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23 January · Episode 191 Increase Graduate School Enrollment through Strategic EnrollmentManagement 40 Min · By Dr. Drumm McNaughton Strategic enrollmentmanagement (SEM) as a solution for growing graduate school enrollment in declining markets (e.g., minority and STEM).
EAB’s Adult Learner Recruitment and University Research teams surveyed 64 university executives, including presidents, provosts, vice provosts, and vice presidents of enrollmentmanagement, in summer 2022. of respondents said enrollment goals for their graduate and adult programs have increased since the start of the pandemic. -->.
Guest post by Jordyn Morris, who is interning in EAB’s Research division As a college junior, graduateeducation is regularly on my mind, as it is for many of my peers. Gen Z undergrads are searching for graduate programs that fit our needs, and this search often begins with your webpages. Here’s what to do next.
What can big consumer brands teach graduate and adult enrollment leaders? In my role as a Senior Data Scientist in EAB’s Adult Learner Recruitment division, I have seen first-hand that applying these marketing strategies to graduate and learner student recruitment translates to enrollment growth.
As competition for graduate business students increases, so does the average price of buying quality business program leads: today, it can run you over $300 per lead. That’s why it’s critical that your institution define the messaging that will resonate with your specific prospects while also helping you meet your enrollment goals. -->.
Higher education leaders who want to increase inclusion while maintaining affordability at their campus can emulate the actions of Illinois Institute of Technology’s ELEVATE program. Moreover, Illinois Tech’s employment rate is 92% six months after graduation, even when 37% of its students receive Pell Grants.
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