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How 1,000+ prospective HBCU students conducted their college search

EAB

The responses of these “HBCU-seeking” students indicate clear trends in how students search for and evaluate colleges, which can help HBCU enrollment leaders maximize recruitment among that population. Here are two of our top survey insights to help HBCUs better engage and recruit prospective students.

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3 Ways Social Listening Aligns Athletics and Central Marcom

Campus Sonar

Personal announcements and praise by athletes are one of the most popular forms of admissions-related conversations to find reposted across social media. After the tournament ended, UMBC grew its student population by 18%, or just under 2,000 additional students, marking the most significant admissions shift in the school’s history.

Media 52
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Tailoring Student Services to Create Career-Ready Graduates: Changing Higher Education Podcast 153 with Host Dr. Drumm McNaughton and Guest Kevin Grubb

The Change Leader, Inc.

Retention is improved since the results motivate and help students feel like they belong. Everything that goes on or informs the University Learning Goals page is shared with the admissions team to help with recruitment. I was just with our admissions team. Kevin Grubb 12:57 Absolutely.