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Getting Ready for Graduation

Campus Sonar

Graduation is a converging point for your audiences and an opportunity to: Maintain a positive connection and impression with your graduating students to build affinity with them as they become young alumni. Invoke nostalgia in your alumni. Attend a favorite campus event. Join your local alumni association chapter.

Alumni 105
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Higher Ed Email Campaigns: How to Create Emails Students Want to Read

HEMJ (Higher Ed Marketing Journal)

Use this information to segment your email list into different groups, such as prospective students, current students, and alumni, and further refine these groups based on their specific interests and needs.