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Nostalgia was a top theme in alumni earned conversation in our most recent industry-wide Social Listening for Alumni Insights report. Attend a favorite campus event. Add it to your website and link to it through email and social media. Content plans, brand experience, eventplanning, social media strategy—it all matters.
Some point out that while the number of English majors may be down at some institutions, that’s partly because tracks that traditionally fell under English—such as media studies or film—have been split off into different programs, but they continue to attract students. “The culture industry is alive and well.
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