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What Is Organizational Development?

HEMJ (Higher Ed Marketing Journal)

Applying Principles of Organizational Development in Higher Education If you work in higher education, you know the industry is constantly evolving. Shifting student demographics, emerging technologies, and market pressures require institutions to be proactive in building a stronger, more adaptable foundation for long-term success.

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Enrollment Marketing Strategy: How to Attract Students and Align Programs: Changing Higher Ed podcast 251 with host Dr. Drumm McNaughton and guest Max DesMarais

The Change Leader, Inc.

March 18, 2025 · Episode 251 Enrollment Marketing Strategy: How to Attract Students and Align Programs 37 Min · By The Change Leader, Inc. Learn how higher ed leaders can improve enrollment marketing strategy, align programs with demand, and attract more students in a competitive landscape.

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Drive Enrollment Growth with First-Gen Pathways to Success: Changing Higher Education Podcast 167 with Host Dr. Drumm McNaughton and Guest Dr. Marielena DeSanctis

The Change Leader, Inc.

Colleges must also help communicate the ROI for getting a post-secondary degree. Before answering a call to education, Dr. DeSanctis served almost six years of experience as an engineer in the manufacturing and construction sector. She received the 2016 Hispanic Woman of Distinction, among other honors.