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CRM Platforms Can Improve HBCU Enrollment and Retention

Diverse: Issues in Higher Education

That quote from Jack Welch, American business executive and writer, has stuck with Dr. Juan Alexander, associate vice president for enrollment management at Norfolk State University (NSU), a Historically Black College and University (HBCU) in Virginia.

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HBCUs Utilizing the Common App See an Increase in Applications

Diverse: Issues in Higher Education

Associate Vice Chancellor for Enrollment Management Marcio Moreno said that although ECSU already offered three other methods for application, families and future students were inquiring about whether or not they could apply through the Common App. ECSU has seen its applications grow by 20% since the 2022 application season.

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HBCUs Continue to Meet Their Mission During Tough Times

Diverse: Issues in Higher Education

As the ruling affects the admissions process and not the recruitment process, Dr. Anthony E. Jones, vice president of enrollment management and student experience at Bethune-Cookman University, said that HBCU enrollment should be fine, for the moment. But the current political environment is troubling, he said.

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How to beat the enrollment cliff: Act like Yamaha

University Business

However, one private liberal arts school has transformed its enrollment strategy by bucking its traditional paradigm. “We were built as a single product institution that only knew how to recruit freshmen,” says Melik Khoury, president of Unity Environmental University since 2016.

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Choosing a college: 10 most important reasons for students

University Business

Cost is always important to families, but it may surprise some institutions to learn how important things like campus safety or streamlining the application process can be to a prospective student, said Madeleine Rhyneer, EAB vice president of consulting services and dean of enrollment management.

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At University of Hawai’i at M?noa, Native Hawaiian Representation is Growing

Diverse: Issues in Higher Education

noa’s Native Hawaiian population has grown tremendously since the 1990s, and doubled between 2007 and 2020, thanks to deliberate efforts to recruit and retain these students, said Dr. Willy Kauai, director of Native Hawaiian student services at UH M?noa. Dr. Nikki Chun, vice provost for enrollment management at UH M?noa.

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Graduate and online enrollment: How to succeed on a tight budget

University Business

Respondents reported a $912,000 average total budget for graduate and online enrollment management. For example, institutions that met their enrollment goals tended to be those that outsourced or shared responsibility for programmatic market research, recruitment marketing and SEO with an outside vendor.