HEMJ (Higher Ed Marketing Journal)

SEPTEMBER 27, 2022

As a result, they’re adept at communicating through a personal device any time of day. Enter one of the latest trends in communication technology: the chatbot. Companies use chatbots as a messaging service to provide immediate responses to commonly asked questions. The Role of Chatbots for Universities and Colleges.

Higher Education 52

Higher Education Marketing and Communication Services Education Admissions 52

University Business

SEPTEMBER 18, 2024

. “One of the keys to our success has just been our ability to pivot very quickly and respond to industry demands.” ” Here’s another: WSU Tech is leveraging the “untapped market” of short-term certificates and other micro-credential opportunities through deeply intentional employer collaborations.

Community College 115

Community College Marketing and Communication Services Manufacturing Industry 115

HEMJ (Higher Ed Marketing Journal)

MARCH 27, 2024

The industry is undergoing not just surface-level adjustments that require minor alterations to enrollment strategies, but rather a deeper evolution that reimagines the very fabric of educational delivery and consumption. But not all online programs are created equal. Here are four key strategies for increasing student enrollment in 2024: 1.

Marketing and Communication Services 89

Marketing and Communication Services Admissions Higher Education Financial Aid 89

University Business

MARCH 8, 2024

There are currently around 190,000 Mainers with some college but no degree , a ripe pool of potential students that colleges have leveraged their marketing toward recently. Foy has leveraged industry partnerships and education philanthropies to ensure its schools excel.

Development and Fund Raising 52

Development and Fund Raising Marketing and Communication Services Fundraising DEI 52

Supporting Student Success

JANUARY 26, 2021

Upon graduation, today’s students are facing a unique problem: the job market is full of positions designated as “entry-level,” but many of those positions actually require several years’ worth of experience. To add to the problem, the pandemic has undoubtedly shaken up the job market. By: Hana Rehman. Volunteer or Intern Virtually.

Marketing and Communication Services 130

Marketing and Communication Services Industry Nonprofit Organizations Recruitment 130

Confessions of a Community College Dean

MARCH 19, 2023

Blog: Learning Innovation With all the conversation about the Department of Education (ED) review of the bundled services exemption , I thought it would be instructive to hear from a university leader on the subject. Kent Syverud , Chancellor and President of Syracuse University, graciously agreed to answer my questions.

Marketing and Communication Services 52

Marketing and Communication Services Financial Aid Industry Higher Education 52

HEMJ (Higher Ed Marketing Journal)

NOVEMBER 20, 2024

Develop and launch annual marketing campaigns. In my recent article on building online student services , we discussed the importance of assessing your organizational design and effectiveness to identify improvement opportunities and facilitate high-quality growth. Receive enrollment targets. Pursue prospective students.

Marketing and Communication Services 59

Marketing and Communication Services Management Higher Education Manufacturing 59

Diverse: Issues in Higher Education

NOVEMBER 5, 2024

In addition to support services that include financial aid and academic advising, an example of supporting Latinx student success is the CSUSB Impact Internship, developed by the university’s Undocumented Student Success Center. “By All of the college’s student services are available in English and Spanish.

Marketing and Communication Services 297

Marketing and Communication Services Computers and Informational Technology Development and Fund Raising Financial Aid 297

University Business

JULY 26, 2024

Common App applications have risen over the past decade, and colleges can now reach more prospective students through high-touch digital marketing campaigns. Post-pandemic high school students are especially keen to ask about mental health services, says Nathan Ament, vice president for enrollment and dean of admission at Knox College.

Admissions 102

Admissions Marketing and Communication Services Financial Aid Study Abroad 102

Campus Sonar

JUNE 27, 2024

In this age of online communication, they’re often formed in peer-to-peer online spaces or through the media. While brand and reputation is a marketing objective, building trust is not solely a marketing initiative. Transparency: Continual sharing of information that impacts people.

Marketing and Communication Services 52

Marketing and Communication Services Alumni Media Support Services 52

Diverse: Issues in Higher Education

APRIL 16, 2024

We still have an industry in which the people making the hires are predominantly white males,” she says. We have been able to make structural recommendations about [staff] training that can happen, about complaint procedures and about opportunities to communicate better that the university or athletic department can implement,” Mullen says.

Title IX 253

Title IX Marketing and Communication Services Social Justice DEI 253

University Business

MARCH 20, 2023

With high inflation, failing banks and rounds of layoffs across industries, many colleges and universities may be concerned about what kind of job market their graduating students will face. In fact, he foresees “strength and optimism” in the entry-level market. More from UB: Undergrad credential earners fall 1.6

Marketing and Communication Services 52

Marketing and Communication Services Alumni Industry Recruitment 52

EAB

OCTOBER 30, 2023

Today, we are excited to introduce Jenny Jones, the newest addition to the Advancement Marketing Services (AMS) team. Get to know Jenny as she provides insights into the current state of the advancement industry and offers her vision for the future. On the flip side, institutions have ample opportunities in annual giving.

Marketing and Communication Services 59

Marketing and Communication Services Fundraising Alumni Higher Education 59

AIFS Abroad

DECEMBER 2, 2022

With a booming tourism industry and plenty to explore, Sydney is an incredible location for those wanting to intern abroad. As a global hub for finance, fashion, technology, marketing, and media, the city offers incredible internship opportunities for students and recent graduates. Intern Abroad in the Czech Republic. Berlin, Germany.

Study Abroad 97

Study Abroad Marketing and Communication Services Architecture Finance 97

AIFS Abroad

JUNE 13, 2023

As a global center of industries like finance, fashion, technology, marketing, and media, Prague has incredible internship opportunities. London With rich history, iconic architecture, one-of-a-kind markets, and so much more, London is one of the most diverse and multicultural hubs in all of Europe.

Study Abroad 52

Study Abroad Marketing and Communication Services Architecture Industry 52

College for Creative Study

JUNE 20, 2023

Steve Davis serves as Comerica’s Michigan Market President, overseeing Comerica’s business and community engagement throughout Michigan, in addition to his role of providing leadership for Middle Market and Business Banking teams. The station has the top-rated and most-watched newscasts in the market, is the No.

Marketing and Communication Services 52

Marketing and Communication Services Banking Insurance Media 52

Confessions of a Community College Dean

FEBRUARY 1, 2023

Blog: Call to Action: Marketing and Communications in Higher Education Can artificial intelligence technology help you research content ideas? Develop copy for a news release or marketing email? I asked it to write a news release about a digital marketing program launching at New York University.

Marketing and Communication Services 75

Marketing and Communication Services Alumni Engineering Higher Education 75

Confessions of a Community College Dean

APRIL 2, 2023

Our vast learner base of over 100 million learners (including 70 percent of new learners who came to the platform organically in 2022) enables us to match students with degrees that are better aligned with their career goals and aspirations, reducing the need to overspend on marketing. Q: Is there a middle ground?

Marketing and Communication Services 60

Marketing and Communication Services Computers and Informational Technology Financial Aid Admissions 60

AIFS Abroad

DECEMBER 27, 2023

Most people want to make sure their clothes are on trend, but the truth is that it’s pretty hard to break into the fashion industry. The fashion industry is one that values “who you know,” and here at AIFS Abroad, we’re dedicated to helping you find your “who” so you can wow them with your talent.

Marketing and Communication Services 52

Marketing and Communication Services Retail Study Abroad Industry 52

Higher Education Inquirer

DECEMBER 28, 2023

It will ride out competitors and market downturns by having deeper pockets. But the result is the same: domination of world markets by an oligopoly of AI-robot capitalists will have the same effect in destroying the economy, as it would if a monopoly squeezed out all competitors. What about government regulation?

Marketing and Communication Services 74

Marketing and Communication Services Entertainment Electronics Government 74

EAB

DECEMBER 14, 2023

Recommended Resource Engage program-switchers through your marketing Read our blog that outlines more findings from our new analysis. Out-of-industry strategies like gamification can engage leads effectively. Though you face unique challenges, other industries’ successful strategies are often applicable to higher ed.

Marketing and Communication Services 52

Marketing and Communication Services Recruitment Industry Alumni 52

EAB

DECEMBER 8, 2022

But these changes are not enough—CHROs need a different set of competencies than in the past to meet the challenges of increased competition with out-of-sector employers and emerging labor market threats. IT for data analytics, marketing for storytelling). Complete the survey for your campus. Take the survey. Storytelling.

Marketing and Communication Services 52

Marketing and Communication Services Budget and Finance Management Recruitment Healthcare 52

Great College Advice

JULY 26, 2023

So, it wasn’t until the 19th century that Europeans and Americans began thinking of teaching university courses that were directly relevant to both agriculture (where most Americans were employed at the time) and to the advances of the Industrial Age (and the rise of engineering as a discipline).

Marketing and Communication Services 130

Marketing and Communication Services Finance Engineering Management 130

EAB

MARCH 10, 2023

Recruitment Management is a powerful complement to Navigate’s industry-leading student retention features—including onboarding, early alerts, workflow tools, and institutional analytics—already used by more than 850 colleges. Learn more at eab.com.

Recruitment 98

Recruitment Marketing and Communication Services Media Management 98

Confessions of a Community College Dean

MARCH 3, 2023

” Nonetheless, demand in the large, growing microcredential market is strong, but learners also struggle to make sense of offerings. Abundant nomenclature aside, all parties appear eager to work together to deliver or pursue quality, verifiable, bite-size, low-priced, nondegree online offerings targeted to specific industries.

Marketing and Communication Services 113

Marketing and Communication Services Manufacturing Industry Management 113

HEMJ (Higher Ed Marketing Journal)

OCTOBER 5, 2022

Digital PR can also help schools meet key performance indicators (KPIs) and bring in a high return on investment (ROI) of marketing, which we’ll be discussing in the next section. How Does Digital PR Contribute to Marketing ROI? Unlike traditional PR, however, it does so in four distinct ways: Brand awareness. Thought leadership.

Higher Education 52

Higher Education Marketing and Communication Services Education Media 52

Confessions of a Community College Dean

MARCH 28, 2023

Image: Microcredentials —quality, verifiable, bite-size, low-priced, nondegree online offerings targeted to specific industries—have boomed in recent years in response to demand from employers and would-be workers alike for additional options that can better prepare learners for the workforce. Others see synergistic opportunities.

Marketing and Communication Services 121

Marketing and Communication Services Recruitment Industry Engineering 121

EAB

JANUARY 30, 2023

By Brad Shafer As advancement leaders, we need to be good market watchers and even better communicators. New Tech Provides New Giving Opportunities Schools are reprioritizing their marketing channels. Services like PayPal, Zelle, Venmo, Apple Pay, and Cash App simplify the payment process for consumers.

Marketing and Communication Services 52

Marketing and Communication Services Fundraising Industry Alumni 52

Creatrix Campus

JUNE 25, 2023

Consequently, a significant skills gap has emerged, with graduates lacking the necessary competencies demanded by the job market. Enhance employability skills: It integrates skill development courses, equipping students with practical abilities for the job market.

Higher Education 52

Higher Education Marketing and Communication Services Education Computers and Informational Technology 52

University Business

JANUARY 17, 2023

Institutions need to consider programs and services to help students manage feelings of anxiety, hopelessness, and stress and help them effectively communicate their needs so they don’t become a barrier as they pursue their education. . Of course, mental health isn’t the only area in which students can use support.

Marketing and Communication Services 76

Marketing and Communication Services Higher Education Libraries Administration 76

The Change Leader, Inc.

MAY 16, 2023

16 May · Episode 155 Tailoring Student Services to Create Career-Ready Graduates 36 Min · By Dr. Drumm McNaughton Hear how Villanova University is creating career-ready graduates with approximately 94% of students being accepted into internships. Villanova typically encourages employers to pay interns.

Student Services 52

Student Services Higher Education Professional Development Education 52

University Business

JUNE 14, 2023

Today’s president must embrace traditional and new modalities of communicating with various audiences, including how they interact with on-campus colleagues. After all, the workforce at universities often has five generations represented; the president must have the ability to have a multigenerational communication style.

Marketing and Communication Services 59

Marketing and Communication Services Utilities Higher Education Industry 59

The Change Leader, Inc.

DECEMBER 14, 2023

The disconnect between academic programs and the needs of the labor market has been a source of frustration for graduates and employers alike. Universities must bridge this gap by aligning their curricula with real-world skills and by forging stronger connections with industry to ensure that their graduates are job-ready.

Higher Education 52

Higher Education Education Marketing and Communication Services Budget and Finance Management 52

Diverse: Issues in Higher Education

OCTOBER 9, 2023

ASU has added several Spanish language marketing materials, including an En Espanol section on the university’s website, a comprehensive admissions piece, Spanish campus tours, and multiple recruitment pieces for academic programs. These include a food pantry and the basic needs food services and meal programs. Hawkins Jr.

Marketing and Communication Services 297

Marketing and Communication Services Financial Aid Faculty Recruitment 297

EAB

DECEMBER 4, 2023

AI offers a multitude of opportunities, from analyzing donor data to enhancing marketing content and beyond. This is where it’s critical to bring in industry professionals to edit and supplement AI’s content creation. Other early uses of AI: General writing support (i.e., Other early uses of AI: General writing support (i.e.,

Computers and Informational Technology 52

Computers and Informational Technology Marketing and Communication Services Budget and Finance Management Alumni 52

EAB

NOVEMBER 30, 2022

As someone who has worked in the marketing industry for years, I know how discouraging those wasted efforts can be to the teams who build those emails. And in enrollment marketing, every invested dollar matters. Meet students where they are with modern, responsive marketing. Therefore, we test. Aha,” we exclaimed. “We

Admissions 52

Admissions Libraries Recruitment Industry 52

EAB

AUGUST 9, 2023

Our second cohort concluded in December 2021, our third cohort wrapped up in spring 2022, our fourth occurred in fall 2022, and our fifth occurred in spring 2023. Cooper Medical School of Rowan University Fostering sense of belonging among Black undergraduate students Melissa McGuire, Ph.D.,

Budget and Finance Management 52

Budget and Finance Management Marketing and Communication Services Enrollment Management Higher Education 52