Diverse: Issues in Higher Education

APRIL 16, 2024

He says he also looks forward to collaborating with faculty on campus to pursue and publish research on issues related to student-athletes of color. The McLendon Foundation’s leadership initiative has counted 171 minorities hired in collegiate or professional sports in careers including creative content, marketing, and facilities.

Title IX 305

Title IX Marketing and Communication Services Social Justice DEI 305

HEMJ (Higher Ed Marketing Journal)

FEBRUARY 28, 2024

That’s the guide we’re all looking for as we face the never-ending challenges of enrollment marketing in higher education, right? Persuasion in Enrollment Marketing Persuasion is more than just the title of an excellent Jane Austen novel. We all know the impact of persuasion in changing minds and convincing people to take an action.

Marketing and Communication Services 76

Marketing and Communication Services Alumni Higher Education Industry 76

Confessions of a Community College Dean

MARCH 14, 2023

Image: A debate over how to achieve pay parity between two groups of faculty members has left lingering tensions among professors in the Maricopa Community College District in Arizona. Adjuncts who work as service faculty currently make $53 per hour, and those who only teach earn $32 per hour.

Faculty 98

Faculty Libraries Marketing and Communication Services Community College 98

HEMJ (Higher Ed Marketing Journal)

SEPTEMBER 18, 2023

Anyone who’s partnered with a marketing agency, hired a freelancer, or contracted for vendor services knows that. Later, I founded my first company to support colleges and universities that wanted to manage their students’ journeys independently, but lacked sufficient marketing knowledge and resources.

Marketing and Communication Services 102

Marketing and Communication Services Management Higher Education Enrollment Management 102

Confessions of a Community College Dean

JANUARY 11, 2023

Unfortunately, as a researcher studying these issues at the Center for Research on College-Workforce Transitions (CCWT) at the University of Wisconsin at Madison, I’ve come to the conclusion that the dominant discourse and logic driving too many career-readiness initiatives is flawed and merits an immediate course correction.

Marketing and Communication Services 111

Marketing and Communication Services Career Services Higher Education Faculty 111

HEMJ (Higher Ed Marketing Journal)

JULY 2, 2024

As universities began to allow prospective learners, particularly adults seeking flexibility, to earn a degree without ever setting foot on campus, they also started to rethink their brand messaging to attract the modern student, all while jockeying for elbow room in the increasingly crowded online market. Approachable or rigorous?

Marketing and Communication Services 100

Marketing and Communication Services Higher Education Alumni Architecture 100

Confessions of a Community College Dean

MARCH 3, 2023

“Employers say, ‘It’s great that this individual has these skills, but we’ll ask our own questions to verify the learner’s knowledge,’” Kyle Albert, assistant research professor at the George Washington University Institute of Public Policy, said. “It’s a trust-but-verify situation.”

Marketing and Communication Services 119

Marketing and Communication Services Manufacturing Industry Management 119

EAB

AUGUST 7, 2023

Blogs EAB Strategic Advisory Services Extends Breadth and Depth of Coverage The challenges facing higher education have become increasingly complex and interconnected over the past 15 years and in many cases require the collective action of multiple cabinet leaders and divisions to make progress.

Budget and Finance Management 52

Budget and Finance Management Marketing and Communication Services Fundraising Safety and Security 52

Confessions of a Community College Dean

FEBRUARY 1, 2023

Blog: Call to Action: Marketing and Communications in Higher Education Can artificial intelligence technology help you research content ideas? Develop copy for a news release or marketing email? I asked it to write a news release about a digital marketing program launching at New York University.

Marketing and Communication Services 75

Marketing and Communication Services Alumni Engineering Higher Education 75

EAB

AUGUST 21, 2023

Blog: Student-parents are a common equity blind spot The Child Care Barrier Generation Hope’s new research report, “ The Child Care Barrier: The Impacts of Inaccessible and Costly Child Care for Student Parents ” explores the challenges student parents face while pursuing higher education and caring for their families.

Higher Education 97

Higher Education Marketing and Communication Services Education Financial Aid 97

EAB

MAY 17, 2023

While our analysis validated many topics on our research agenda, we also surfaced a handful of surprises. We interviewed and surveyed a combined 107 CBOs, Provosts, and Heads of Strategy to understand the challenges dominating cabinet agendas today and get a read on what senior leaders are worried about tomorrow.

Budget and Finance Management 105

Budget and Finance Management Marketing and Communication Services DEI Finance 105

Higher Education Inquirer

SEPTEMBER 26, 2024

They often employ automated systems for course content delivery, student assessment, and even faculty interaction. Aggressive Marketing and Recruitment: Robocolleges often employ aggressive marketing tactics to attract students, including misleading advertisements and high-pressure sales techniques.

Marketing and Communication Services 75

Marketing and Communication Services Safety and Security Higher Education Faculty 75

EAB

AUGUST 1, 2023

How University of Denver Strengthened its Strategy with an Improved Value Proposition University of Denver's partnership with EAB's Strategic Advisory Services About The University of Denver (DU) is a private research university in Denver, Colorado. The Impact DU launched a new strategy anchored on three core brand themes.

Marketing and Communication Services 52

Marketing and Communication Services IT Private Universities Research 52

Confessions of a Community College Dean

FEBRUARY 5, 2023

Blog: Learning Innovation Laurel Littrell is a faculty librarian at Kansas State University. Almost all of the materials budgets are tied up in subscriptions and access fees for online resources, often with multi-year contracts with vendors that provide these services. Among her many roles at KSU is Library Data Coordinator.

Libraries 91

Libraries Computers and Informational Technology Grants and Contracts Marketing and Communication Services 91

Confessions of a Community College Dean

FEBRUARY 15, 2023

Blog: Call to Action: Marketing and Communications in Higher Education You are the president of an institution dealing with a crisis. Your instincts tell you a clarifying statement and potentially an apology are in order, as do members of your faculty, board, cabinet and student and alumni organizations. Launched by Richard W.

Marketing and Communication Services 75

Marketing and Communication Services Consulting Media Alumni 75

EAB

OCTOBER 24, 2022

In this post, I’ll share five ways your community college can strengthen recruitment and enrollment efforts among Latine/x students sourced from EAB research and best practices from our 850+ Navigate partners. Colleges can make progress toward helping students feel they belong in the following ways: Hire diverse staff and faculty.

Recruitment 95

Recruitment Community College Marketing and Communication Services Admissions 95

EAB

NOVEMBER 1, 2022

Leadership began by listening to staff to identify and resolve disconnects between departments, which had been limiting their ability to market and fill open courses. Our special guest today is Heather Speed, vice president for Student Success at Pueblo Community College. We have an 11000 square mile service area, a large service area.

Marketing and Communication Services 97

Marketing and Communication Services Faculty Computers and Informational Technology Community College 97

HEMJ (Higher Ed Marketing Journal)

SEPTEMBER 18, 2024

Prospective students can interact with current students and faculty, view online classes, and even participate in community events, all from their devices. Data-Driven Decisions: Students use data such as graduation rates, employment outcomes, and student and faculty testimonials to inform their choices.

Admissions 52

Admissions Marketing and Communication Services Financial Aid Media 52

Creatrix Campus

OCTOBER 3, 2023

It involves marketing, engagement, application, admission, financial aid, and communication to help students make informed decisions about their education. Recruitment Strategy 2: Invest in Marketing and Promotion Effective marketing ensures that your institution is on the radar of potential students. How to Implement?

Recruitment 52

Recruitment Marketing and Communication Services Financial Aid Alumni 52

Teaching Matters Academic Support

OCTOBER 31, 2024

Addressing this gap in research and practice, the Dissertation Buddies (DB) programme was developed at Moray House School of Education and Sport (MHSES) and implemented in academic year 2020/21. For events that benefitted students from both Schools, we ensured they were held jointly to strengthen community connections.

Marketing and Communication Services 73

Marketing and Communication Services Research Hospitality Higher Education 73

Parchment

MARCH 12, 2024

We speak with Lindsay Daugherty, Senior Policy Researcher from RAND Corporation to dig into the research around stackable credential programs and whether they are delivering on their premise — to advance a learner’s opportunities and outcomes. Matthew Sterenberg (11:45.23) So Lindsay, you are a senior policy researcher.

Research 52

Research Manufacturing Community College Marketing and Communication Services 52

EAB

JUNE 27, 2023

Marketing and Recruitment Expanding enrollment in UCF’s nursing programs involves a robust marketing and recruitment strategy that starts with a deep understanding of UCF’s nursing student body. We then use this information to design marketing messages that will resonate with prospective students at every stage of the funnel.

Healthcare 52

Healthcare Marketing and Communication Services Recruitment Faculty 52

Confessions of a Community College Dean

FEBRUARY 3, 2023

where I’m privileged to labor as a professor at our vibrant University of Oregon School of Journalism and Communication. When I moved here a dozen years ago to join the faculty at the University of Oregon, the Register-Guard was a crucial member of the community. Public service is no longer on its corporate agenda.

Hospitality 92

Hospitality Marketing and Communication Services Nonprofit Organizations Mining 92

EAB

OCTOBER 24, 2023

The two review what we learned about the motivations and preferences of adult learners, and about how they research programs and colleges they might attend. My name is Beth Donaldson and I'm the Managing Director of our Adult Learner Consulting Services here at EAB. So give these folks a listen and enjoy. music] 0:00:48.5

Marketing and Communication Services 64

Marketing and Communication Services Financial Aid Admissions Support Services 64

EAB

AUGUST 9, 2023

In addition to the content from the subject-matter expertise and professional skills development sessions, the fellows also had access to EAB’s research library and experts, and they were paired with a partner to help develop ideas and get feedback along the way.

Budget and Finance Management 52

Budget and Finance Management Marketing and Communication Services Enrollment Management Higher Education 52

HEMJ (Higher Ed Marketing Journal)

OCTOBER 5, 2022

How to Build a Digital PR Campaign for Faculty. Or maybe they simply have higher levels of faculty engagement, thus making their overall public relations more effective than yours. . Or maybe they simply have higher levels of faculty engagement, thus making their overall public relations more effective than yours. .

Higher Education 52

Higher Education Marketing and Communication Services Education Media 52

EAB

MAY 16, 2023

The three share tips on collecting and using data to convince faculty and senior leaders to become enthusiastic partners in the effort. That is a very long title to say basically our office is responsible for institutional research, institutional assessment, as well as some components of academic technology.

Marketing and Communication Services 94

Marketing and Communication Services Faculty Utilities Institutional Research 94

Higher Ed Connects: Student Success Blogs

JANUARY 15, 2020

Broaden advising, career services & professional development. is providing its students. “ Scholarships allow us to attract the best students from around the world, regardless of their financial or geographic background,” said Stuart Schmill ’86, dean of admissions and student financial services. Serve our graduate students.

Marketing and Communication Services 52

Marketing and Communication Services Professional Development Social Justice Consulting 52

Campus Sonar

JULY 27, 2022

Higher ed marketing isn’t synonymous with pushing boundaries, but some CMOs are trying to change that. We sat down with Jenny Petty , University of Montana, and Gabriel Welsch , Duquesne University, to pick their brains on the importance of boundary pushing in higher ed marketing. Jenny: I think it’s a couple of things.

Marketing and Communication Services 52

Marketing and Communication Services Enrollment Management Management Faculty 52

Creatrix Campus

FEBRUARY 16, 2023

These include the establishment of new universities and colleges, the creation of research centers and institutes, and the introduction of new programs and courses. The council has also worked to attract international faculty and students to Qatar and to encourage collaboration between local and international universities.

Marketing and Communication Services 52

Marketing and Communication Services Education Higher Education Support Services 52

University Business

JUNE 14, 2023

Today’s president must embrace traditional and new modalities of communicating with various audiences, including how they interact with on-campus colleagues. After all, the workforce at universities often has five generations represented; the president must have the ability to have a multigenerational communication style.

Marketing and Communication Services 59

Marketing and Communication Services Utilities Higher Education Industry 59

EAB

FEBRUARY 7, 2023

Caylie and Matthew explore the challenges and opportunities for institutions that are eager to tap into a new market of at least 700,000 potential students. My name is Matt McAloon, and I'm a researcher here at the firm. My name is Callie, I am a research analyst at EAB and I've always been interested in criminology. MM: Gotcha.

Recruitment 92

Recruitment Marketing and Communication Services Higher Education Research 92

Confessions of a Community College Dean

FEBRUARY 10, 2023

Over the course of a single decade, core humanities disciplines have lost half their majors, which has led growing numbers of campuses to reduce the full-time, tenured faculty. Given fixed or shrinking faculty numbers, something’s got to give. The number of majors has declined severely and apparently irretrievably.

Marketing and Communication Services 75

Marketing and Communication Services Faculty Administration Research 75

The Change Leader, Inc.

MAY 16, 2023

16 May · Episode 155 Tailoring Student Services to Create Career-Ready Graduates 36 Min · By Dr. Drumm McNaughton Hear how Villanova University is creating career-ready graduates with approximately 94% of students being accepted into internships. Some Villanova schools and colleges offer a required class on career and PD.

Student Services 52

Student Services Higher Education Professional Development Education 52

The Change Leader, Inc.

JANUARY 23, 2024

23 January · Episode 191 Increase Graduate School Enrollment through Strategic Enrollment Management 40 Min · By Dr. Drumm McNaughton Strategic enrollment management (SEM) as a solution for growing graduate school enrollment in declining markets (e.g., minority and STEM).

Enrollment Management 52

Enrollment Management Management Marketing and Communication Services Recruitment 52

HEMJ (Higher Ed Marketing Journal)

JULY 11, 2023

Plenty of schools offer online programs, cost-effective degrees, individualized support, and expert faculty. These can be informal one-on-one interviews with faculty, focus groups conducted with current students, or even surveys of alumni. What does the relationship between faculty and students look like?

Marketing and Communication Services 40

Marketing and Communication Services IT Alumni Faculty 40

Creatrix Campus

JUNE 25, 2023

Consequently, a significant skills gap has emerged, with graduates lacking the necessary competencies demanded by the job market. Enhance employability skills: It integrates skill development courses, equipping students with practical abilities for the job market.

Higher Education 52

Higher Education Marketing and Communication Services Education Computers and Informational Technology 52