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Enrollment Strategies for Moving Students through the Funnel

HEMJ (Higher Ed Marketing Journal)

To learn more, check out the infographic below, created by the Higher Education Marketing Journal. Universities can use the following strategies to reach potential students: Use a mix of digital and traditional marketing. Connect students with faculty and alumni. Strategies to stand out include the following: Promote your brand.

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Harnessing the Power of Technology for Effective Charter School Operations

Parchment

By offering an intuitive, user-friendly platform, K-12 Enroll enables schools to manage applications, track enrollment progress, and communicate with families efficiently. The platform centralizes all enrollment data, eliminating the need for scattered spreadsheets and manual tracking.

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Presidential Evaluations: How University Boards Strengthen Oversight: Structured evaluations strengthen governance, accountability, and institutional success

The Change Leader, Inc.

If marketing and enrollment fail to bring in the needed students for financial sustainability, the board doesnt (or shouldnt) hold the marketing team accountable, they should hold the president accountable. However, in year three, a full 360 is conducted on the president that includes faculty, staff, administration, and the board.

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4 takeaways from marketing to graduate students in 2023—and predictions for 2024

EAB

Blogs 4 takeaways from marketing to graduate students in 2023—and predictions for 2024 Insights from a former higher ed CMO I recently returned from the Windy City, where I attended the American Marketing Association ’s (AMA) annual higher ed symposium. New growth and centralization of services mandates were imposed on PCO leaders.

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Alumni Spotlight: Azucena’s January Term Abroad in Rome, Italy

AIFS Abroad

Just ask Azucena, a college student from Texas A&M International University and an AIFS Abroad Alumni Ambassador who spent a January Ter m studying in Italy’s capital city of Rome. Now that she’s officially part of the AIFS alumni community, Azucena can reflect on her January Term study abroad experience in Rome.

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Promises and Pitfalls of ChatGPT

Confessions of a Community College Dean

Blog: Call to Action: Marketing and Communications in Higher Education Can artificial intelligence technology help you research content ideas? Develop copy for a news release or marketing email? How about a blog post on a complex research breakthrough, a compelling profile of a donor or engaging stories about successful alumni?

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Presidential worries: What’s keeping these Northeastern presidents up at night?

University Business

SUNY Oneonta President Alberto Cardelle invited Hartwick College to join the Regional Innovation Council to collaborate on regional issues and opportunities in healthcare and human services, business development, and employee recruitment and retention to name a few. The day of mass marketing is a thing of the past.”