Confessions of a Community College Dean

MARCH 16, 2023

Image: Last spring, when the institutional effectiveness team at Moorpark College conducted student surveys and focus groups as well as data analysis to evaluate the efficacy of student communication, an issue with volume became clear. Discussions involved department needs, communication objectives and staffing capabilities.

Marketing and Communication Services 104

Marketing and Communication Services Financial Aid Community College Support Services 104

EAB

MAY 16, 2023

That is a very long title to say basically our office is responsible for institutional research, institutional assessment, as well as some components of academic technology. So one of the things that we found that was challenging was the hesitance of our community trying to master some new skills.

Marketing and Communication Services 94

Marketing and Communication Services Faculty Utilities Institutional Research 94

EAB

DECEMBER 4, 2023

AI offers a multitude of opportunities, from analyzing donor data to enhancing marketing content and beyond. In most cases, the answer is a definite “yes.” tailoring marketing copy to different audiences, checking copy for grammar, drafting marketing copy) Writing and content creation for specific deliverable types (i.e.,

Computers and Informational Technology 52

Computers and Informational Technology Budget and Finance Management Marketing and Communication Services Alumni 52

Parchment

OCTOBER 8, 2024

John Fink (02:02.004) So dual enrollment has definitely been growing for the last two decades, know, steady upward tick. So think part of this is a marketing of communications and making sure that communities that are not so attached to higher education, don’t have parents that went to college, that sort of thing, are getting that word.

Community College 52

Community College Marketing and Communication Services Research IT 52