EAB

SEPTEMBER 20, 2023

Hear EAB’s latest research on the characteristics of the adult learner market We’ve rounded up a few quick facts about adult learners—check them out below. Get more information For more on recruiting adult student populations, including graduate students, subscribe to the Professional and Adult Education Blog.

Marketing and Communication Services 105

Marketing and Communication Services Financial Aid Bursar Healthcare 105

Creatrix Campus

OCTOBER 3, 2023

Top 10 Student Recruitment strategies every institution should adopt editor Tue, 10/03/2023 - 05:24 In the dynamic world of higher education, recruiting top-tier talent isn't just a process—it's an art. This blog serves as your guide to 10 essential Higher Education Recruitment strategies.

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Recruitment Marketing and Communication Services Financial Aid Alumni 52

HEMJ (Higher Ed Marketing Journal)

AUGUST 20, 2024

Your well-crafted marketing strategy worked, and a prospective student has arrived at your institution’s website — the first step on their enrollment journey. Recruiting students into your online program isn’t brain surgery, but it does require a deep understanding of what prospective students are looking for. But now what?

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Recruitment Marketing and Communication Services Financial Aid Finance 52

University Business

OCTOBER 25, 2022

Have you updated the recruitment pitch your college is making to prospective students as other options beckon and enrollment continues to slip? The bottom five are philosophy and religious studies, anthropology, communications studies, physics, and political science). Communication preferences. Decision-Driving Factors.

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Marketing and Communication Services Recruitment Financial Aid Engineering 98

EAB

FEBRUARY 21, 2023

Podcast How to Work with CBOs to Supercharge Your Recruiting Efforts Episode 139. Jordan also shares tips for admissions teams who want to communicate and work more effectively with CBOs to boost enrollment. EAB · How to Work with CBOs to Supercharge Your Recruiting Efforts Transcript [music] 0:00:11.3 February 21, 2023.

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Recruitment Admissions Financial Aid Higher Education 91

HEMJ (Higher Ed Marketing Journal)

APRIL 15, 2023

With so many options available to today’s prospective students, how can higher education marketers overcome a “sea of sameness” to shine attention on their institution and online degree programs and boost enrollment? But higher ed marketers know that’s much easier said than done.

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Marketing and Communication Services Computers and Informational Technology Recruitment Financial Aid 52

EAB

JANUARY 26, 2023

As students cast a wider net when considering their options, it’s critical that community colleges make early, meaningful interactions with students, follow up with inquiries, and create a recruitment communications strategy that will allow them to stand out against the other options the student might be considering.

Community College 105

Community College Marketing and Communication Services Recruitment Financial Aid 105

HEMJ (Higher Ed Marketing Journal)

OCTOBER 17, 2023

As the needs of students change, universities must alter their recruitment and retention strategies to make sure that their messages resonate with diverse student prospects, and that they provide the right support services to meet these students’ needs. Mental health services. Financial assistance and scholarships.

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Marketing and Communication Services Support Services Admissions Financial Aid 85

EAB

APRIL 24, 2023

Our Adult Learner Recruitment team has found that setting at least two deadlines to drive early enrollment, deposit, or registrant activity works best. Remember to clearly articulate the steps for confirming enrollment when marketing your deadlines. Instead, ask those students why they didn’t choose your institution.

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Marketing and Communication Services Recruitment Financial Aid Admissions 52

The Change Leader, Inc.

MAY 31, 2023

Examples include expanding recruitment efforts and creating stronger partnerships between high schools and colleges. Providing more financial aid and more information about financial aid can help prospective students make a true risk assessment. More outreach and advising can demystify college for students.

Higher Education 105

Higher Education Financial Aid Education Marketing and Communication Services 105

EAB

DECEMBER 7, 2023

Students and families who fill out the FAFSA presume that colleges will get their information immediately and be able to make financial aid determinations. Once FAFSA data is released to us, we are committed to sharing financial aid information as soon as possible. Thanks for your patience.”

Financial Aid 52

Financial Aid Marketing and Communication Services Admissions Federal Government 52

Confessions of a Community College Dean

APRIL 2, 2023

Our vast learner base of over 100 million learners (including 70 percent of new learners who came to the platform organically in 2022) enables us to match students with degrees that are better aligned with their career goals and aspirations, reducing the need to overspend on marketing. Can you explain your reasoning?

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Marketing and Communication Services Computers and Informational Technology Financial Aid Admissions 60

EAB

OCTOBER 24, 2023

They also advise leaders to ensure they offer adult students maximum flexibility in course modalities and to highlight scholarship and financial aid opportunities that will make returning to college more affordable. My name is Beth Donaldson and I'm the Managing Director of our Adult Learner Consulting Services here at EAB.

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Marketing and Communication Services Financial Aid Admissions Support Services 64

Confessions of a Community College Dean

APRIL 6, 2023

Image: Colorado could soon pass a law that would effectively allow public colleges and universities to admit more out-of-state students—if they also recruit more high-achieving state residents. Colorado law currently allows no more than 45 percent of each public institution’s incoming freshmen to come from out of state.

Mining 98

Mining Marketing and Communication Services Recruitment Higher Education 98

EAB

SEPTEMBER 26, 2023

It could also affect recruitment as prospective students are more likely to question whether college is worth the cost in the first place. --> 0 % of high school students reported college isn’t “worth the cost” in 2023, up from 8% in 2019. Financial Literacy: Virtual and in-person training is provided to students.

Community College 59

Community College Budget and Finance Management Marketing and Communication Services Financial Aid 59

EAB

OCTOBER 27, 2023

Degree completers: Recruiting “some college and no degree” students who earned credits at other institutions before leaving and are now looking to complete. Schools that begin recruiting post-traditional students should take note that they may have work to do in this area.

Financial Aid 59

Financial Aid Recruitment Academic Advising Faculty 59

Higher Ed Connects: Student Success Blogs

JANUARY 15, 2020

Broaden advising, career services & professional development. The vision must inspire student recruitment and retention, as well as philanthropy in support of Hampshire. Simpsonscarborough.com listed some of their priorities when doing marketing strategy for Generation Z: Make it relevant and personal. Accessible.

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Marketing and Communication Services Professional Development Social Justice Consulting 52

EAB

MAY 9, 2023

Zirkel and Marcus also discuss low-cost customer service best practices from the private sector that community colleges can implement to deliver a better educational experience for their students. EAB · Do Community Colleges Need an “Intervention?” But some community colleges have managed to do it. No, it isn't.

Community College 84

Community College Financial Aid Marketing and Communication Services Higher Education 84

EAB

APRIL 18, 2023

And as any good strategist would tell you, it’s not too early to think about how these changes will impact your prospective students and subsequently, your communication and financial aid strategy. Plan training for admission and aid staff around specific questions that may come up during the recruitment cycle.

Marketing and Communication Services 52

Marketing and Communication Services Financial Aid Admissions Recruitment 52

EAB

AUGUST 9, 2023

Improve student persistence toward college and toward graduation by: Incentivizing faculty to engage in student advising and mentoring Encouraging students to develop a college-going mindset Offering completion and retention grants Making sure the right students and mentors are getting into peer mentoring programs Encourage lifelong learning through: (..)

Budget and Finance Management 52

Budget and Finance Management Marketing and Communication Services Enrollment Management Higher Education 52

EAB

OCTOBER 27, 2023

Degree completers: Recruiting “some college and no degree” students who earned credits at other institutions before leaving and are now looking to complete. Schools that begin recruiting post-traditional students should take note that they may have work to do in this area.

Financial Aid 52

Financial Aid Recruitment Academic Advising Faculty 52

EAB

JANUARY 30, 2023

In addition to helping set an editorial agenda for our research publications (see here , and here , and here for past examples), this work gives us a unique read on what’s happening in higher education markets around the country.

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Marketing and Communication Services Recruitment Admissions Utilities 52

EAB

NOVEMBER 1, 2022

Leadership began by listening to staff to identify and resolve disconnects between departments, which had been limiting their ability to market and fill open courses. I'm Tara Zirkel, Director of Strategic Research with a focus on community colleges here at EAB. We have an 11000 square mile service area, a large service area.

Marketing and Communication Services 97

Marketing and Communication Services Faculty Computers and Informational Technology Community College 97

EAB

AUGUST 29, 2023

The two discuss the growth of the non-consumption market, the challenges of recruiting Gen P students—those heavily impacted by the pandemic—as well as unexpected impacts from the recent Supreme Court ruling on ways that colleges engage with prospective students. Transcript [music] 0:00:10.4 music] 0:00:43.2 MR: Yeah, I can.

Marketing and Communication Services 52

Marketing and Communication Services Recruitment Admissions IT 52

CAPD

APRIL 29, 2024

On another note we also have a number of law firms who are interested in recruiting PhDs to work in patent law. Experiences like these are a great way to demonstrate transferable skills like leadership, communication, team-work, and problem solving; all of which are valuable in the internship application process.

Alumni 52

Alumni Recruitment Engineering Marketing and Communication Services 52

Campus Groups

AUGUST 2, 2022

In addition to serving as a one-stop-shop for academic, co-curricular and student service information, the platform helps connect and engage students. However, your campus community platform is only effective if it is being used successfully. It can also increase a student’s marketability to graduate programs or potential employers.

Student Engagement 52

Student Engagement Marketing and Communication Services Student Affairs Student Organizations 52

The Change Leader, Inc.

NOVEMBER 14, 2023

The higher education landscape is facing unprecedented changes, with student demographics shifting and financial pressures mounting. These changes are reshaping how colleges and universities must embrace an adaptive approach to student recruitment and retention.

Higher Education 52

Higher Education Marketing and Communication Services Education Enrollment Management 52

Parchment

JANUARY 16, 2024

I mean, think about customer service, like we all want to feel good about something, right? Like if I get all these wraparound services, Heather (11:12.749) Mm-hmm. And we do not place the same value on communication. And I love your point because we, if you, nothing’s just a transaction. Heather (10:43.278) Mmm.

Alumni 52

Alumni Marketing and Communication Services Financial Aid Community College 52

Edu Alliance Journal

MAY 31, 2022

May 31, 2022, by Don Hossler – Setting a Context for Recruiting International Graduate Students. Recruiting international graduate students involve different considerations. All of these factors should be considered when universities/specific graduate programs craft recruitment strategies.

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Recruitment Consulting Financial Aid Enrollment Management 40