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The Hidden Enrollment Market in Workforce Education: Changing Higher Ed podcast 249 with host Dr. Drumm McNaughton and guest Alana Rose

The Change Leader, Inc.

March 4, 2025 · Episode 249 The Hidden Enrollment Market in Workforce Education 38 Min · By The Change Leader, Inc. Workforce education and employer-funded programs unlock hidden enrollment opportunities. million Americans who left higher education before earning a degree. According to Alana, there are 41.5

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Are institutions leveraging their alumni to their full potential? Here’s how they can

University Business

” Aside from attracting more applicants, alumni can help institutions diversify their marketing strategies for a broadening net of college applicants unaware of the opportunities after college and who don’t fit in the traditional “cookie-cutter” mold. ” At Wabash College, a men’s private school in Ind.,

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To Weather the Storms of Higher Education, Remember Why You’re There

Supporting Student Success

As you think about those inciting incidents that drew you to higher education, take time to connect with those who have been by your side on your journey. Higher education is heading into the eye of the tornado. Many of us are planning for academic continuity while the debris of the COVID-19 pandemic is swirling around us.

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A Student-Centric Approach to Higher Education Marketing in 2022

Blackboard Higher Education

The last year has revealed a demand for flexibility in higher education which will endure well beyond the pandemic. This has huge implications not just for the way you structure your online and nontraditional programs, but also how you can effectively reach these students and market to them. 1) Speak to their career aspirations.

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4 takeaways from marketing to graduate students in 2023—and predictions for 2024

EAB

Blogs 4 takeaways from marketing to graduate students in 2023—and predictions for 2024 Insights from a former higher ed CMO I recently returned from the Windy City, where I attended the American Marketing Association ’s (AMA) annual higher ed symposium. New growth and centralization of services mandates were imposed on PCO leaders.

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Microcredentials confuse employers, colleges and learners

Confessions of a Community College Dean

” Nonetheless, demand in the large, growing microcredential market is strong, but learners also struggle to make sense of offerings. By one count, the United States is home to more than one million unique educational credentials, which represents a more than threefold increase since 2018.

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How MOOCs helped a centuries-old institution change its ways

Teaching Matters Online Learning

From The Campus, Times Higher Education In this post, Nikki Stuart and Lauren Johnston-Smith describe how MOOCs required us to rethink how to create open and free courses that would engage large numbers of learners. They explain how over the years, they’ve adapted their services in response to the lessons learned from their experiments.