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Now more than ever, students are demanding meal options that are healthier for themselves and the environment,” said Kate Watts, director of food service innovation at the Humane Society. Strong collaboration with the marketing and communication departments to promote menu items, campuswide events and healthy dieting.
The report is based on EAB’s 2023 Student Communications Preferences survey, which was taken by over 1,000 students who indicated that they were considering an HBCU. That’s something that our students communicate,” he said. A crucial place to communicate that sense of belonging is on social media.
The report is based on EAB’s 2023 Student Communications Preferences survey, which was taken by over 1,000 students who indicated that they were considering an HBCU. That’s something that our students communicate,” he said. A crucial place to communicate that sense of belonging is on social media.
“Financial aid, retention, and faculty/staff representation are part of the Seal,” says Dr. Deborah Santiago, co-founder and CEO of Excelencia in Education, who says she is delighted to see institutions with intentional practices actively working toward increasing Latino representation in key positions. Hawkins Jr.
To learn more, check out the infographic below, created by the Higher Education Marketing Journal. Universities can use the following strategies to reach potential students: Use a mix of digital and traditional marketing. Connect students with faculty and alumni. Personalize your tactics. Provide informative content.
One significant change was the timing of events. To accommodate this, we rescheduled our events to better align with the students’ academic calendars. Additionally, we introduced new events tailored to the students’ learning cycles. This year, around 25 students in the School of Economics participated in DB events.
That’s the guide we’re all looking for as we face the never-ending challenges of enrollment marketing in higher education, right? Persuasion in Enrollment Marketing Persuasion is more than just the title of an excellent Jane Austen novel. We all know the impact of persuasion in changing minds and convincing people to take an action.
Ultimately, my greatest fear is that this newly resurgent focus on career readiness will not only fail to prepare students for the workplace, but, worse, will harm the prospects of students who already face an uphill battle in the labor market—women, students of color and first-generation college students. Darling and Deanna P.
As the needs of students change, universities must alter their recruitment and retention strategies to make sure that their messages resonate with diverse student prospects, and that they provide the right support services to meet these students’ needs. Mental health services. For many institutions, this is easier said than done.
Catalyze coaches with College Possible are gaining many invaluable leadership skills during their AmeriCorps service term. Coaches contribute to organizational goals at their university site College Possible Catalyze coaches fulfill their term of service on one campus, serving eligible college students enrolled at that university.
There is a very strong alumni network at MIT, and there are a number of events and opportunities happening on campus throughout the year for students to connect with alumni. Do employers typically request faculty recommendations? Attending faculty office hours and doing a UROP are two great ways to do this. Typically, no.
It involves marketing, engagement, application, admission, financial aid, and communication to help students make informed decisions about their education. Recruitment Strategy 2: Invest in Marketing and Promotion Effective marketing ensures that your institution is on the radar of potential students. How to Implement?
Prospective students can interact with current students and faculty, view online classes, and even participate in communityevents, all from their devices. Data-Driven Decisions: Students use data such as graduation rates, employment outcomes, and student and faculty testimonials to inform their choices.
The Division of Student Affairs received some questions this spring centered around changes to returning student housing application process for 2024-25, general availability of on-campus housing for students, health and safety in the residence halls, and navigating the local off-campus housing market. Below are responses to those questions.
Remember to clearly articulate the steps for confirming enrollment when marketing your deadlines. Your value proposition could be your standout corporate partnerships, student outcomes, services to support graduate students , or a unique aspect of your institutional culture.
Broaden advising, career services & professional development. is providing its students. “ Scholarships allow us to attract the best students from around the world, regardless of their financial or geographic background,” said Stuart Schmill ’86, dean of admissions and student financial services. Serve our graduate students.
Over-communicate to students—and parents The FAFSA delay issue is in part a marketing problem, and we advise that colleges not just communicate but over-communicate about the Department of Education’s processing slowness. The challenges won’t be confined to January, unfortunately.
If we could engage those alumni and hold special events for them, maybe this would help increase our alumni giving percentage. Our office is always looking for ways to be more creative and connecting with alumni, so creating this project allowed our office an opportunity to reach alumni in different ways than what we have tried previously.
Share anecdotes of how these traditions have continued to shape the lives of students, faculty, and the entire campus community. Emphasize the impact alumni can make at your institution by highlighting key support areas such as groundbreaking research, inclusive community spaces, or new academic programs.
They help establish better communication and engage students. They are used by Student Life administrators and students for planning, communicating, tracking, and reporting. Events listing and calendar filtering, including a “My Events” view. Revamped event registration page. event location moved).
The three share tips on collecting and using data to convince faculty and senior leaders to become enthusiastic partners in the effort. And I know firsthand a lot of folks said this was such a highlight of the event. And so that goes back to what Naomi was talking about, marketing it. Learn more. Transcript 0:00:12.0
Host Key Events. In addition to serving as a one-stop-shop for academic, co-curricular and student service information, the platform helps connect and engage students. However, your campus community platform is only effective if it is being used successfully. Host Key EventsEvents serve an educational and social function.
One significant change was the timing of events. To accommodate this, we rescheduled our events to better align with the students’ academic calendars. Additionally, we introduced new events tailored to the students’ learning cycles. This year, around 25 students in the School of Economics participated in DB events.
Students use an engagement platform to manage their co-curricular life on campus and access student service information. Alumni use digital alumni communities to stay connected with campus , network, and support their alma mater. While serving as the central resource, a digital alumni community tracks and measures engagement.
As presidential digital leadership evolves, marketing leaders and their teams are more likely to support an executive social media presence. Marketing leaders can help guide and mold the presidential approach to social media. In fact, sometimes marketers and communicators in this situation feel pressure to keep up with their president.
Each of the orientation events is intended to assist you in developing a sense of connection, and there are resources specifically geared for overseas students. Because of the helpful faculty and staff, the small class numbers, and the many chances to meet new people, adjusting to college life was much simpler overall.
I sat down with EAB Research Advisory Services Director and Subject Matter Expert Melanie Overton to learn what has made this seminar so popular and what leadership takeaways partners bring back to their campus teams. The crisis experience tested relationships between leaders and teams, the faculty and staff, and the institution itself.
This includes rethinking how they present themselves in the market, particularly around mission clarity and relevanceareas that demand careful attention to positioning and branding. Clearly communicate the ROI of each program , expected outcomes, and total cost to help students make informed decisions. Make value transparent.
Students, faculty, and campus staff have become savvier with respect to combining both online and in-person student support services,” said EAB President of Technology, Scott Schirmeier. This can include participation in collaborative events, prospect-facing marketing opportunities, crediting EAB at industry conferences, etc.
23 January · Episode 191 Increase Graduate School Enrollment through Strategic Enrollment Management 40 Min · By Dr. Drumm McNaughton Strategic enrollment management (SEM) as a solution for growing graduate school enrollment in declining markets (e.g., minority and STEM).
Tailored for higher education academic advisors, faculty innovators, and visionary deans, this blog serves as your guiding compass in revolutionizing student experiences and fostering institutional excellence. Facilitators of Communication: SIS enables seamless communication among stakeholders.
Improved business abilities, communication skills, and overall development. To faculty and institution. Gives faculty more authority over learning. Today's faculty must lead, advise, mentor, counsel, mold, and indicate the way forward. Students these days demand greater service from institutions.
Drumm McNaughton speaks with Director Camille Dumont of the Center for Career and Professional Development (CCPD) about how she aligned career services with academia at Post University to better prepare students for the workforce. For instance, retail workers acquire customer service and communication skills.
This growing virtual resource hub offers students, faculty, and staff easy-to-access and easy-to-use resources for navigating various experiences. The DEIJ Campus Coordinating Committee is a campus-wide committee of faculty, staff, and students who work year-round to support and coordinate equity and inclusion efforts across the campus.
“I’ve had people tell me you could order hamburgers and the order would come in and it was chicken breast,” says Robert Nelson, chief executive officer at NACUFS, the National Association of College & University Food Services. “They should celebrate it and market that they’re engaging in it.
Although many other countries compete in this market, an increasing number of international students who can’t travel to the US would like to attend the same prestigious institutions at home. Since locals appreciate it when foreigners know at least a few words, students and faculty should take extra courses or certifications before arriving.
It is important to develop lines of communication with local health authorities, as well as campus resources. We often house large numbers of students together and feed them in communal dining halls. Our classes, athletic events and other activities are large public gatherings.
There is a very strong alumni network at MIT, and there are a number of events and opportunities happening on campus throughout the year for students to connect with alumni. Do employers typically request faculty recommendations? Attending faculty office hours and doing a UROP are two great ways to do this. Typically, no.
” Whatever you think of MacDonald’s politics, her commentaries do provide a few disturbing examples of museum agitprop – with text and labels deployed in the service of a predictable ideological narrative. Invite the local community to campus. Offer more community-serving events.
This comes down to identifying your communication strategy and rating the effectiveness of your website design, for example, how easy it is to find the right thing at the right time on the website to move forward. How are you communicating those career outcomes from a program page perspective?
These partnerships also facilitate research opportunities, enabling students and faculty to contribute to technological advancements. We think about how we present and collaborate and co communicate in this virtual environment, creating content in a very different way. There are campuses that are located downtown like we are.
March 4, 2025 · Episode 249 The Hidden Enrollment Market in Workforce Education 38 Min · By The Change Leader, Inc. Workforce Education and the Hidden Enrollment Market The traditional higher education model is facing increasing pressure. Durable skills: Critical thinking, teamwork, communication, adaptability.
While this new type of melt may not be widespread enough to cause concern, it does speak to the severity of some of the social & emotional challenges faculty, student affairs staff, and behavioral intervention teams have found themselves dealing with over the past academic year.
” Regarding outreach and other written advising communications, language matters. This involves using qualitative and quantitative data to understand students and their needs and then designing services around them. “We do outreach almost weekly but not more than once a week.”
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