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How Admissions and Marketing Teams Can Collaborate More Effectively

HEMJ (Higher Ed Marketing Journal)

Fostering Interdepartmental Collaboration to Drive a More Effective and Engaging Student Journey Achieving success in your higher education marketing strategy requires seamless collaboration between your admissions and marketing teams to create a connected, consistent student journey experience.

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‘Pulling Back the Veil’ on Enrollment Management

Confessions of a Community College Dean

‘Pulling Back the Veil’ on Enrollment Management Liam Knox Tue, 05/14/2024 - 03:00 AM Stephen Burd’s new book blames much of higher ed’s current woes on the multi-million dollar industry. He spoke with IHE about how admissions became a numbers game and why poor students are worse off for it. Byline(s) Liam Knox

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Admissions workloads are enormous. Here is how AI can help

University Business

Admissions offices are slowly integrating generative AI into their toolboxes to manage ballooning application pools while also easing staff burnout and other workload issues. The pandemic and this year’s botched FAFSA rollout exacerbated admissions teams’ challenges.

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Admissions Counselor on the Mission of a Liberal Arts College

Great College Advice

These colleges maintain their focus on liberal arts majors, even as public institutions eliminate their philosophy, English literature, geography, and foreign language majors in favor of professional degrees in occupational therapy, sports management, and criminology. In a liberal arts college, the whole philosophy is different.

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Seal of Excelencia 2024

Diverse: Issues in Higher Education

Through the Alliance to Accelerate Excellence in Education, CSUSM guarantees admission to eligible high school students in 18 districts, many with majority Latinx populations. The Village is located near campus and provides wraparound services including case management, counseling and tutoring. Currently, 60.1%

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Columbia University Reaches Out to HBCUs for Fellowship Program

Diverse: Issues in Higher Education

Williams, a director of student affairs and DEI for graduate programs in sustainability management and sustainability science, tours the country and tells people about what the Ivy League school’s fellowship can offer them. Admission into an SPS master’s degree program does not automatically mean admission into the fellowship.

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OPM partnerships decline, forcing higher ed to fee-for-service

University Business

The $5 billion Online Program Management industry, which helps universities develop and manage online programs, is undergoing a major shift, according to the latest OPM Market Insights report by Validated Insights. Risepoint (formerly Academic Partnerships) is now the largest OPM provider, managing 11.9%