Enrollment Management, Financial Aid and Media

Disparities of African American Men and Obtaining a College Education

Diverse: Issues in Higher Education

JULY 9, 2024

The high cost of college tuition and associated expenses can be prohibitive, leading to lower enrollment and STOP-out! Financial aid and scholarships are available, but often not sufficient to bridge the gap, and the burden of student loans can be a daunting deterrent. Not dropout rates. This may be a difficult task to pursue.

Education

Education Financial Aid Admissions Media

Report: Students Interested in HBCUs Have Unique Wants and Concerns

Diverse: Issues in Higher Education

AUGUST 28, 2023

A crucial place to communicate that sense of belonging is on social media. HBCU seekers were 10% more likely than non-seekers to have interacted with a college on social media and were almost 20% more likely to be open to social media ads from colleges.

Marketing and Communication Services

Marketing and Communication Services Media Recruitment Alumni

Report: Students Interested in HBCUs Have Unique Wants

Diverse: Issues in Higher Education

AUGUST 28, 2023

A crucial place to communicate that sense of belonging is on social media. HBCU seekers were 10% more likely than non-seekers to have interacted with a college on social media and were almost 20% more likely to be open to social media ads from colleges.

Marketing and Communication Services

Marketing and Communication Services Media Recruitment Alumni

6 elements of an effective graduate enrollment management plan—and why you need to build one

EAB

OCTOBER 14, 2022

6 elements of an effective graduate enrollment management plan—and why you need to build one. On a few recent campus visits, graduate school deans shared that they are tasked with growing enrollment by as much as 30 or 35 percent. Tuition and Financial Aid. career advancement, career change). August 26, 2022.

Enrollment Management

Enrollment Management Management Financial Aid Program Development

Adult learners: Who they are & what they want from college

EAB

SEPTEMBER 20, 2023

For example, career counseling, financial aid, and other support services may be unavailable via virtual appointment or only open during traditional business hours—making them difficult for working professionals, parents, and others to access. Organic social media can change that.

Marketing and Communication Services

Marketing and Communication Services Financial Aid Bursar Healthcare

Trends and Insights from NAGAP Impact Graduate Enrollment

Campus Sonar

MAY 22, 2024

These findings aligned with the top themes we saw at the NAGAP Graduate Enrollment Management Summit—budgets, resources, SEO, and how students search. Strategist Loren Bass shared some key conference takeaways. Market research helps you understand graduate students’ needs of cost and convenience.

Financial Aid

Financial Aid Media Enrollment Management Research

How to Navigate Challenges in Graduate Enrollment

Campus Sonar

JUNE 17, 2024

How Grad Enrollment Fits Into the Campus Landscape For many years, higher ed institutions expected graduate programs to make up the difference as the industry experiences the demographic shift. But the opportunities aren’t equal for all grad programs across the board.

Enrollment Management

Enrollment Management Industry Financial Aid Research

Adult learners’ application behavior is changing—here’s how

EAB

SEPTEMBER 11, 2023

In this year’s survey, students identified financial aid and scholarships as the most important factors in their enrollment decision. This marks the first time respondents have listed financial aid and scholarships as their top criteria since we began surveying adult learners in 2019.

Financial Aid

Financial Aid Recruitment Admissions Healthcare

I’m your future Gen Z adult learner. Here are three ways to hook me with your program webpage.

EAB

AUGUST 15, 2023

Institutions could help alleviate my concerns regarding cost and return on investment by clearly advertising cost (total cost if available, by credit if needed) and showcasing available scholarship and financial aid opportunities on program webpages. Link your social media pages to your webpages. Here’s what to do next.

Financial Aid

Financial Aid Healthcare Media Recruitment

Legal Expert Art Coleman Examines the Affirmative Action Ruling

EAB

OCTOBER 31, 2023

You can join the conversation on social media using #EABOfficeHours. Art previously served as Deputy Assistant Secretary of the US Department of Education's Office for Civil Rights, where, in the 1990s, he led the department's development of its Title VI policy on race-conscious financial aid. October 31, 2023.

Financial Aid

Financial Aid Admissions Development and Fund Raising DEI

FAQ’s: Spring Semester Questions Regarding Housing Returner Process, Housing Availability, and Off-Campus Housing

The Student Affairs Blog

MAY 9, 2024

Communication to Returning Residents: To ensure students had the information about changes in a timely manner, all students living on-campus received multiple messages to current residents via multiple channels (email, brochure mailed to home addresses, website updates, social media posts).

Safety and Security

Safety and Security Marketing and Communication Services Facilities Management Health Services

Enrollment and Admissions Funnel: The Student Journey from Inquiry to Enrollment

HEMJ (Higher Ed Marketing Journal)

SEPTEMBER 18, 2024

Prospective students might start their journey by conducting a simple Google search, but they will also often visit social media platforms, participate in virtual campus tours, and attend online webinars before starting their application. Interest: Once awareness is achieved, the focus shifts to nurturing interest and familiarity.

Admissions

Admissions Marketing and Communication Services Financial Aid Media

Why customer service matters for community colleges

EAB

JULY 21, 2023

If you haven’t, take a look at your college’s reviews on Google, Niche, or social media—if there is negative feedback, it’s likely related to customer service mishaps like lost paperwork, slow responses, or unanswered questions. ".the Essentially, by spending less time on clerical tasks, students can spend more time on their studies.

Community College

Community College Recruitment Financial Aid Electronics

Are you losing grad and adult enrollments at the last minute? Try these 4 strategies.

EAB

APRIL 24, 2023

On average, we see about 14% of respondents indicate they will “probably” or “maybe” enroll. Sixty-five percent of those students say they need more information, such as details about financial aid and overall cost, to make an enrollment decision. Explore the full survey findings: staffing challenges in grad enrollment 3.

Marketing and Communication Services

Marketing and Communication Services Recruitment Financial Aid Admissions

We asked 3,800+ graduate and adult students about their program preferences. Here’s what they shared.

EAB

OCTOBER 3, 2023

And for microcredentials, institutions often need to acquire new tech platforms (like badging software) and consider ways to help students fund these programs (since microcredentials are generally ineligible for federal financial aid). Organic social media can change that. Interested in more on microcredentials?

Financial Aid

Financial Aid Recruitment Enrollment Management Research

Unleash the Chatbots! AI for Retention

Higher Ed Connects: Technology

OCTOBER 20, 2019

When it determines that students could use specific help, it connects them to corresponding on-campus resources, like the financial aid office or the career center. They wondered, where is the counterpart to the apps that predominate in consumer commerce, social media, and modern employment? The Grand Campus-Student Disconnect.

Marketing and Communication Services

Marketing and Communication Services Career Counseling Enrollment Management Administration

Poll Highlights Top Concerns of Enrollment Leaders

EAB

AUGUST 29, 2023

Podcast Poll Highlights Top Concerns of Enrollment Leaders Episode 164. You can join the conversation on social media using #EABOfficeHours. EAB’s Madeleine Rhyneer and Autumn Baggett-Griggs explore findings from a recent poll that identifies the top concerns of enrollment leaders. August 29, 2023. music] 0:00:43.2

Marketing and Communication Services

Marketing and Communication Services Recruitment Admissions IT

Survey Highlights What Matters Most to Adult Learners

EAB

OCTOBER 24, 2023

You can join the conversation on social media using #EABOfficeHours. They also advise leaders to ensure they offer adult students maximum flexibility in course modalities and to highlight scholarship and financial aid opportunities that will make returning to college more affordable. October 24, 2023. BD: Great.

Marketing and Communication Services

Marketing and Communication Services Financial Aid Admissions Support Services

The Changing Face of Higher Ed Part 4: Student Issues

The Change Leader, Inc.

MAY 17, 2018

Changing Face of Student Enrollments The Gates Foundation has a fascinating graphic that depicts Americas post-secondary population. The graphic includes gender, age, type of school, race, financial aid, housing, dependents, learning environment, employment, and enrollment.

Safety and Security

Safety and Security Financial Aid Manufacturing Higher Education

Student Affairs Connection

Disparities of African American Men and Obtaining a College Education

Report: Students Interested in HBCUs Have Unique Wants and Concerns

Trending Sources

Report: Students Interested in HBCUs Have Unique Wants

6 elements of an effective graduate enrollment management plan—and why you need to build one

Adult learners: Who they are & what they want from college

Trends and Insights from NAGAP Impact Graduate Enrollment

How to Navigate Challenges in Graduate Enrollment

Adult learners’ application behavior is changing—here’s how

I’m your future Gen Z adult learner. Here are three ways to hook me with your program webpage.

Legal Expert Art Coleman Examines the Affirmative Action Ruling

FAQ’s: Spring Semester Questions Regarding Housing Returner Process, Housing Availability, and Off-Campus Housing

Enrollment and Admissions Funnel: The Student Journey from Inquiry to Enrollment

Why customer service matters for community colleges

Are you losing grad and adult enrollments at the last minute? Try these 4 strategies.

We asked 3,800+ graduate and adult students about their program preferences. Here’s what they shared.

Unleash the Chatbots! AI for Retention

Poll Highlights Top Concerns of Enrollment Leaders

Survey Highlights What Matters Most to Adult Learners

The Changing Face of Higher Ed Part 4: Student Issues

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