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Report: Students Interested in HBCUs Have Unique Wants and Concerns

Diverse: Issues in Higher Education

The report is based on EAB’s 2023 Student Communications Preferences survey, which was taken by over 1,000 students who indicated that they were considering an HBCU. That’s something that our students communicate,” he said. A crucial place to communicate that sense of belonging is on social media.

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Report: Students Interested in HBCUs Have Unique Wants

Diverse: Issues in Higher Education

The report is based on EAB’s 2023 Student Communications Preferences survey, which was taken by over 1,000 students who indicated that they were considering an HBCU. That’s something that our students communicate,” he said. A crucial place to communicate that sense of belonging is on social media.

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Enrollment and Admissions Funnel: The Student Journey from Inquiry to Enrollment

HEMJ (Higher Ed Marketing Journal)

Prospective students might start their journey by conducting a simple Google search, but they will also often visit social media platforms, participate in virtual campus tours, and attend online webinars before starting their application. Content marketing, informational webinars, and targeted emails play a significant role in this stage.

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Adult learners: Who they are & what they want from college

EAB

One hundred percent of the presidents and provosts EAB surveyed in 2022 said adult learner enrollment is a high or moderate priority for their institution. Hear EAB’s latest research on the characteristics of the adult learner market We’ve rounded up a few quick facts about adult learners—check them out below.

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Take Action Now to Rebuild Trust in Higher Ed

Campus Sonar

Uncovering institutional sentiment and perception from social media and online conversation during the environmental scanning and evaluation process is critical to leading with transparency and building trust. Listening also helps you understand what resonates and what doesn't with your community. They'll tell us.

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FAQ’s: Spring Semester Questions Regarding Housing Returner Process, Housing Availability, and Off-Campus Housing

The Student Affairs Blog

The Division of Student Affairs received some questions this spring centered around changes to returning student housing application process for 2024-25, general availability of on-campus housing for students, health and safety in the residence halls, and navigating the local off-campus housing market. Below are responses to those questions.

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Are you losing grad and adult enrollments at the last minute? Try these 4 strategies.

EAB

Ideally, you can offer an incentive for students to enroll at the earlier deadline, such as, “This is the recommended deadline to ensure your first pick of classes” or “first pick of housing.” Remember to clearly articulate the steps for confirming enrollment when marketing your deadlines.