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Enrollment Strategies for Moving Students through the Funnel

HEMJ (Higher Ed Marketing Journal)

Strategies for Each Stage of the Enrollment Journey Higher education institutions face many challenges in their efforts to engage with potential students and keep them motivated while they navigate the enrollment process. To learn more, check out the infographic below, created by the Higher Education Marketing Journal.

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Using Faculty Satisfaction Data for Strategic Change in Higher Education: Changing Higher Ed podcast 254 with host Dr. Drumm McNaughton and guest Dr. R. Todd Benson

The Change Leader, Inc.

April 8, 2025 · Episode 254 Using Faculty Satisfaction Data for Strategic Change in Higher Education 36 Min · By The Change Leader, Inc. Learn how higher ed leaders can turn faculty survey data into strategy, improve shared governance, and increase retention and leadership trust.

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Escape Velocity: The Power of Your Multiyear Growth Road Map

HEMJ (Higher Ed Marketing Journal)

And many of us working in online education management — especially in a highly competitive environment — can begin to feel like Phil did. Develop and launch annual marketing campaigns. These plans are useful in that they allow academic and service units to identify areas of contribution or special projects. Onboard students.

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Harnessing the Power of Technology for Effective Charter School Operations

Parchment

By offering an intuitive, user-friendly platform, K-12 Enroll enables schools to manage applications, track enrollment progress, and communicate with families efficiently. The platform centralizes all enrollment data, eliminating the need for scattered spreadsheets and manual tracking.

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How two-way texting aids in student support and retention

Confessions of a Community College Dean

Image: Last spring, when the institutional effectiveness team at Moorpark College conducted student surveys and focus groups as well as data analysis to evaluate the efficacy of student communication, an issue with volume became clear. Discussions involved department needs, communication objectives and staffing capabilities.

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Presidential worries: What’s keeping these Northeastern presidents up at night?

University Business

With a smaller pool of available students due to demographic shifts, a growing wake of attention to mental health and a swelling public skepticism of higher education, these leaders from Pennsylvania, New York, Massachusetts and Maine are redefining their job to guide their schools in murky waters.

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Career-readiness initiatives are missing the mark (opinion)

Confessions of a Community College Dean

With efforts like these gathering steam across the postsecondary landscape, it looks like higher education is in the midst of a mission shift that positions career readiness as a strategic, campuswide priority. For instance, the communication scholars Ann L. What could be wrong with this development? Darling and Deanna P.