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Combined with the Apple App Store, which first debuted in 2008 with 500 phone applications, in less than 20 years, technology has revolutionized how the average consumer communicates, entertains themselves, and obtains information. Interestingly, at the CommunityCollege of Aurora, over 40% of our learners identify as adult learners.
Necessary support is provided through GANAS (Gaining Access ’AND Academic Success), an innovative access and retention program that serves communitycollege transfer students. The Impact Internship is part of a campus wide effort to support undocumented students in their completion of the Dream Service Incentive Grant requirements.
Local adult learners and veterans seeking to diversify their skillsets in other high-demand careers have turned to the communitycollege in droves since it opened in 2003. “One of the keys to our success has just been our ability to pivot very quickly and respond to industry demands.”
In fact, some schools have experienced record growth over the last five years, and no higher education institutions are better positioned for continued growth in the next decade than communitycolleges. Communitycolleges play a crucial role in providing an accessible and affordable education to diverse student populations.
ASU has added several Spanish language marketing materials, including an En Espanol section on the university’s website, a comprehensive admissions piece, Spanish campus tours, and multiple recruitment pieces for academic programs. These include a food pantry and the basic needs food services and meal programs. Hawkins Jr.
March 18, 2025 · Episode 251 Enrollment Marketing Strategy: How to Attract Students and Align Programs 37 Min · By The Change Leader, Inc. Learn how higher ed leaders can improve enrollment marketing strategy, align programs with demand, and attract more students in a competitive landscape.
The industry is undergoing not just surface-level adjustments that require minor alterations to enrollment strategies, but rather a deeper evolution that reimagines the very fabric of educational delivery and consumption. But not all online programs are created equal. Here are four key strategies for increasing student enrollment in 2024: 1.
Image: Microcredentials —quality, verifiable, bite-size, low-priced, nondegree online offerings targeted to specific industries—have boomed in recent years in response to demand from employers and would-be workers alike for additional options that can better prepare learners for the workforce.
The company partnered with a cohort of communitycolleges to test and refine the module and is now in the process of making the technology available to additional schools. About EAB At EAB, our mission is to make education smarter and our communities stronger. Learn more at eab.com.
” Nonetheless, demand in the large, growing microcredential market is strong, but learners also struggle to make sense of offerings. Abundant nomenclature aside, all parties appear eager to work together to deliver or pursue quality, verifiable, bite-size, low-priced, nondegree online offerings targeted to specific industries.
Blog: Call to Action: Marketing and Communications in Higher Education Can artificial intelligence technology help you research content ideas? Develop copy for a news release or marketing email? I asked it to write a news release about a digital marketing program launching at New York University.
24 October · Episode 178 3 Enrollment Boosting Strategies for Accredited Institutions 31 Min · By Dr. Drumm McNaughton Leverage your institutions accreditation with these enrollment boosting strategies: explore 4 Ps of marketing, partnerships, controlling costs and more. This approach ensures a market-driven pricing strategy.
Blog: Learning Innovation With all the conversation about the Department of Education (ED) review of the bundled services exemption , I thought it would be instructive to hear from a university leader on the subject. Kent Syverud , Chancellor and President of Syracuse University, graciously agreed to answer my questions.
Our vast learner base of over 100 million learners (including 70 percent of new learners who came to the platform organically in 2022) enables us to match students with degrees that are better aligned with their career goals and aspirations, reducing the need to overspend on marketing. Q: Is there a middle ground?
Awardees are chosen from among the colleges, universities, and individuals that use Navigate , EAB’s student success management system, or Starfish , the student success platform EAB acquired in 2021. Congratulations to our 2022 winners: Technology Pioneer Award: Bakersfield College. Sierra College. Trident Technical College.
Our second cohort concluded in December 2021, our third cohort wrapped up in spring 2022, our fourth occurred in fall 2022, and our fifth occurred in spring 2023. Cooper Medical School of Rowan University Fostering sense of belonging among Black undergraduate students Melissa McGuire, Ph.D.,
While many students graduate from these programs ready for in-demand careers, the critical problem-solving and communication skills that are developed through CTE add tremendous value across all future education or career plans. Students are often working together in groups, which develops communication skills while engaging with technology.
Drumm McNaughton speaks with Director Camille Dumont of the Center for Career and Professional Development (CCPD) about how she aligned career services with academia at Post University to better prepare students for the workforce. For instance, retail workers acquire customer service and communication skills.
The organization was founded with the goal of improving the quality of business education and promoting excellence in teaching, research, and service. The Board is made up of business educators and professionals from a variety of institutions and industries. Is ACBSP accreditation good?
Blogs Navigating Privacy Controls with Google Analytics 4 (GA4) By Adnan Sosic Adnan Sosic serves as the Director of Marketing Analytics in EAB’s Agency team, focused on helping colleges and universities design audience centric and action oriented.edu content strategy. Ready to find out more?
Or if you have an industry certification that’s integrated into an educational degree program, that can be an example of a stackable credential. So first, we’ve had these two siloed systems where we have kind of occupational credentials, industry certifications and licenses that are over here on one side.
I thought in early 1969 when I left the university, I didn’t have the academic ability to get a degree and my university advisor certainly was not supportive and suggested I should go sign up for military service that day. US Labor Market. The Harsh Facts on College Dropouts. How industry addresses the education of employees.
3 October · Episode 175 Building a Sustainable Higher Education Model: CSCU's Partnership for Workforce Readiness 34 Min · By Dr. Drumm McNaughton Learn how CSCU’s unification of its once-siloed communitycollege is building a sustainable higher education model and helping improve retention and enrollment.
23 January · Episode 191 Increase Graduate School Enrollment through Strategic Enrollment Management 40 Min · By Dr. Drumm McNaughton Strategic enrollment management (SEM) as a solution for growing graduate school enrollment in declining markets (e.g., minority and STEM). His academic journey culminated with a Ph.D.
This gap, exacerbated by widespread discounting practices, underscores the need for greater transparency in communicating the true costs and financial aid options to prospective students. This may involve re-evaluating institutional missions and embracing more flexible, career-focused educational models.
And we talked about there’s a lot of students that are attending a communitycollege that want to transfer to another institution, but don’t end up doing it. Eight out of 10 students that go to a communitycollege want to go. It does not guarantee that you’re actually gonna create a community.
How do we build up industry level agreement on what a lot of people call ready to work, employability skills, then sector specific skills. So we’ve got to have more virtual service delivery. Because as the just sort of general proxy value in the labor market for formal credentials fades a little bit, it’s not going away.
Podcast Do CommunityColleges Need an “Intervention”? Reporter Jon Marcus joins EAB’s Tara Zirkel to explore the root causes behind steep enrollment declines and poor student outcomes at communitycolleges. EAB · Do CommunityColleges Need an “Intervention?” Episode 150. May 9, 2023. million people.
March 4, 2025 · Episode 249 The Hidden Enrollment Market in Workforce Education 38 Min · By The Change Leader, Inc. million Americans left college without earning a degreebut many would return if given the right opportunity. Too often, faculty develop curriculum in silos, disconnected from the realities of the job market.
Artificial Intelligence (AI) and chatbots are the opening that American society needs to close the information policy gaps in its law on privacy, security, behavioral advertising and even financial services. Because it is rare that the introduction of one product or service garners so much attention. Why is this the case? Third, U.S.
You’re making me pay to, to go back to communicate something that I know that I know this and so that barrier is very real for people, right? But I also know that the industry at large, when you served a more 18 to 22-year-old traditional market, you weren’t thinking about transfer. Like I’m already doing this.
Institutions that hope to expand enrollment through these programs will need to integrate them into a broader support frameworkone that includes advising, wraparound services, and flexible delivery models. It demands a fundamental shift in how colleges design programs, measure success, and engage with labor market data.
“It sounds like you’re saying it’s really about better articulating and rebranding, about how we market what we’re doing.” “There will continue to be a ton of appetite for the college degree,” she said. “I’m still a big believer.” To produce a data visualization in Tableau?).
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