HEMJ (Higher Ed Marketing Journal)

MARCH 27, 2024

As senior director of admissions at Archer Education, I’ve seen firsthand that today’s learners demand more than just a degree; they seek a flexible, engaging, and relevant educational experience that aligns with their personal and professional goals. But not all online programs are created equal.

Marketing and Communication Services 95

Marketing and Communication Services Admissions Higher Education Financial Aid 95

HEMJ (Higher Ed Marketing Journal)

JUNE 12, 2023

The New Student Experience at a Community College The enrollment data for community colleges is positive for the first time in a long time, with an overall enrollment increase of 2.1% Despite this recent trend reversal, community colleges can’t ignore the 37% decline (nearly 2.6

Community College 52

Community College Marketing and Communication Services Transportation Admissions 52

Confessions of a Community College Dean

FEBRUARY 6, 2023

For college admission recruiters in the U.S. In a recent informal survey of high school counselors conducted by the international admission team at Amherst College, which I lead, more than 80 percent of the 82 Chinese international high schools represented said they planned on hosting admission visitors in the upcoming spring semester.

Recruitment 98

Recruitment Marketing and Communication Services Admissions Study Abroad 98

Parchment

APRIL 20, 2023

Recent admission seasons have been lackluster for many higher education institutions. It’s no wonder that Admissions teams seek proven yet adaptable strategies to boost student enrollment, especially as the downward trend has impacted schools. Moreover, the nature of admissions work is time-consuming.

Admissions 52

Admissions Recruitment Marketing and Communication Services Higher Education 52

Confessions of a Community College Dean

APRIL 2, 2023

Our vast learner base of over 100 million learners (including 70 percent of new learners who came to the platform organically in 2022) enables us to match students with degrees that are better aligned with their career goals and aspirations, reducing the need to overspend on marketing. Can you explain your reasoning?

Marketing and Communication Services 62

Marketing and Communication Services Computers and Informational Technology Financial Aid Admissions 62

Confessions of a Community College Dean

MARCH 19, 2023

Blog: Learning Innovation With all the conversation about the Department of Education (ED) review of the bundled services exemption , I thought it would be instructive to hear from a university leader on the subject. Kent Syverud , Chancellor and President of Syracuse University, graciously agreed to answer my questions.

Marketing and Communication Services 52

Marketing and Communication Services Financial Aid Industry Higher Education 52

EAB

MAY 30, 2023

Since 2020, enrollment at community colleges has declined 5.4 Most of the enrollment that has been recovered at community colleges is through an uptick in dual enrollment. As of fall 2022, enrollment declines at community colleges had slowed to 0.4 percent since 2010, college-going rates declined by 5.4

Marketing and Communication Services 52

Marketing and Communication Services Community College Admissions Recruitment 52

EAB

NOVEMBER 1, 2022

EAB’s Tara Zirkel is joined by Pueblo Community College VP of Student Success, Dr. Heather Speed, to examine changes Pueblo made to boost enrollment heading into the fall semester. EAB · How Pueblo College Supercharged Yield and Retention Efforts. And Heather, can you tell us a little bit more about Pueblo Community College?

Marketing and Communication Services 97

Marketing and Communication Services Faculty Computers and Informational Technology Community College 97

EAB

OCTOBER 18, 2022

The three urge schools to invest in transfer advisors, website improvements, and auxiliary services designed to help transfer students build engagement with staff and other students even before they arrive on your campus. I've been in admissions for 30 years. 2022 is my 30th anniversary in admissions. Transcript.

Marketing and Communication Services 52

Marketing and Communication Services Admissions Recruitment Community College 52

EAB

FEBRUARY 3, 2023

EAB’s 2022 Enrollment Events Quick Poll, which tapped 47 enrollment leaders from a variety of institution types, found significant growth in the number of in-person events that colleges hosted this past year, with a notable decline in the number of virtual events. On-campus events with 100-499 attendees 124.2%

Marketing and Communication Services 52

Marketing and Communication Services Admissions Enrollment Management Utilities 52

EAB

JANUARY 30, 2023

In addition to helping set an editorial agenda for our research publications (see here , and here , and here for past examples), this work gives us a unique read on what’s happening in higher education markets around the country.

Marketing and Communication Services 52

Marketing and Communication Services Recruitment Admissions Utilities 52

EAB

AUGUST 9, 2023

Cooper Medical School of Rowan University Fostering sense of belonging among Black undergraduate students Melissa McGuire, Ph.D.,

Budget and Finance Management 52

Budget and Finance Management Marketing and Communication Services Enrollment Management Higher Education 52

EAB

AUGUST 21, 2023

Knowing how to turn the tide can feel impossible—not to mention that increasing competition in the transfer recruitment space continues to crowd an already crowded market. I’m currently enrolled at a CC (technical college). But things aren’t all doom and gloom. I’m so confused. I’m enrolled in their transfer program for psychology.

Marketing and Communication Services 52

Marketing and Communication Services Recruitment Community College Admissions 52

EAB

MAY 22, 2023

In addition to the technology, Edify partners can expand their team’s capacity using professional service hours which leverage EAB’s skills and expertise, like data science and data engineering. With Edify, institutions can bring their disparate data together and empower individuals across campus with data insights.

Marketing and Communication Services 52

Marketing and Communication Services Enrollment Management Finance Utilities 52

The Change Leader, Inc.

JANUARY 23, 2024

23 January · Episode 191 Increase Graduate School Enrollment through Strategic Enrollment Management 40 Min · By Dr. Drumm McNaughton Strategic enrollment management (SEM) as a solution for growing graduate school enrollment in declining markets (e.g., minority and STEM).

Enrollment Management 52

Enrollment Management Management Marketing and Communication Services Recruitment 52

Parchment

SEPTEMBER 10, 2024

Comprehensive Learner Records are billed as a new way for learners to communicate the totality of their educational experience. And we did a good job of marketing it. Part of that was the marketing techniques we were using. But, what goes in a CLR? How are students utilizing it? And so that was a great step. So leadership.

Marketing and Communication Services 52

Marketing and Communication Services Student Affairs Study Abroad Research 52

The Change Leader, Inc.

NOVEMBER 14, 2023

This gap, exacerbated by widespread discounting practices, underscores the need for greater transparency in communicating the true costs and financial aid options to prospective students. At Colgate University, where I was, an assistant director of financial aid and, eventually became an assistant dean of admission there.

Higher Education 52

Higher Education Marketing and Communication Services Education Enrollment Management 52

The Change Leader, Inc.

SEPTEMBER 12, 2023

Drumm McNaughton speaks with Director Camille Dumont of the Center for Career and Professional Development (CCPD) about how she aligned career services with academia at Post University to better prepare students for the workforce. For instance, retail workers acquire customer service and communication skills.

For-Profit Universities 59

For-Profit Universities Marketing and Communication Services Professional Development Industry 59

Parchment

OCTOBER 8, 2024

In this episode, we sit down with John Fink from the Community College Research Center to discuss what we learned from the data and how it can help dual enrollment practitioners. It’s a favorite part of my job is going out into the world, outside of the college and visiting. and only about 74 community colleges.

Community College 52

Community College Marketing and Communication Services Research IT 52

Confessions of a Community College Dean

FEBRUARY 28, 2023

” Whatever you think of MacDonald’s politics, her commentaries do provide a few disturbing examples of museum agitprop – with text and labels deployed in the service of a predictable ideological narrative. Invite the local community to campus. Offer more community-serving events. Engage the controversies.

Marketing and Communication Services 57

Marketing and Communication Services Community Outreach Government Finance 57

Parchment

JANUARY 16, 2024

And we talked about there’s a lot of students that are attending a community college that want to transfer to another institution, but don’t end up doing it. Eight out of 10 students that go to a community college want to go. Like if I get all these wraparound services, Heather (11:12.749) Mm-hmm.

Alumni 52

Alumni Marketing and Communication Services Financial Aid Community College 52

Edu Alliance Journal

SEPTEMBER 6, 2022

I thought in early 1969 when I left the university, I didn’t have the academic ability to get a degree and my university advisor certainly was not supportive and suggested I should go sign up for military service that day. US Labor Market. The Harsh Facts on College Dropouts. 730,556 students starting in 2011).

Marketing and Communication Services 40

Marketing and Communication Services Development and Fund Raising Government Higher Education 40

EAB

NOVEMBER 3, 2022

How to engage more community college prospects amid the “great opt out”. As the number of traditional-aged students continues to decline, community college leaders must focus on enrollment and recruitment strategies within their control. The case for better prospect management. Trends in from-home sources. %

Community College 52

Community College Marketing and Communication Services Enrollment Management Admissions 52

The Change Leader, Inc.

AUGUST 8, 2023

Drumm McNaughton speaks with Dr. Marielena DeSanctis, president of the Community College of Denver, who shares some of the solutions she was able to identify based on her unique understanding of higher ed. She started her education career in K-12 and moved to community college leadership. Dr. DeSanctis is unique.

Higher Education 98

Higher Education Education Community College Development and Fund Raising 98

Confessions of a Community College Dean

MARCH 10, 2023

(Just one in five Student Voice survey respondents says they’re required to meet periodically with advisers, though the number is closer to three in 10 for students at private institutions and just 14 percent for community college students.) ” Regarding outreach and other written advising communications, language matters.

Student Engagement 104

Student Engagement Academic Advising Marketing and Communication Services Community College 104

Parchment

FEBRUARY 13, 2024

Marc Booker, Vice Provost of Strategy for the University of Phoenix joins us to discuss how institutions can adopt a culture of credit mobility by incorporating credit-for-prior-learning (CPL) and prior learning assessments (PLA) during the admissions process. And traditionally we’ve only said like, that’s not academic credit.

Marketing and Communication Services 52

Marketing and Communication Services Admissions Electronics Management 52