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Empowering Community Colleges Through AI: A New Era of Access and Economic Mobility

Diverse: Issues in Higher Education

Combined with the Apple App Store, which first debuted in 2008 with 500 phone applications, in less than 20 years, technology has revolutionized how the average consumer communicates, entertains themselves, and obtains information. Interestingly, at the Community College of Aurora, over 40% of our learners identify as adult learners.

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Presidential Evaluations: How University Boards Strengthen Oversight: Structured evaluations strengthen governance, accountability, and institutional success

The Change Leader, Inc.

Utilizing Presidential Evaluations as a Strategic Growth Tool University presidents play a crucial role in shaping institutional success, yet their performance evaluations often lack the rigor and structure necessary for true accountability.

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Enrollment and Admissions Funnel: The Student Journey from Inquiry to Enrollment

HEMJ (Higher Ed Marketing Journal)

This article unpacks key elements of the enrollment and admissions funnel, offering actionable insights and innovative tips to capture and retain students’ attention from their first inquiry through their enrollment stages. Content marketing, informational webinars, and targeted emails play a significant role in this stage.

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Takeaways for Higher Education Public Relations Professionals

HEMJ (Higher Ed Marketing Journal)

Digital PR can also help schools meet key performance indicators (KPIs) and bring in a high return on investment (ROI) of marketing, which we’ll be discussing in the next section. How Does Digital PR Contribute to Marketing ROI? Review and Maintain Communication With the Reporter/Editor. Thought leadership. Organic traffic.

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Exploring What Makes a School Unique, and How It Can Increase Student Enrollment

HEMJ (Higher Ed Marketing Journal)

How is [insert university focus area, such as hands-on learning, research, or community service] reflected in the curriculum? In short, try to talk to someone from every part of your campus community. You can learn more about the process of defining your UVPs in this article. Now support that narrative with evidence.

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What’s the Deal with Comprehensive Learner Records?

Parchment

Comprehensive Learner Records are billed as a new way for learners to communicate the totality of their educational experience. How are students utilizing it? And we did a good job of marketing it. Part of that was the marketing techniques we were using. But, what goes in a CLR? And so that was a great step.

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How Community Colleges Are Leading Innovation

HEMJ (Higher Ed Marketing Journal)

This rapid enrollment cliff prompted many community colleges to make some much-needed adjustments to improve the student experience and get back into growth mode. By design, community colleges are broad-access systems that make higher education more accessible, affordable, and achievable for the average learner.