EAB

MARCH 10, 2023

Press Release EAB’s Navigate Platform Now Supports Student Recruitment and Retention EAB expands Navigate’s CRM capabilities to engage prospective students March 10, 2023 Tempe, Arizona (March 10, 2023) — EAB announced today an extension of its flagship student success technology, Navigate , to help colleges engage and enroll prospective students.

Recruitment 98

Recruitment Marketing and Communication Services Management Media 98

EAB

AUGUST 21, 2023

Rather than viewing the challenges faced by student-parents as obstacles, universities and colleges should recognize them as opportunities. They are managing and making decisions for their families, which often translates into effective leadership within student organizations, clubs, and community initiatives.

Higher Education 97

Higher Education Marketing and Communication Services Education Financial Aid 97

University Business

NOVEMBER 29, 2023

” More from UB: Community colleges are banding resources together to secure their at-risk students’ education Player began thinking about joining community engagement services during pre-orientation as she sought her sense of community and belonging as a first-year student. .

Marketing and Communication Services 105

Marketing and Communication Services Food Community College Management 105

EAB

SEPTEMBER 26, 2023

Blogs Your student loan payments are due: 3 strategies to support community college students’ financial wellness When I think back to my time in college, student loans were something that nearly everyone had, but not something any of us fully understood. Specifically, we weren’t educated on how to repay them.

Community College 59

Community College Budget and Finance Management Marketing and Communication Services Financial Aid 59

The Change Leader, Inc.

APRIL 8, 2025

The discussion highlights how faculty data is being applied on campuses to clarify priorities, improve communication, and guide change management efforts. How Colleges Are Turning Faculty Surveys Into Institutional Strategy COACHE operates on a three-year engagement cycle that begins well before survey data is collected.

Faculty 52

Faculty Higher Education Marketing and Communication Services Education 52

The Change Leader, Inc.

OCTOBER 24, 2023

24 October · Episode 178 3 Enrollment Boosting Strategies for Accredited Institutions 31 Min · By Dr. Drumm McNaughton Leverage your institutions accreditation with these enrollment boosting strategies: explore 4 Ps of marketing, partnerships, controlling costs and more. This approach ensures a market-driven pricing strategy.

Marketing and Communication Services 98

Marketing and Communication Services Higher Education Community College Management 98

Confessions of a Community College Dean

MARCH 3, 2023

” Nonetheless, demand in the large, growing microcredential market is strong, but learners also struggle to make sense of offerings. Respondents reported job titles including senior manager, senior director, CEO, executive vice president and human resources manager or director.

Marketing and Communication Services 114

Marketing and Communication Services Manufacturing Industry Management 114

The Change Leader, Inc.

APRIL 22, 2025

As traditional state capital support declines, colleges and universities are turning to new capital funding strategies in higher education to address urgent infrastructure needs and student housing demands. Plan for the Full Lifecycle: Include long-term maintenance, energy costs, and operational impact in every funding agreement.

Student Housing 52

Student Housing Higher Education Development and Fund Raising Budget and Finance Management 52

Confessions of a Community College Dean

MARCH 28, 2023

In a perfect world, technology would streamline the communication process. Some Hiring Tech Favors Traditional Credentials On a résumé, a job candidate may include information about, for example, an earned associate degree at a community college and an earned information technology certificate from the learning platform edX.

Marketing and Communication Services 122

Marketing and Communication Services Recruitment Industry Engineering 122

Confessions of a Community College Dean

JANUARY 9, 2023

Today, of course, those professions include communication, journalism, hotel and restaurant management, library science, nursing, psychology, social work, and much more. A second tradition, originally associated with Oxford and Cambridge, emphasized the transmission of culture and character development in a residential college setting.

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Marketing and Communication Services Architecture Engineering Faculty 124

Confessions of a Community College Dean

FEBRUARY 15, 2023

Blog: Call to Action: Marketing and Communications in Higher Education You are the president of an institution dealing with a crisis. As a strategic consultant advising higher education clients on crisis communication, I counsel them to lead from values—to base their decisions on true authenticity. Launched by Richard W.

Marketing and Communication Services 75

Marketing and Communication Services Consulting Media Alumni 75

Confessions of a Community College Dean

APRIL 3, 2023

“I believe we have made good faith efforts to engage others in this process, but also appreciate that communication related to the reasoning and roles of these deans to the broader faculty could and should have been more robust.

Government 117

Government Marketing and Communication Services Faculty Administration 117

Confessions of a Community College Dean

APRIL 2, 2023

However, we must reimagine the current structure of college degrees and find new ways to make them accessible and affordable to everyone. based institutions in job-relevant fields like computer science, business management, public health and engineering. We host over 40 degrees, including 16 from accredited U.S.-based

Marketing and Communication Services 60

Marketing and Communication Services Computers and Informational Technology Financial Aid Admissions 60

The Change Leader, Inc.

JANUARY 23, 2024

23 January · Episode 191 Increase Graduate School Enrollment through Strategic Enrollment Management 40 Min · By Dr. Drumm McNaughton Strategic enrollment management (SEM) as a solution for growing graduate school enrollment in declining markets (e.g., minority and STEM).

Enrollment Management 52

Enrollment Management Management Marketing and Communication Services Recruitment 52

EAB

NOVEMBER 1, 2022

EAB’s Tara Zirkel is joined by Pueblo Community College VP of Student Success, Dr. Heather Speed, to examine changes Pueblo made to boost enrollment heading into the fall semester. EAB · How Pueblo College Supercharged Yield and Retention Efforts. And Heather, can you tell us a little bit more about Pueblo Community College?

Marketing and Communication Services 97

Marketing and Communication Services Faculty Computers and Informational Technology Community College 97

EAB

AUGUST 23, 2023

Review these 7 aspects of your basic needs strategy before the semester begins Community colleges play a vital role in higher education, offering affordable and accessible pathways to academic and professional success. At the time, I was unaware of any support offered by my college that could have made a difference.

Marketing and Communication Services 52

Marketing and Communication Services Transportation Food Community College 52

Confessions of a Community College Dean

MARCH 17, 2023

“All the people that I’ve worked with at career services, they’re always trying to figure out, ‘How can we get more students to come see us? ’” says Blair Garland, chief marketing officer and engagement officer at OSU Cascades. … How do we engage more students?’”

Marketing and Communication Services 98

Marketing and Communication Services Academic Advising Career Services Campus Activities 98

The Change Leader, Inc.

APRIL 15, 2025

As declining public trust in higher education continues to grow, colleges and universities must confront perception head-on. This includes rethinking how they present themselves in the market, particularly around mission clarity and relevanceareas that demand careful attention to positioning and branding. Make value transparent.

Higher Education 52

Higher Education Education Marketing and Communication Services Media 52

EAB

DECEMBER 7, 2022

Awardees are chosen from among the colleges, universities, and individuals that use Navigate , EAB’s student success management system, or Starfish , the student success platform EAB acquired in 2021. Congratulations to our 2022 winners: Technology Pioneer Award: Bakersfield College. York Technical College.

Marketing and Communication Services 52

Marketing and Communication Services Community College Management Enrollment Management 52

Confessions of a Community College Dean

MARCH 20, 2023

“It seems natural that something like this would be our first step into a master’s program or a higher-level degree,” said Brenda Kelly, provost and dean of the college, citing the lengthy history of the undergraduate athletic training program, which began in 1976. ” But enrollment has since declined.

Marketing and Communication Services 98

Marketing and Communication Services Administration Career Services Finance 98

Confessions of a Community College Dean

FEBRUARY 5, 2023

Libraries can delay rehiring when necessary to use “salary savings” to manage budgets, at least in the short term. Almost all of the materials budgets are tied up in subscriptions and access fees for online resources, often with multi-year contracts with vendors that provide these services. modified from NISO 39.7-2013,

Libraries 92

Libraries Computers and Informational Technology Grants and Contracts Marketing and Communication Services 92

EAB

MAY 22, 2023

In addition to the technology, Edify partners can expand their team’s capacity using professional service hours which leverage EAB’s skills and expertise, like data science and data engineering. Accelerators Strategic Enrollment Management Student enrollment is practically everyone’s job at an institution.

Marketing and Communication Services 52

Marketing and Communication Services Enrollment Management Finance Utilities 52

EAB

AUGUST 9, 2023

The topics covered included student success, budget models, change management, and more. In each session, the fellows gained depth in new topics or terrains, developed leadership skills, and built a network with peers from institutions across the country.

Budget and Finance Management 52

Budget and Finance Management Marketing and Communication Services Enrollment Management Higher Education 52

Confessions of a Community College Dean

FEBRUARY 3, 2023

Travel with me to my not atypical college town, Eugene, Ore., where I’m privileged to labor as a professor at our vibrant University of Oregon School of Journalism and Communication. Students create the community newspaper’s content. A professor is managing editor.

Hospitality 88

Hospitality Marketing and Communication Services Nonprofit Organizations Mining 88

EAB

FEBRUARY 3, 2023

EAB’s 2022 Enrollment Events Quick Poll, which tapped 47 enrollment leaders from a variety of institution types, found significant growth in the number of in-person events that colleges hosted this past year, with a notable decline in the number of virtual events. On-campus events with 100-499 attendees 124.2% Check out these case studies.

Marketing and Communication Services 52

Marketing and Communication Services Admissions Enrollment Management Utilities 52

Confessions of a Community College Dean

JANUARY 3, 2023

“You can create a net-zero campus pretty easily by just shutting it down,” quips Jay Antle, executive director of the Center for Sustainability and a history professor at Johnson County Community College, in Kansas. “They should celebrate it and market that they’re engaging in it.

Food 98

Food Development and Fund Raising Marketing and Communication Services Consulting 98

EAB

FEBRUARY 7, 2023

EAB experts Caylie Privitere and Matthew McAloon examine the benefits to students and institutions from the restoration of Pell Grant funding for incarcerated persons who want to pursue a college education. And why should our partners care about this market? Who manages to obtain that? Well, I should clarify. MM: Gotcha.

Recruitment 92

Recruitment Marketing and Communication Services Higher Education Research 92

EAB

SEPTEMBER 18, 2023

Blogs Navigating Privacy Controls with Google Analytics 4 (GA4) By Adnan Sosic Adnan Sosic serves as the Director of Marketing Analytics in EAB’s Agency team, focused on helping colleges and universities design audience centric and action oriented.edu content strategy. In Tag Manager, navigate to Admin and then Container Settings.

Marketing and Communication Services 59

Marketing and Communication Services Engineering Management Community College 59

EAB

JANUARY 30, 2023

In addition to helping set an editorial agenda for our research publications (see here , and here , and here for past examples), this work gives us a unique read on what’s happening in higher education markets around the country.

Marketing and Communication Services 52

Marketing and Communication Services Recruitment Admissions Utilities 52

The Change Leader, Inc.

MAY 31, 2023

Wraparound support programs and comprehensive student support programs like the CUNY ASAP program for the community colleges in New York City is a holistic program that works. The report highlights three basic pathways: high school, community college, and university. All of these things are absolutely critical.

Higher Education 105

Higher Education Financial Aid Education Marketing and Communication Services 105

Creatrix Campus

APRIL 4, 2023

Understanding the ACBSP Accreditation Process editor Tue, 04/04/2023 - 06:46 Accreditation Management Header Menu White 1NoneFooter base 1Blog Style 1Right Mary Clotilda SuvinOff Introduction to ACBSP Accreditation is an important process for educational institutions, particularly business schools. Is ACBSP accreditation good?

Marketing and Communication Services 52

Marketing and Communication Services Support Services Faculty Management 52

Parchment

APRIL 20, 2023

You need an easy-to-use way to automate high volumes of data from various digital platforms, direct communications, and events. Content management system (CMS) for organizing and segmenting content to better engage with prospective students. Has our school marketing performed as planned?

Admissions 52

Admissions Recruitment Marketing and Communication Services Higher Education 52

Parchment

SEPTEMBER 10, 2024

Comprehensive Learner Records are billed as a new way for learners to communicate the totality of their educational experience. And we did a good job of marketing it. Part of that was the marketing techniques we were using. But, what goes in a CLR? How are students utilizing it? And so that was a great step. So leadership.

Marketing and Communication Services 52

Marketing and Communication Services Student Affairs Study Abroad Research 52

The Change Leader, Inc.

SEPTEMBER 12, 2023

Drumm McNaughton speaks with Director Camille Dumont of the Center for Career and Professional Development (CCPD) about how she aligned career services with academia at Post University to better prepare students for the workforce. For instance, retail workers acquire customer service and communication skills.

For-Profit Universities 59

For-Profit Universities Marketing and Communication Services Professional Development Industry 59

The Change Leader, Inc.

MARCH 2, 2023

Exacerbating this, higher ed is facing significant headwinds to recovering enrollments, including the demographic cliff, reduction of public funding, and a robust job market. Looking at the demographics of college graduates, only 40% of the US population have a college degree. Realistically, this number is probably 20-30%.

Marketing and Communication Services 52

Marketing and Communication Services Financial Aid DEI Academic Advising 52

EAB

MAY 16, 2023

So one of the things that we found that was challenging was the hesitance of our community trying to master some new skills. And so what we also noted was that in order for this to happen, we needed to get more marketing involved, across the campus to be able to promote this new platform. How will students know about it? JG: I agree.

Marketing and Communication Services 94

Marketing and Communication Services Faculty Utilities Institutional Research 94

The Change Leader, Inc.

NOVEMBER 14, 2023

This gap, exacerbated by widespread discounting practices, underscores the need for greater transparency in communicating the true costs and financial aid options to prospective students. The host and guests advocate for strategic decision-making and innovation as key to navigating these challenging times.

Higher Education 52

Higher Education Marketing and Communication Services Education Enrollment Management 52