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One of the two slides Phil shared out was further confirmation of a trend that everyone in highereducation has already been struggling with: Coursera, like US highereducation institutions, has seen a decline in degree program enrollments. Coursera as a marketplace. It’s not like Coke and Pepsi. A market is a platform.
In highereducation in the United States, faculty prescribe textbooks and students purchase them. Each of the major highereducation LMS companies appears to be approaching the challenge in a different way. A multi-sided market also offers some benefits to the educational mission relative to other models.
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