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Are institutions leveraging their alumni to their full potential? Here’s how they can

University Business

” Aside from attracting more applicants, alumni can help institutions diversify their marketing strategies for a broadening net of college applicants unaware of the opportunities after college and who don’t fit in the traditional “cookie-cutter” mold. ” At Wabash College, a men’s private school in Ind.,

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A Student-Centric Approach to Higher Education Marketing in 2022

Blackboard Higher Education

This has huge implications not just for the way you structure your online and nontraditional programs, but also how you can effectively reach these students and market to them. We’ve identified three key higher education recruitment strategies to attract and enroll nontraditional students in this transformed environment.

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Microcredentials confuse employers, colleges and learners

Confessions of a Community College Dean

” Nonetheless, demand in the large, growing microcredential market is strong, but learners also struggle to make sense of offerings. By one count, the United States is home to more than one million unique educational credentials, which represents a more than threefold increase since 2018.

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Building a Meaningful Microcredential Program

Parchment

And we just need to credential them better so that it’s easy to communicate that information. did you fundamentally change the programs or was it a different way to communicate what you were already doing? Matt Sterenberg (02:43.778) The skills that we’re giving students that they’re learning.

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To Weather the Storms of Higher Education, Remember Why You’re There

Supporting Student Success

In 2008, I was recruited to run a grant with the purpose of connecting adult learners with data to inform their college choices so they didn’t need to depend on marketing hype from lead generation websites. In creating that website , I recognized my passion for education lies in missed opportunities I saw in my own life.

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How MOOCs helped a centuries-old institution change its ways

Teaching Matters Online Learning

From The Campus, Times Higher Education In this post, Nikki Stuart and Lauren Johnston-Smith describe how MOOCs required us to rethink how to create open and free courses that would engage large numbers of learners. They explain how over the years, they’ve adapted their services in response to the lessons learned from their experiments.

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Rising higher ed leaders tackle campus challenges in EAB’s fellowship

EAB

Projects addressed topics such as annual giving, student retention, professional and continuing education, academic program planning, and more. The blog posts below are written by the participants to showcase their project and early outcomes.