Confessions of a Community College Dean

MARCH 16, 2023

Image: Last spring, when the institutional effectiveness team at Moorpark College conducted student surveys and focus groups as well as data analysis to evaluate the efficacy of student communication, an issue with volume became clear. Discussions involved department needs, communication objectives and staffing capabilities.

Marketing and Communication Services 104

Marketing and Communication Services Financial Aid Community College Support Services 104

EAB

SEPTEMBER 20, 2023

Hear EAB’s latest research on the characteristics of the adult learner market We’ve rounded up a few quick facts about adult learners—check them out below. Whatever a student’s motivations for enrollment might be, it’s important that enrollment marketing teams understand student intent and can tailor marketing messages accordingly.

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Marketing and Communication Services Financial Aid Bursar Recruitment 105

HEMJ (Higher Ed Marketing Journal)

FEBRUARY 28, 2024

That’s the guide we’re all looking for as we face the never-ending challenges of enrollment marketing in higher education, right? Persuasion in Enrollment Marketing Persuasion is more than just the title of an excellent Jane Austen novel. We all know the impact of persuasion in changing minds and convincing people to take an action.

Marketing and Communication Services 75

Marketing and Communication Services Alumni Higher Education Industry 75

HEMJ (Higher Ed Marketing Journal)

MARCH 12, 2024

Step 1: Learn From Your Peers Community colleges looking to increase student enrollment and retention can explore the Community College Research Center’s comprehensive framework for improving student onboarding. Let’s take a closer look at each step of the blueprint.

Community College 84

Community College Marketing and Communication Services Admissions Utilities 84

University Business

OCTOBER 25, 2022

An ever-increasing range of competing interests drawing the attention of prospective students is increasing the pressure of institutions to fill their classrooms and residence halls, says the 2022 National Prospective Student Survey by Hanover Research. Communication preferences. Degree and program interests: .

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Marketing and Communication Services Recruitment Financial Aid Engineering 98

HEMJ (Higher Ed Marketing Journal)

APRIL 15, 2023

With so many options available to today’s prospective students, how can higher education marketers overcome a “sea of sameness” to shine attention on their institution and online degree programs and boost enrollment? But higher ed marketers know that’s much easier said than done.

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Marketing and Communication Services Computers and Informational Technology Recruitment Financial Aid 52

EAB

AUGUST 21, 2023

Blog: Student-parents are a common equity blind spot The Child Care Barrier Generation Hope’s new research report, “ The Child Care Barrier: The Impacts of Inaccessible and Costly Child Care for Student Parents ” explores the challenges student parents face while pursuing higher education and caring for their families.

Higher Education 97

Higher Education Marketing and Communication Services Education Financial Aid 97

CAPD

APRIL 8, 2025

252 , the CAPD Clinical Research Externship , and the MIT Physician Shadowing Program. That said, depending on their long-term goal (research, clinical practice, etc.), shadowing, research or paid-employment in a clinical setting), volunteer experiences, and leadership experiences.

Alumni 52

Alumni Engineering Medical Recruitment 52

The Change Leader, Inc.

MAY 31, 2023

In his latest podcast episode, Dr. Drumm McNaughton talks with two CEW professors who worked on the study, Research Professor of Education and Economics Dr. Zack Mabel and Associate Director of Editorial Policy and Senior Editor/Writer Kathryn Campbell. More outreach and advising can demystify college for students.

Higher Education 105

Higher Education Financial Aid Education Marketing and Communication Services 105

Creatrix Campus

OCTOBER 3, 2023

It involves marketing, engagement, application, admission, financial aid, and communication to help students make informed decisions about their education. Recruitment Strategy 2: Invest in Marketing and Promotion Effective marketing ensures that your institution is on the radar of potential students.

Recruitment 52

Recruitment Marketing and Communication Services Financial Aid Alumni 52

HEMJ (Higher Ed Marketing Journal)

SEPTEMBER 18, 2024

This data is invaluable for refining marketing strategies and improving engagement tactics to ensure they meet the expectations and needs of prospective students. This involves providing more detailed information about what the institution offers, such as programs, support services for online students, and financial aid options.

Admissions 52

Admissions Marketing and Communication Services Financial Aid Media 52

HEMJ (Higher Ed Marketing Journal)

AUGUST 20, 2024

Your well-crafted marketing strategy worked, and a prospective student has arrived at your institution’s website — the first step on their enrollment journey. Our research bears this out. They expect quality results (namely some guarantee of post-graduation success), flexibility, and service for their tuition dollars.

Recruitment 52

Recruitment Marketing and Communication Services Financial Aid Finance 52

Higher Ed Connects: Student Success Blogs

JANUARY 15, 2020

Broaden advising, career services & professional development. Higher education deserves the confidence of rigorous research and the inspiration that comes from genuine curiosity.” Jason Simon, Chief Operating Officer and Partner, notes that “Research and data are the language of universities.”. Serve our graduate students.

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Marketing and Communication Services Professional Development Social Justice Consulting 52

EAB

AUGUST 9, 2023

In addition to the content from the subject-matter expertise and professional skills development sessions, the fellows also had access to EAB’s research library and experts, and they were paired with a partner to help develop ideas and get feedback along the way.

Budget and Finance Management 52

Budget and Finance Management Marketing and Communication Services Enrollment Management Higher Education 52

EAB

NOVEMBER 1, 2022

Leadership began by listening to staff to identify and resolve disconnects between departments, which had been limiting their ability to market and fill open courses. I'm Tara Zirkel, Director of Strategic Research with a focus on community colleges here at EAB. We have an 11000 square mile service area, a large service area.

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Marketing and Communication Services Faculty Computers and Informational Technology Community College 97

Confessions of a Community College Dean

APRIL 6, 2023

Ken McConnellogue, vice president of communications for the University of Colorado (CU) system—of which Boulder is the flagship—told Inside Higher Ed that “the number of nonresident students is not projected to grow but remain in line with the prior year incoming class. “But that is not the case.”

Mining 98

Mining Marketing and Communication Services Recruitment Higher Education 98

EAB

OCTOBER 27, 2023

I wanted to better understand how EAB partners were thinking about and preparing for these challenges, so I conducted a round of research interviews to hear their thoughts. Financial This grouping refers to how students pay for college and its associated cost. The 30 Priorities This feels like a tough road ahead, and it is.

Financial Aid 59

Financial Aid Recruitment Academic Advising Faculty 59

Creatrix Campus

FEBRUARY 16, 2023

These include the establishment of new universities and colleges, the creation of research centers and institutes, and the introduction of new programs and courses. In addition, the SEC has been instrumental in promoting academic excellence, fostering research and innovation, and providing students with a range of educational opportunities.

Marketing and Communication Services 52

Marketing and Communication Services Education Higher Education Support Services 52

EAB

OCTOBER 27, 2023

I wanted to better understand how EAB partners were thinking about and preparing for these challenges, so I conducted a round of research interviews to hear their thoughts. Financial This grouping refers to how students pay for college and its associated cost. The 30 Priorities This feels like a tough road ahead, and it is.

Financial Aid 52

Financial Aid Recruitment Academic Advising Faculty 52

EAB

FEBRUARY 21, 2023

Jordan also shares tips for admissions teams who want to communicate and work more effectively with CBOs to boost enrollment. So our near-peer coaching programs at Let's Get Ready are fully virtual, they're text-based, culturally responsive, and they're built on youth development and behavioral economics research. JS: Yeah.

Recruitment 91

Recruitment Admissions Financial Aid Higher Education 91

HEMJ (Higher Ed Marketing Journal)

JUNE 12, 2023

The New Student Experience at a Community College The enrollment data for community colleges is positive for the first time in a long time, with an overall enrollment increase of 2.1% between spring 2022 and spring 2023, according to the National Student Clearinghouse Research Center. Overall transfer rates declined by 9.7%

Community College 52

Community College Marketing and Communication Services Transportation Admissions 52

Higher Ed Connects: Technology

OCTOBER 20, 2019

It is clear that there is a problem on campus with direct communication between students and an array of services they may not know about, or may not know them. When it determines that students could use specific help, it connects them to corresponding on-campus resources, like the financial aid office or the career center.

Marketing and Communication Services 52

Marketing and Communication Services Career Counseling Enrollment Management Administration 52

Creatrix Campus

APRIL 4, 2023

The organization was founded with the goal of improving the quality of business education and promoting excellence in teaching, research, and service. ACBSP accreditation indicates that a business program has met specific standards of quality, including curriculum, faculty, facilities, and student support services.

Marketing and Communication Services 52

Marketing and Communication Services Support Services Faculty Management 52

EAB

JANUARY 30, 2023

In addition to helping set an editorial agenda for our research publications (see here , and here , and here for past examples), this work gives us a unique read on what’s happening in higher education markets around the country. Top Topics and Trends Let’s start with a high-level snapshot of the survey results.

Marketing and Communication Services 52

Marketing and Communication Services Recruitment Admissions Utilities 52

Campus Groups

AUGUST 2, 2022

In addition to serving as a one-stop-shop for academic, co-curricular and student service information, the platform helps connect and engage students. However, your campus community platform is only effective if it is being used successfully. Get Students Involved Early Research shows that the first 90 days on campus are crucial.

Student Engagement 52

Student Engagement Marketing and Communication Services Student Affairs Student Organizations 52

CAPD

APRIL 29, 2024

Many of our students pursuing an MD/PhD get involved in undergraduate research. That said, depending on their long-term goal (research, clinical practice, etc.), Many students (38%) also do undergraduate research during their first-year summer, and many choose to work part-time jobs, volunteer, or take the summer off.

Alumni 52

Alumni Recruitment Engineering Marketing and Communication Services 52

EAB

AUGUST 29, 2023

The two discuss the growth of the non-consumption market, the challenges of recruiting Gen P students—those heavily impacted by the pandemic—as well as unexpected impacts from the recent Supreme Court ruling on ways that colleges engage with prospective students. Transcript [music] 0:00:10.4 music] 0:00:43.2 MR: Yeah, I can.

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Marketing and Communication Services Recruitment Admissions IT 52

The Change Leader, Inc.

NOVEMBER 14, 2023

This gap, exacerbated by widespread discounting practices, underscores the need for greater transparency in communicating the true costs and financial aid options to prospective students. This approach not only aids in student decision-making but also helps in building trust and credibility.

Higher Education 52

Higher Education Marketing and Communication Services Education Enrollment Management 52

Parchment

JANUARY 16, 2024

I mean, think about customer service, like we all want to feel good about something, right? Like if I get all these wraparound services, Heather (11:12.749) Mm-hmm. And I love your point because we, if you, nothing’s just a transaction. Heather (10:43.278) Mmm. Okay, number three, don’t blame students.

Alumni 52

Alumni Marketing and Communication Services Financial Aid Community College 52

EAB

OCTOBER 24, 2023

The two review what we learned about the motivations and preferences of adult learners, and about how they research programs and colleges they might attend. My name is Beth Donaldson and I'm the Managing Director of our Adult Learner Consulting Services here at EAB. Speaker 1: Hello and welcome to Office Hours with EAB.

Marketing and Communication Services 64

Marketing and Communication Services Financial Aid Admissions Support Services 64

EAB

MAY 9, 2023

Zirkel and Marcus also discuss low-cost customer service best practices from the private sector that community colleges can implement to deliver a better educational experience for their students. EAB · Do Community Colleges Need an “Intervention?” My name is Tara Zirkel and I'm a Director of Strategic Research here at EAB.

Community College 84

Community College Financial Aid Marketing and Communication Services Higher Education 84

The Change Leader, Inc.

AUGUST 8, 2023

Colleges must also help communicate the ROI for getting a post-secondary degree. So you think about particularly how quickly the labor market landscape has been changing over the last 10-15 years. However, you need to have those support services at the schools as well and to be able to monitor progress.

Higher Education 98

Higher Education Education Community College Development and Fund Raising 98

University Business

APRIL 23, 2024

Communicating to school stakeholders how an institution directly or indirectly invests in companies aiding Israel’s military is a tall task, thanks to the sheer complexity of their robust investment portfolios and how they’re managed. “If “It’s not so simple,” Guerrero says.

Financial Aid 105

Financial Aid Marketing and Communication Services Student Financial Aid Finance 105

Edu Alliance Journal

MAY 31, 2022

There is a dearth of research on the factors that influence international graduate students to select the graduate program in which s/he will enroll. In top ranked MBA programs, or in a STEM field for example, there may be a single professor that is regarded to be amongst the best researchers in the world in his or her field.

Recruitment 40

Recruitment Consulting Financial Aid Enrollment Management 40

Diverse: Issues in Higher Education

SEPTEMBER 6, 2023

However, many of these institutions still exist, offering promises that will lead to marketable skills and increased earnings. Barmak Nassirian Barmak Nassirian is vice president for higher education policy with Veterans Education Success, a research and advocacy organization with the goal of improving educational outcomes for veterans.

Veteran and Military Services 312

Veteran and Military Services Marketing and Communication Services Administration Federal Government 312

The Change Leader, Inc.

APRIL 1, 2025

In this episode, Dr. Drumm McNaughton speaks with Jinann Bitar, Director of Higher Ed Research and Data Analytics at Education Trust, about the cost-efficiency, access challenges, and evolving policy landscape surrounding short-term credential programs. What they found was encouragingbut with caveats. Collaborate with outside partners.

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Marketing and Communication Services Financial Aid Research Higher Education 52