The Art of Persuasion and Personas in Enrollment Marketing
HEMJ (Higher Ed Marketing Journal)
FEBRUARY 28, 2024
That’s the guide we’re all looking for as we face the never-ending challenges of enrollment marketing in higher education, right? Persuasion in Enrollment Marketing Persuasion is more than just the title of an excellent Jane Austen novel. We all know the impact of persuasion in changing minds and convincing people to take an action.
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