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Enrollment Marketing Strategy: How to Attract Students and Align Programs: Changing Higher Ed podcast 251 with host Dr. Drumm McNaughton and guest Max DesMarais

The Change Leader, Inc.

March 18, 2025 · Episode 251 Enrollment Marketing Strategy: How to Attract Students and Align Programs 37 Min · By The Change Leader, Inc. Learn how higher ed leaders can improve enrollment marketing strategy, align programs with demand, and attract more students in a competitive landscape.

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The Hidden Enrollment Market in Workforce Education: Changing Higher Ed podcast 249 with host Dr. Drumm McNaughton and guest Alana Rose

The Change Leader, Inc.

March 4, 2025 · Episode 249 The Hidden Enrollment Market in Workforce Education 38 Min · By The Change Leader, Inc. Workforce education and employer-funded programs unlock hidden enrollment opportunities. Learn how corporate partnerships drive higher ed growth. According to Alana, there are 41.5

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Study Business in the Ivy League – Expert Advice

Great College Advice

The degree requires a focus in one of three areas: Finance, Accounting and Real Estate (FARE), Hospitality Leadership (HOLD), or Services Marketing and Operations Management (SMOM). Cornell’s School of Hotel Administration offers a BS in Hotel Administration.

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Adult learners: Who they are & what they want from college

EAB

And today, adult learners make up 42% of total higher ed revenue. Hear EAB’s latest research on the characteristics of the adult learner market We’ve rounded up a few quick facts about adult learners—check them out below.

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The Problem With Mass Personalization in Higher Ed Marketing

HEMJ (Higher Ed Marketing Journal)

With so many options available to today’s prospective students, how can higher education marketers overcome a “sea of sameness” to shine attention on their institution and online degree programs and boost enrollment? But higher ed marketers know that’s much easier said than done.

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EAB Strategic Advisory Services Extends Breadth and Depth of Coverage

EAB

Blogs EAB Strategic Advisory Services Extends Breadth and Depth of Coverage The challenges facing higher education have become increasingly complex and interconnected over the past 15 years and in many cases require the collective action of multiple cabinet leaders and divisions to make progress.

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Strategic Adaptation in Higher Education: Navigating 2024 and Beyond: Embracing Transformation and Resilience in Higher Education Business Models

The Change Leader, Inc.

A Fundamental Rethink of the Higher Education Business Model In the rapidly evolving landscape of higher education, institutions must embrace educational innovation and strategic adaptation to change. This involves recognizing new realities in the academic world to stay relevant and effective.