Definition Financial Aid Marketing and Communication Services 
Diverse: Issues in Higher Education
AUGUST 22, 2024
It is not news that colleges and universities are expensive,” said Michael Koppenheffer, EAB vice president, Enroll360 marketing, analytics and AI strategy and a contributing consultant to the paper. “It The company does marketing on behalf of colleges and universities and engages with families around the country.
EAB
SEPTEMBER 20, 2023
Hear EAB’s latest research on the characteristics of the adult learner market We’ve rounded up a few quick facts about adult learners—check them out below. Who they are Typically, adult learners—sometimes called “non-traditional students,” although that definition is fading from the vernacular—are defined as students aged 25 or older.
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Confessions of a Community College Dean
MARCH 16, 2023
Image: Last spring, when the institutional effectiveness team at Moorpark College conducted student surveys and focus groups as well as data analysis to evaluate the efficacy of student communication, an issue with volume became clear. Discussions involved department needs, communication objectives and staffing capabilities.
The Change Leader, Inc.
MARCH 18, 2025
March 18, 2025 · Episode 251 Enrollment Marketing Strategy: How to Attract Students and Align Programs 37 Min · By The Change Leader, Inc. Learn how higher ed leaders can improve enrollment marketing strategy, align programs with demand, and attract more students in a competitive landscape.
HEMJ (Higher Ed Marketing Journal)
OCTOBER 17, 2023
How to Attract and Retain a Diverse Student Population The definition of the modern learner has shifted: The nontraditional student is the new traditional student. Importance of a Diverse Student Population In everything we do at Archer Education, from marketing to admissions to retention, we know that one size does not fit all.
The Change Leader, Inc.
MAY 31, 2023
Providing more financial aid and more information about financial aid can help prospective students make a true risk assessment. Providing more generous financial aid targeted based on need and simple to apply for has a strong positive impact on increasing enrollment and persistence.
EAB
NOVEMBER 1, 2022
Leadership began by listening to staff to identify and resolve disconnects between departments, which had been limiting their ability to market and fill open courses. I'm Tara Zirkel, Director of Strategic Research with a focus on community colleges here at EAB. We have an 11000 square mile service area, a large service area.
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