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Adult learners: Who they are & what they want from college

EAB

Hear EAB’s latest research on the characteristics of the adult learner market We’ve rounded up a few quick facts about adult learners—check them out below. Whatever a student’s motivations for enrollment might be, it’s important that enrollment marketing teams understand student intent and can tailor marketing messages accordingly.

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Drive Enrollment Growth with First-Gen Pathways to Success: Changing Higher Education Podcast 167 with Host Dr. Drumm McNaughton and Guest Dr. Marielena DeSanctis

The Change Leader, Inc.

Colleges must also help communicate the ROI for getting a post-secondary degree. These supports must be implemented at the K-12 level so higher ed can monitor the progress of prospective students. So you think about particularly how quickly the labor market landscape has been changing over the last 10-15 years.