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The report is based on EAB’s 2023 Student Communications Preferences survey, which was taken by over 1,000 students who indicated that they were considering an HBCU. That’s something that our students communicate,” he said. A crucial place to communicate that sense of belonging is on social media.
The report is based on EAB’s 2023 Student Communications Preferences survey, which was taken by over 1,000 students who indicated that they were considering an HBCU. That’s something that our students communicate,” he said. A crucial place to communicate that sense of belonging is on social media.
To learn more, check out the infographic below, created by the Higher Education Marketing Journal. Universities can use the following strategies to reach potential students: Use a mix of digital and traditional marketing. Connect students with faculty and alumni. Strategies to stand out include the following: Promote your brand.
If you want to communicate with admissions, it’s best to think carefully about how you will communicate with the humans that populate those offices of admission. ” You could make it more specific: “Question about financialaid from prospective applicant 2025.” We’d be happy to chat with you.
Financialaid, retention, and faculty/staff representation are part of the Seal,” says Dr. Deborah Santiago, co-founder and CEO of Excelencia in Education, who says she is delighted to see institutions with intentional practices actively working toward increasing Latino representation in key positions. Hawkins Jr.
As support of these programs is crucial in a post-pandemic world in order to ensure their accessibility, enhancing study abroad offerings and effectively marketing those offerings can appeal to a distinct population of prospective students that aligns with the values of a small liberal arts education.
That’s the guide we’re all looking for as we face the never-ending challenges of enrollment marketing in higher education, right? Persuasion in Enrollment Marketing Persuasion is more than just the title of an excellent Jane Austen novel. We all know the impact of persuasion in changing minds and convincing people to take an action.
How is the connection between current students and alumni? Do alumni easily offer internships or other opportunities to current students? There is a very strong alumni network at MIT, and there are a number of events and opportunities happening on campus throughout the year for students to connect with alumni.
Community college admissions offices also can learn several valuable lessons from their peers that are experiencing strong growth — including two-year, four-year, and alternative credentialing institutions — regarding marketing strategies, student engagement tactics, and operational efficiency.
Catalyze coaches with College Possible are gaining many invaluable leadership skills during their AmeriCorps service term. Coaches contribute to organizational goals at their university site College Possible Catalyze coaches fulfill their term of service on one campus, serving eligible college students enrolled at that university.
It involves marketing, engagement, application, admission, financialaid, and communication to help students make informed decisions about their education. Recruitment Strategy 2: Invest in Marketing and Promotion Effective marketing ensures that your institution is on the radar of potential students.
Missed information: Students may miss important information about resources, deadlines, and processes if the information is not communicated clearly, or if the students do not attend orientation sessions. What support services are available? admissions, financialaid, advising) can create confusion and frustration among students.
Providing more financialaid and more information about financialaid can help prospective students make a true risk assessment. Providing more generous financialaid targeted based on need and simple to apply for has a strong positive impact on increasing enrollment and persistence.
Remember to clearly articulate the steps for confirming enrollment when marketing your deadlines. Sixty-five percent of those students say they need more information, such as details about financialaid and overall cost, to make an enrollment decision. Continue to send admits stories from successful current students and alumni.
Broaden advising, career services & professional development. Hampshire College has announced a major effort to reinvent its pioneering academic program, engaging its campus community and 12,000 alumni in ongoing meetings this fall and promising to publish a plan by November. Enhance the undergraduate experience.
How is the connection between current students and alumni? Do alumni easily offer internships or other opportunities to current students? There is a very strong alumni network at MIT, and there are a number of events and opportunities happening on campus throughout the year for students to connect with alumni.
In addition to serving as a one-stop-shop for academic, co-curricular and student service information, the platform helps connect and engage students. However, your campus community platform is only effective if it is being used successfully. It can also increase a student’s marketability to graduate programs or potential employers.
I mean, think about customer service, like we all want to feel good about something, right? Like if I get all these wraparound services, Heather (11:12.749) Mm-hmm. And we do not place the same value on communication. It’s not just about marketing. Heather (10:43.278) Mmm.
They also advise leaders to ensure they offer adult students maximum flexibility in course modalities and to highlight scholarship and financialaid opportunities that will make returning to college more affordable. My name is Beth Donaldson and I'm the Managing Director of our Adult Learner Consulting Services here at EAB.
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