HEMJ (Higher Ed Marketing Journal)

FEBRUARY 27, 2025

Shifting student demographics, emerging technologies, and market pressures require institutions to be proactive in building a stronger, more adaptable foundation for long-term success. The right investments empower institutions by giving them the capacity to scale programs , enhance student support, and maintain a competitive edge.

Marketing and Communication Services 52

Marketing and Communication Services Industry Higher Education Management 52

Confessions of a Community College Dean

MARCH 16, 2023

Image: Last spring, when the institutional effectiveness team at Moorpark College conducted student surveys and focus groups as well as data analysis to evaluate the efficacy of student communication, an issue with volume became clear. Discussions involved department needs, communication objectives and staffing capabilities.

Marketing and Communication Services 104

Marketing and Communication Services Financial Aid Community College Support Services 104

EAB

MAY 23, 2023

Podcast New Student Engagement Data Reveals Surprises Episode 152. The three unpack recent criticisms leveled at the community college sector and share new data that point to a number of bright spots. They also offer advice to community college leaders on ways to make measurable improvements in student retention and enrollment.

Student Engagement 52

Student Engagement Community College Marketing and Communication Services Food 52

Creatrix Campus

MAY 29, 2023

Understanding Outcome Based Education: Definition, Implementation, and Benefits editor Mon, 05/29/2023 - 06:35 According to a recent survey by the Association of American Colleges and Universities, 93% of employers believe that a candidate's ability to demonstrate essential outcomes is more important than their degree completion. So why wait?

Education 52

Education Marketing and Communication Services Faculty Higher Education 52

EAB

NOVEMBER 1, 2022

Leadership began by listening to staff to identify and resolve disconnects between departments, which had been limiting their ability to market and fill open courses. I'm Tara Zirkel, Director of Strategic Research with a focus on community colleges here at EAB. We have an 11000 square mile service area, a large service area.

Marketing and Communication Services 97

Marketing and Communication Services Faculty Computers and Informational Technology Community College 97

EAB

MAY 16, 2023

So one of the things that we found that was challenging was the hesitance of our community trying to master some new skills. And so what we also noted was that in order for this to happen, we needed to get more marketing involved, across the campus to be able to promote this new platform. How will students know about it?

Marketing and Communication Services 94

Marketing and Communication Services Faculty Utilities Institutional Research 94

The Change Leader, Inc.

MAY 16, 2023

16 May · Episode 155 Tailoring Student Services to Create Career-Ready Graduates 36 Min · By Dr. Drumm McNaughton Hear how Villanova University is creating career-ready graduates with approximately 94% of students being accepted into internships. Villanova typically encourages employers to pay interns.

Student Services 52

Student Services Higher Education Professional Development Education 52