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As employers increasingly drop college degree requirements for new hires in favor of skills, more students are leaning toward certificate programs, bootcamps, and other non-degree pathways as the next step in their education (and often in their careers). With this spike in interest, the alternative educationmarket is growing rapidly.
But for institutions that are truly student-focused — and capable of communicating that through their marketing efforts — significant enrollment gains are possible. But not all online programs are created equal. They expect educational offerings to be accessible, engaging, and relevant to their specific career aspirations.
By offering comprehensive support systems, including childcare services, flexible schedules, financial aid programs, mentorship, and counseling, institutions can empower student-parents to succeed academically while effectively managing their parenting responsibilities.
While many institutions follow a robust yield playbook for their undergraduate programs , I’ve found this isn’t always the case for graduate and adult educationprograms. Remember to clearly articulate the steps for confirming enrollment when marketing your deadlines. Try these 4 strategies.
Student recruitment is the process of attracting and enrolling students into educationalprograms. It involves marketing, engagement, application, admission, financial aid, and communication to help students make informed decisions about their education. It creates awareness and generates interest.
24 October · Episode 178 3 Enrollment Boosting Strategies for Accredited Institutions 31 Min · By Dr. Drumm McNaughton Leverage your institutions accreditation with these enrollment boosting strategies: explore 4 Ps of marketing, partnerships, controlling costs and more. This approach ensures a market-driven pricing strategy.
One of the reasons I love working with our partners to grow their graduate, online, and adult enrollment is because their programs are the center of higher ed’s mission and margin. Graduate and adult-serving programs provide the career-changing opportunities that can improve the lives of entire families.
The Accreditation Council for Business Schools & Programs ( ACBSP ) is a specialized accrediting organization that focuses on business educationprograms across the globe. Its mission is to promote continuous improvement and recognize excellence in the accreditation of business educationprograms around the world.
Source: EAB Student Communication Preferences Survey 2023) --> Financial concerns are highly correlated to both stopping out and mental health challenges. Financial Aid Promotion: Marketing materials clearly explain financial aid eligibility and options. Financial hardship is the #1 reason students stop out.
EAB experts Caylie Privitere and Matthew McAloon examine the benefits to students and institutions from the restoration of Pell Grant funding for incarcerated persons who want to pursue a college education. And why should our partners care about this market? Do we have a sense of how this has been communicated to incarcerated peoples?
These cuts include cutting 28 majors and 143 faculty. Aligning Education Investment with Employment Outcomes There is a growing expectation among students that their educational investment will lead to better employment outcomes. Faculty members, too, experienced a shift in perspective.
How the Choice Based Credit System can Improve the Quality of Higher Education in India editor Mon, 06/26/2023 - 01:39 A robust and high-quality higher education system plays a vital role in the advancement and prosperity of any nation in today's rapidly changing world.
Outcome-based education is centered on clearly stated learning outcomes that serve as the foundation for creating and delivering teaching, monitoring student learning, and evaluating the educationalprogram's efficacy. Implement Changes: Update the program's OBE strategy.
Many community colleges are working hard to change the narrative through key adjustments to the student experience. But a growing number of community colleges are recognizing that the traditional student journey needs to be improved, according to a 2020 analysis published by the CCRC.
And then I think the other thing is really, again, providing more of these on ramps to educationalprograms that take fewer than two years to complete. I think that we’ve had some challenges in post -secondary education. It’s like, please, we need better communication between these two different parties.
March 4, 2025 · Episode 249 The Hidden Enrollment Market in Workforce Education 38 Min · By The Change Leader, Inc. Workforce education and employer-funded programs unlock hidden enrollment opportunities. Too often, faculty develop curriculum in silos, disconnected from the realities of the job market.
My name is Beth Donaldson and I'm the Managing Director of our Adult Learner Consulting Services here at EAB. Just to provide you with some context, adult learners now make up 42% of total higher education revenue. In our survey, we asked what were the primary reasons for continuing your education? music] 0:00:48.5
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