Industry Media Research Utilities 
HEMJ (Higher Ed Marketing Journal)
MARCH 12, 2024
Utilize technology to create a more personalized experience. Step 1: Learn From Your Peers Community colleges looking to increase student enrollment and retention can explore the Community College Research Center’s comprehensive framework for improving student onboarding. Garner a better understanding of the modern student.
HEMJ (Higher Ed Marketing Journal)
MAY 1, 2023
Your institution has thought leaders, industry experts, and decorated doctors on staff. By partnering with these faculty members to create meaningful content, you’ll also gain opportunities to use that content in social media posts, internal newsletters, paid advertising campaigns, and so much more.
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HEMJ (Higher Ed Marketing Journal)
MAY 7, 2024
Prospective students who aren’t aware of your school and are still in the shopping-around phase benefit the most from awareness tactics such as paid media and strategic inbound marketing. Develop Paid Media Campaigns Paid media campaigns are a great awareness tactic. They also include familiarity tactics.
HEMJ (Higher Ed Marketing Journal)
OCTOBER 5, 2022
When you feature faculty members or get national or industry publications to quote them, you’re able to position them as leaders and trusted sources in their areas of expertise. The more industries and niches your college or university develops content around , the more prospective students and families you’ll attract. Organic Traffic.
University Business
OCTOBER 3, 2023
Generative AI has been designed to work with natural language and can use that information to generate new content such as text, images, or other media. When it comes to instructors, we see immense potential in utilizing these AI tools within the context of course and content design. This is an exciting but cautionary time for us.
Confessions of a Community College Dean
APRIL 4, 2023
Some point out that while the number of English majors may be down at some institutions, that’s partly because tracks that traditionally fell under English—such as media studies or film—have been split off into different programs, but they continue to attract students. “The culture industry is alive and well.
EAB
NOVEMBER 14, 2023
Working professionals with bachelor's degrees need to reskill as their industry's needs change. To help students reskill or upskill: Offer microcredentials that build concrete skills University of North Texas (UNT) designed its microcredential strategy as a +1 to help working adults develop tangible skills they can utilize in the workplace.
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