HEMJ (Higher Ed Marketing Journal)

SEPTEMBER 27, 2022

Many of today’s students have grown up with technology literally at their fingertips. As a result, they’re adept at communicating through a personal device any time of day. Enter one of the latest trends in communication technology: the chatbot. They’re essentially created to collect and use data to inform their decisions.

Higher Education 52

Higher Education Marketing and Communication Services Education Admissions 52

Campus Groups

AUGUST 2, 2022

We know how critical the fall is for student engagement. It is when new students immerse themselves in college life and returning students renew with campus activities and traditions. This article outlines 5 student engagement strategies for the fall. Offices that can seem intimidating (i.e.

Student Engagement 52

Student Engagement Marketing and Communication Services Student Affairs Student Organizations 52

Teaching Matters Student Engagement

NOVEMBER 21, 2022

Photo by Adem AY on Unsplash In this extra post, Ari Badlishah highlights the benefits of using authentic student voice in university marketing materials. Like any other student at The University of Edinburgh, I have been on the receiving end of several communications and marketing messages from the University.

Higher Education 52

Higher Education Marketing and Communication Services Education Media 52

Parchment

AUGUST 20, 2024

In 2023, College of DuPage selected Parchment’s Diploma Services to improve the efficiency of their diploma issuance and increase student engagement. Once we started to explore the benefits of a single platform, rolling everything into one service for students really made sense.

Marketing and Communication Services 52

Marketing and Communication Services Student Engagement Media IT 52

EAB

MAY 23, 2023

Podcast New Student Engagement Data Reveals Surprises Episode 152. The three unpack recent criticisms leveled at the community college sector and share new data that point to a number of bright spots. They also offer advice to community college leaders on ways to make measurable improvements in student retention and enrollment.

Student Engagement 52

Student Engagement Community College Marketing and Communication Services Food 52

Creatrix Campus

MARCH 12, 2024

Empowering Student Success: Enhancing Student Information and Academic Advising editor Tue, 03/12/2024 - 03:05 Welcome to our insightful guide, 'Empowering Student Success: Enhancing Student Information and Academic Advising.' Use technology for insights into student needs and preferences.

Academic Advising 52

Academic Advising Marketing and Communication Services Career Counseling Utilities 52

HEMJ (Higher Ed Marketing Journal)

SEPTEMBER 18, 2024

5 Tips for Keeping Students Engaged Throughout the Admissions Process In higher education, the enrollment funnel can feel like a battleground for institutions vying to convert interest into commitment. Traditionally, the enrollment funnel has been viewed simply: attract, engage, and enroll.

Admissions 52

Admissions Marketing and Communication Services Financial Aid Media 52

EAB

OCTOBER 24, 2022

Make sure your recruiters and admissions staff are armed with accurate print or digital materials about your campus’ available groups, and that there is a good contact available if a prospect wants more information. You can also have a member of these programs talk to students during tours, open houses, and student organization fairs.

Recruitment 95

Recruitment Community College Marketing and Communication Services Admissions 95

Creatrix Campus

OCTOBER 3, 2023

Student recruitment is the process of attracting and enrolling students into educational programs. It involves marketing, engagement, application, admission, financial aid, and communication to help students make informed decisions about their education. It creates awareness and generates interest.

Recruitment 52

Recruitment Marketing and Communication Services Financial Aid Alumni 52

University Business

AUGUST 10, 2023

The next student cohort experienced a unique set of challenges from a decade past. Institutions can ensure their success and development with intentional support in the areas they may be vulnerable in and by communicating these services fully. Additionally, the University of North Texas and Reynolds Community College (Va.)

Marketing and Communication Services 52

Marketing and Communication Services Food Community College Health Services 52

Creatrix Campus

JULY 18, 2022

They are powerful tools that can streamline customer support, communication, and management. Using the best CRM for higher education can help institutions overcome issues like disparate, outdated, or inaccurate data, lengthy tiresome processes, labor-intensive tasks, duplicate efforts, delayed information, and disconnected team members.

Higher Education 52

Higher Education Marketing and Communication Services Education Admissions 52

EAB

NOVEMBER 3, 2022

Source: EAB analysis of American Community Survey data. When I worked in enrollment management, inquiries were one of the most difficult categories of students to capture and communicate with. Lack of follow up is detrimental, and research shows that mail and email follow up are important to prospective students.

Community College 52

Community College Marketing and Communication Services Enrollment Management Admissions 52

Teaching Matters Academic Communities

APRIL 16, 2019

The programme established a bridge for me to communicate with learners throughout the world and changed my previous point of view on online learning. Photo credit: unsplash, Anika Huizinga, CC0 For students studying degrees aligned with their career, there is demonstrable value in sharing professional experiences. Apr 16, 2019

Marketing and Communication Services 52

Marketing and Communication Services Management Higher Education Education 52

Teaching Matters Academic Communities

JULY 27, 2023

Image credit: Business School Comms and Marketing team and EUMAS , UoE In this post, Dr Jennifer Yule and Dr Pauline Ferguson, programme leads at the University of Edinburgh Business School (UEBS) share their journey of successfully partnering with one of the student societies EUMAS.

Marketing and Communication Services 52

Marketing and Communication Services Consulting Professional Services Student Engagement 52

Campus Groups

JULY 26, 2022

They help establish better communication and engage students. Today’s college students are almost exclusively digital natives. Dedicated mobile apps are increasingly used as a tool to get information, learn, and socialize on campus. Having a mobile app enhances the user experience of our Partner Campus communities.

Marketing and Communication Services 52

Marketing and Communication Services Alumni Administration Media 52

EAB

MAY 16, 2023

So one of the things that we found that was challenging was the hesitance of our community trying to master some new skills. And so what we also noted was that in order for this to happen, we needed to get more marketing involved, across the campus to be able to promote this new platform. How will students know about it?

Marketing and Communication Services 94

Marketing and Communication Services Faculty Utilities Institutional Research 94

The Change Leader, Inc.

MAY 16, 2023

16 May · Episode 155 Tailoring Student Services to Create Career-Ready Graduates 36 Min · By Dr. Drumm McNaughton Hear how Villanova University is creating career-ready graduates with approximately 94% of students being accepted into internships. Villanova typically encourages employers to pay interns.

Student Services 52

Student Services Higher Education Professional Development Education 52

EAB

NOVEMBER 1, 2022

Leadership began by listening to staff to identify and resolve disconnects between departments, which had been limiting their ability to market and fill open courses. I'm Tara Zirkel, Director of Strategic Research with a focus on community colleges here at EAB. We have an 11000 square mile service area, a large service area.

Marketing and Communication Services 97

Marketing and Communication Services Faculty Computers and Informational Technology Community College 97

Creatrix Campus

JULY 5, 2024

Students who got academic counseling were 20% more likely to report greater levels of engagement and satisfaction with their educational experience. This has been proved right according to the National Survey of Student Engagement (NSSE). Inform them of the loans, grants, and scholarships that are out there.

Career Counseling 52

Career Counseling Higher Education Academic Advising Marketing and Communication Services 52

EAB

AUGUST 9, 2023

Cooper Medical School of Rowan University Fostering sense of belonging among Black undergraduate students Melissa McGuire, Ph.D.,

Budget and Finance Management 52

Budget and Finance Management Marketing and Communication Services Enrollment Management Higher Education 52

Teaching Matters Academic Support

NOVEMBER 28, 2018

The post features a range of ‘mini-blogs’ from students who use lecture recording to support their learning… Students have been at the heart of the Lecture Recording Programme, from procurement through to delivery and support, providing a unique insight into students’ needs and wants from a lecture recording service.

Marketing and Communication Services 52

Marketing and Communication Services Media Government IT 52

Experiential Learning Depot

APRIL 27, 2023

Students did all of the things required for developing a business such as writing a business plan and conducting market research but didn't actually start their businesses (most of them anyway). Students practice budgeting and writing skills. They communicate and collaborate with the community.

Marketing and Communication Services 52

Marketing and Communication Services Management Media Research 52

Campus Groups

OCTOBER 4, 2022

Succeed One-stop shop for Engagement For higher education institutions, having a centralized platform to manage engagement is critical. Students use an engagement platform to manage their co-curricular life on campus and access student service information. At CG we understand this.

Alumni 52

Alumni Marketing and Communication Services Management Higher Education 52

EAB

OCTOBER 18, 2022

Kent State University’s Ted McKown joins EAB’s Allison Akalonu and Matt Sheldon to explore better ways to engage, recruit, and support incoming transfer students. S1: Our guests offer advice on ways to make your school more transfer-friendly, and they offer tips on keeping those students engaged and on path once they arrive.

Marketing and Communication Services 52

Marketing and Communication Services Admissions Recruitment Community College 52

Creatrix Campus

JUNE 25, 2023

Consequently, a significant skills gap has emerged, with graduates lacking the necessary competencies demanded by the job market. The Choice-Based Credit System (CBCS) is a progressive framework that empowers students to choose courses based on their interests, abilities, and career aspirations.

Higher Education 52

Higher Education Marketing and Communication Services Education Computers and Informational Technology 52

Teaching Matters Academic Support

OCTOBER 31, 2024

The selected DB activities aim to provide comprehensive support for students during their dissertation phase. While some activities may overlap with those already offered by the school, it is essential to maintain frequent communication with faculty to ensure DB complements existing schemes.

Marketing and Communication Services 52

Marketing and Communication Services Research Hospitality Student Engagement 52

EAB

NOVEMBER 13, 2023

AskEAB's six most popular research requests in 2022-2023 *”Other” includes questions on varied topics like labor market surveys, trends in homeschooling, and electric vehicle charging in school parking lots. #1: The most frequent queries we received centered around student engagement and attendance. a 50-100 scale).

DEI 52

DEI Libraries Marketing and Communication Services Management 52

Student Affairs Assessment Leaders (SAAL)

DECEMBER 7, 2023

In an age where information is abundant and storage is cheap, it's tempting to equate volume with value. For example, career services programming is often developed with the purpose of improving student skill in each of the career competencies as described by NACE. Awareness of services? Professional writing?

Marketing and Communication Services 52

Marketing and Communication Services Libraries Industry Career Services 52

Clark Nesxen

NOVEMBER 22, 2021

To coincide with current and future student needs, today’s CTE programs constantly evolve and range widely from computer and automotive technologies to cosmetology, agriculture, and culinary arts. This methodology leverages the proximity of labs and classrooms to engage students in meaningful project-based learning.

Computers and Informational Technology 52

Computers and Informational Technology Marketing and Communication Services Education Community College 52

The Change Leader, Inc.

DECEMBER 14, 2023

The Need for a New Higher Ed Value Proposition As the availability of world-class educational content has expanded, with terabytes of information now accessible free online, universities must redefine their value proposition. One University that is a leader in this respect is Franklin University in Columbus, Ohio.

Higher Education 52

Higher Education Education Marketing and Communication Services Budget and Finance Management 52

Creatrix Campus

MAY 29, 2023

Outcome-based education is a teaching and learning style that focuses on the information, skills, and competencies that students should have at the completion of a course, program, or degree. This method enables educators to better evaluate how well students are comprehending the topic and to make curriculum improvements.

Education 52

Education Marketing and Communication Services Faculty Higher Education 52

Confessions of a Community College Dean

MARCH 10, 2023

We build relationships primarily with our students, but also it’s a framework that we use to build relationships with one another.” ” Cuevas sees both student engagement and advising-team morale as relatively low post-pandemic. The effects were biggest for underrepresented student groups.

Student Engagement 106

Student Engagement Academic Advising Marketing and Communication Services Community College 106

The Change Leader, Inc.

MARCH 28, 2023

In stark contrast to prevailing trends in higher education, colleges and universities have or are boosting their enrollment, retention, and graduation rates by improving their students’ sense of belonging, student support services, student-faculty relationships, and career readiness programs.

Marketing and Communication Services 52

Marketing and Communication Services Consulting Support Services Libraries 52

Teaching Matters Experiential Learning

JANUARY 6, 2020

At the end of 2019, Teaching Matters was also delighted to welcome Josephine Foucher to the team, who will be focusing on increasing student engagement with Teaching Matters, and supporting students to write and contribute to the blog and podcast. But this is not the case if the student went to a high ranked university.

Development and Fund Raising 52

Development and Fund Raising Marketing and Communication Services Student Engagement Fundraising 52

Confessions of a Community College Dean

JANUARY 3, 2023

“I’ve had people tell me you could order hamburgers and the order would come in and it was chicken breast,” says Robert Nelson, chief executive officer at NACUFS, the National Association of College & University Food Services. “They should celebrate it and market that they’re engaging in it.

Food 98

Food Development and Fund Raising Marketing and Communication Services Consulting 98