Remove Continuing Education Remove Download Remove Marketing and Communication Services
article thumbnail

4 takeaways from marketing to graduate students in 2023—and predictions for 2024

EAB

Blogs 4 takeaways from marketing to graduate students in 2023—and predictions for 2024 Insights from a former higher ed CMO I recently returned from the Windy City, where I attended the American Marketing Association ’s (AMA) annual higher ed symposium. New growth and centralization of services mandates were imposed on PCO leaders.

article thumbnail

Student Lifecycle Strategies for Enrollment and Retention: Changing Higher Ed Podcast 150 with Host Dr. Drumm McNaughton and Guest Amrit Ahluwalia

The Change Leader, Inc.

This comes down to identifying your communication strategy and rating the effectiveness of your website design, for example, how easy it is to find the right thing at the right time on the website to move forward. How are you communicating those career outcomes from a program page perspective? He lives in London, Ontario.