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Increase Graduate School Enrollment through Strategic Enrollment Management: Changing Higher Ed Podcast 191 with Host Dr. Drumm McNaughton and Guest Dr. Justin Grimes

The Change Leader, Inc.

23 January · Episode 191 Increase Graduate School Enrollment through Strategic Enrollment Management 40 Min · By Dr. Drumm McNaughton Strategic enrollment management (SEM) as a solution for growing graduate school enrollment in declining markets (e.g., minority and STEM).

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The 50 most in-demand skills for graduates of your master’s programs

EAB

According to the BLS, employment for “Computer and Information Research Scientists,” an occupation that typically requires a master’s degree, will increase 21% over the next 10 years. Prepare your graduates for today and tomorrow’s tech jobs. #1: What can big consumer brands teach graduate and adult enrollment leaders?

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I’m your future Gen Z adult learner. Here are three ways to hook me with your program webpage.

EAB

Guest post by Jordyn Morris, who is interning in EAB’s Research division As a college junior, graduate education is regularly on my mind, as it is for many of my peers. Gen Z undergrads are searching for graduate programs that fit our needs, and this search often begins with your webpages.

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What can big consumer brands teach graduate and adult enrollment leaders?

EAB

They identify profiles of students they want to attract, reflect on their past students using Student Information System (SIS) and Customer Relationship Management (CRM) system data, and use basic regression models to inform their targeting. of surveyed graduate and adult learners are opting not to take admission tests. -->.

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How MBA programs can set a winning messaging strategy

EAB

Rather than guessing at what to include in your marketing, use your actual audience to inform your strategy. Learn how Cappex is helping graduate business programs find more high-intent leads. What can big consumer brands teach graduate and adult enrollment leaders? What were their motivations? Learn more.

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ELEVATE program: Achievement Strategies from Illinois Tech: Changing Higher Education Podcast 166 with Host Dr. Drumm McNaughton and Guest Dr. Raj Echambadi

The Change Leader, Inc.

Today, 20 million people go to undergrad or graduate education in our two- to four-year colleges out of a population of about 330 million. This was especially the case at the cusp of the Fourth Industrial Revolution, where information was becoming more important and data technology began pervading our lives. Until next time.