, 2023

Blogs 4 takeaways from marketing to graduate students in 2023—and predictions for 2024 Insights from a former higher ed CMO I recently returned from the Windy City, where I attended the American Marketing Association ’s (AMA) annual higher ed symposium. New growth and centralization of services mandates were imposed on PCO leaders.

Marketing and Communication Services 59

Marketing and Communication Services Recruitment Support Services Career Services 59

The Change Leader, Inc.

MARCH 6, 2025

If marketing and enrollment fail to bring in the needed students for financial sustainability, the board doesnt (or shouldnt) hold the marketing team accountable, they should hold the president accountable. And this frequently is a symptom of an issue of a lack of board independence. And how do you do that? The NWCCU standard 2.A.2

Government 52

Government Marketing and Communication Services Alumni Faculty 52

Edu Alliance Journal

MARCH 21, 2023

King will retire after nineteen years of service in that position. Mr. Hoke has extensive experience in the fields of higher education, marketing, communications and e-Learning. His appointment is effective July 1st when the current President & CEO, Dan L. I look forward to watching the association improve and grow.”

Administration 105

Administration Marketing and Communication Services Higher Education Administration Professional Development 105

College Forward

APRIL 19, 2024

Across the nation, AmeriCorps members unite under a shared mission: to uplift their communities and cultivate personal growth through civic engagement. Yet, one of the most challenging aspects of service involves deciding on next steps after completing a term. Access the AmeriCorps alumni website and the alumni job board.

Marketing and Communication Services 52

Marketing and Communication Services Alumni Industry Higher Education Administration 52

University Business

SEPTEMBER 18, 2024

Local adult learners and veterans seeking to diversify their skillsets in other high-demand careers have turned to the community college in droves since it opened in 2003. Over the last three and a half years, Larson and the Education Design Lab have helped over 75 community colleges across 20 states develop micro-credentials.

Community College 116

Community College Marketing and Communication Services Manufacturing Industry 116

University Business

MAY 15, 2023

It used to be a clever marketing tactic for colleges to increase their cost of attendance incrementally. In marketing psychology, companies are willing to raise their price tag to associate their service with higher quality. now markets itself as the best-priced Christian college in the nation with its tuition cut.

Marketing and Communication Services 52

Marketing and Communication Services Financial Aid Student Financial Aid Higher Education 52

HEMJ (Higher Ed Marketing Journal)

SEPTEMBER 8, 2022

With this spike in interest, the alternative education market is growing rapidly. For example, the coding bootcamp market is projected to grow 19.31% in 2022 and reach $1.2 billion in market share by 2028. How to Market Micro Programs Effectively. Include the Marketing Team Early.

Educational Programs 52

Educational Programs Marketing and Communication Services Education Utilities 52