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IPG Motor City Marketing and Communications Fellowship Program Expands

College for Creative Study

Interpublic Group announced the expansion of its Motor City Marketing and Communications Fellowship, a jobs program exclusively associated with IPG’s Detroit-based communications and marketing companies supporting client General Motors.

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Grads this year may unlock a generous job market. Are they actually ready?

University Business

The Class of 2025 is expected to enjoy a stronger job market when they graduate in the spring, according to new projections from the National Association of Colleges and Employers, or NACE. This survey collected responses from 237 employers, 162 of which were members of the college career service association.

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The Art of Persuasion and Personas in Enrollment Marketing

HEMJ (Higher Ed Marketing Journal)

That’s the guide we’re all looking for as we face the never-ending challenges of enrollment marketing in higher education, right? Persuasion in Enrollment Marketing Persuasion is more than just the title of an excellent Jane Austen novel. How about a middle management professional who’s been in their industry for over a decade?

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Tips for building your AmeriCorps service into a career

College Forward

Across the nation, AmeriCorps members unite under a shared mission: to uplift their communities and cultivate personal growth through civic engagement. Yet, one of the most challenging aspects of service involves deciding on next steps after completing a term. Access the AmeriCorps alumni website and the alumni job board.

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The Problem With Mass Personalization in Higher Ed Marketing

HEMJ (Higher Ed Marketing Journal)

With so many options available to today’s prospective students, how can higher education marketers overcome a “sea of sameness” to shine attention on their institution and online degree programs and boost enrollment? But higher ed marketers know that’s much easier said than done.

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How micro-credentials are spurring deeper collaboration between community college and employers

University Business

. “One of the keys to our success has just been our ability to pivot very quickly and respond to industry demands.” ” Here’s another: WSU Tech is leveraging the “untapped market” of short-term certificates and other micro-credential opportunities through deeply intentional employer collaborations.

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The Ultimate Guide to Learning Management System Software

Creatrix Campus

The Ultimate Guide to Learning Management System Software editor Mon, 01/29/2024 - 06:47 Agenda Amidst the dynamic changes in higher education, Learning Management System software emerges as a pivotal force driving institutions toward academic excellence. What is Learning Management System Software?