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For example, less than one full-time staff member is dedicated to digital marketing despite the fact digitalmedia was identified as the most effective source for lead generation. Several facets of graduate and online enrollment operations are being hampered, the survey found.
” University leaders everywhere understand this feeling only too well as many have made drastic cuts in an effort to adapt to a constricting admissions landscape. “In each of the areas where we invested additional digitalmedia dollars, we absolutely saw growth.”
Leverage in-person events, community outreach, and digitalmedia to share your student experience. Recommendations Reach Students Early Through Events and Alumni Connections. Early outreach and brand-building play a significant role in HBCU student recruitment. Encourage Family Involvement.
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