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3 Enrollment Boosting Strategies for Accredited Institutions: Changing Higher Ed Podcast 178 with Dr. Drumm McNaughton and Dr. David R. Decker

The Change Leader, Inc.

Podcast Highlights Applying the 4 Ps of Marketing to Higher Education Learn how applying the traditional marketing framework of the 4 Ps (Product, Price, Place, and Promotion) to higher education programs can lead to success. 00:07:48] David Decker: So, we’re not for profit, but we’re not for loss either.

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Higher Ed Mergers and Acquisitions Activity with Gerry Czarnecki | Changing Higher Ed 011

The Change Leader, Inc.

This is a tool marketing applies to products, but it also is relevant when examining market segments or industries. The second strategy is an acquisition, which is how the National University System is expanding its doctoral offerings. The PLC is made up of four stages: introduction, growth, maturity, and decline.

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Mergers and Acquisitions In Higher Education: Mature and Declining Markets Give Rise to M&A Activity in Higher Ed

The Change Leader, Inc.

This is a tool marketing applies to products, but it also is relevant when examining market segments or industries. The second strategy is acquisition, which is how the National University System is expanding its doctoral offerings. The PLC is made up of four stages: introduction, growth, maturity, and decline.

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Reflections on 2018 and Predictions for 2019: with Drumm McNaughton | Changing Higher Ed Podcast 012

The Change Leader, Inc.

To briefly recap, the product life cycle (PLC) is a marketing tool that is applied to products, but also is relevant when examining market segments or industries. Secretary of Education Betsy DeVos reinstated ACICS accreditation authority this year in a process that had many missteps. Negotiations with Faculty.