The Change Leader, Inc.

MAY 31, 2023

Providing more financial aid and more information about financial aid can help prospective students make a true risk assessment. Providing more generous financial aid targeted based on need and simple to apply for has a strong positive impact on increasing enrollment and persistence.

Higher Education 105

Higher Education Financial Aid Education Marketing and Communication Services 105

The Student Affairs Blog

MAY 9, 2024

The Division of Student Affairs received some questions this spring centered around changes to returning student housing application process for 2024-25, general availability of on-campus housing for students, health and safety in the residence halls, and navigating the local off-campus housing market. Below are responses to those questions.

Safety and Security 75

Safety and Security Marketing and Communication Services Facilities Management Health Services 75

EAB

OCTOBER 24, 2023

They also advise leaders to ensure they offer adult students maximum flexibility in course modalities and to highlight scholarship and financial aid opportunities that will make returning to college more affordable. My name is Beth Donaldson and I'm the Managing Director of our Adult Learner Consulting Services here at EAB.

Marketing and Communication Services 64

Marketing and Communication Services Financial Aid Admissions Support Services 64

HEMJ (Higher Ed Marketing Journal)

SEPTEMBER 18, 2024

This data is invaluable for refining marketing strategies and improving engagement tactics to ensure they meet the expectations and needs of prospective students. This involves providing more detailed information about what the institution offers, such as programs, support services for online students, and financial aid options.

Admissions 52

Admissions Marketing and Communication Services Financial Aid Media 52

EAB

APRIL 24, 2023

Ideally, you can offer an incentive for students to enroll at the earlier deadline, such as, “This is the recommended deadline to ensure your first pick of classes” or “first pick of housing.” Remember to clearly articulate the steps for confirming enrollment when marketing your deadlines.

Marketing and Communication Services 52

Marketing and Communication Services Recruitment Financial Aid Admissions 52

EAB

AUGUST 9, 2023

Cooper Medical School of Rowan University Fostering sense of belonging among Black undergraduate students Melissa McGuire, Ph.D.,

Budget and Finance Management 52

Budget and Finance Management Marketing and Communication Services Enrollment Management Higher Education 52

The Change Leader, Inc.

MARCH 2, 2023

Despite the pandemic “being over,” enrollments have not recovered to the pre-pandemic levels. Exacerbating this, higher ed is facing significant headwinds to recovering enrollments, including the demographic cliff, reduction of public funding, and a robust job market. Realistically, this number is probably 20-30%.

Marketing and Communication Services 52

Marketing and Communication Services Financial Aid DEI Academic Advising 52

The Change Leader, Inc.

NOVEMBER 14, 2023

This gap, exacerbated by widespread discounting practices, underscores the need for greater transparency in communicating the true costs and financial aid options to prospective students. This approach not only aids in student decision-making but also helps in building trust and credibility.

Higher Education 52

Higher Education Marketing and Communication Services Education Enrollment Management 52

Higher Ed Connects: Technology

OCTOBER 20, 2019

It is clear that there is a problem on campus with direct communication between students and an array of services they may not know about, or may not know them. When it determines that students could use specific help, it connects them to corresponding on-campus resources, like the financial aid office or the career center.

Marketing and Communication Services 52

Marketing and Communication Services Career Counseling Enrollment Management Administration 52

EAB

AUGUST 29, 2023

EAB’s Madeleine Rhyneer and Autumn Baggett-Griggs explore findings from a recent poll that identifies the top concerns of enrollment leaders. My name is Madeleine Rhyneer, and for many of my friends who are listening, you know that I'm the vice president of consulting services and Dean of enrollment management.

Marketing and Communication Services 52

Marketing and Communication Services Recruitment Admissions IT 52

The Change Leader, Inc.

AUGUST 8, 2023

Colleges must also help communicate the ROI for getting a post-secondary degree. So you think about particularly how quickly the labor market landscape has been changing over the last 10-15 years. However, you need to have those support services at the schools as well and to be able to monitor progress.

Higher Education 98

Higher Education Education Community College Development and Fund Raising 98

Edu Alliance Journal

MAY 31, 2022

There is a dearth of research on the factors that influence international graduate students to select the graduate program in which s/he will enroll. Most master’s degree programs do not include assistantships, thus tuition and fees, along with the availability of financial aid will influence their decisions.

Recruitment 40

Recruitment Consulting Financial Aid Enrollment Management 40