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Enrollment Strategies for Moving Students through the Funnel

HEMJ (Higher Ed Marketing Journal)

Tactics include career-focused blog articles, informational webinars, and customized emails. This is a big step for students who may need help submitting documents and fulfilling admission requirements. Admissions advisors at this stage must keep students engaged and set them up for success.

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Enrollment and Admissions Funnel: The Student Journey from Inquiry to Enrollment

HEMJ (Higher Ed Marketing Journal)

5 Tips for Keeping Students Engaged Throughout the Admissions Process In higher education, the enrollment funnel can feel like a battleground for institutions vying to convert interest into commitment. Content marketing, informational webinars, and targeted emails play a significant role in this stage.

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The Art of Persuasion and Personas in Enrollment Marketing

HEMJ (Higher Ed Marketing Journal)

In the higher education context, this could be as simple as offering a free webinar on application tips. Later, you could invite these subscribers to enroll in a free webinar related to their field of interest. This could look like asking prospective students to subscribe to a newsletter focused on tips for successful online learning.

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“Move-in melt” is on the rise: Why it’s happening and 3 strategies to fight it

EAB

Students don’t speak “financial aid” “Low-income students disproportionately come from families without college backgrounds, leaving them without the cultural capital needed to navigate the ins and outs of the college admissions process. Support Basic Needs Security, a Sense of Belonging, and Student Engagement 2.

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Webinar Focuses on the Impact of DEI Programs in Higher Education

Diverse: Issues in Higher Education

colleges and universities, was the focus of a webinar sponsored by the Congressional Black Caucus Foundation. Congressman and CBC Chair Steven Horsford opened the webinar on Wednesday evening, by reminding participants about the value of DEI efforts amidst a challenging political landscape. We already know what to expect.

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Washington Update: Title IX, Student Debt, NC-SARA, and Debt Ceiling Negotiations: Changing Higher Education Podcast 158 with Host Dr. Drumm McNaughton and Guest Tom Netting

The Change Leader, Inc.

The Supreme Court will decide on race equality and admissions this month. The other thing before the Supreme Court is race equality and admissions. So there are a number of issues and deep-dive issues that are literally the basis of several hour-long webinars that I don’t think we can go into here. We’ll see.