Great College Advice

JULY 26, 2023

The degree requires a focus in one of three areas: Finance, Accounting and Real Estate (FARE), Hospitality Leadership (HOLD), or Services Marketing and Operations Management (SMOM). Cornell’s School of Hotel Administration offers a BS in Hotel Administration. But leadership is something one can learn in a variety of contexts.

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Higher Education Inquirer

DECEMBER 28, 2023

[Editor's note: This article first appeared in Randall Collins' blog The Sociological Eye.] It will ride out competitors and market downturns by having deeper pockets. The EU has already tried it on current Internet marketeers. Let us assume Artificial Intelligence will make progress. It will solve all its technical problems.

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The Change Leader, Inc.

OCTOBER 24, 2023

24 October · Episode 178 3 Enrollment Boosting Strategies for Accredited Institutions 31 Min · By Dr. Drumm McNaughton Leverage your institutions accreditation with these enrollment boosting strategies: explore 4 Ps of marketing, partnerships, controlling costs and more. This approach ensures a market-driven pricing strategy.

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Campus Groups

AUGUST 2, 2022

This article outlines 5 student engagement strategies for the fall. In addition to serving as a one-stop-shop for academic, co-curricular and student service information, the platform helps connect and engage students. However, your campus community platform is only effective if it is being used successfully.

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Parchment

SEPTEMBER 10, 2024

Comprehensive Learner Records are billed as a new way for learners to communicate the totality of their educational experience. And we did a good job of marketing it. Part of that was the marketing techniques we were using. But, what goes in a CLR? How are students utilizing it? And so that was a great step. So leadership.

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