University Business

OCTOBER 25, 2022

Have you updated the recruitment pitch your college is making to prospective students as other options beckon and enrollment continues to slip? The bottom five are philosophy and religious studies, anthropology, communications studies, physics, and political science). Communication preferences.

Marketing and Communication Services 98

Marketing and Communication Services Recruitment Financial Aid Engineering 98

EAB

DECEMBER 27, 2023

Blogs 4 takeaways from marketing to graduate students in 2023—and predictions for 2024 Insights from a former higher ed CMO I recently returned from the Windy City, where I attended the American Marketing Association ’s (AMA) annual higher ed symposium. New growth and centralization of services mandates were imposed on PCO leaders.

Marketing and Communication Services 59

Marketing and Communication Services Recruitment Support Services Career Services 59

HEMJ (Higher Ed Marketing Journal)

APRIL 15, 2023

schools that offer fully online Master of Business Administration (MBA) programs increased 85% — from 284 to 526 — between the 2016-17 and 2020-21 academic years, according to data from the Association to Advance Collegiate Schools of Business. But higher ed marketers know that’s much easier said than done.

Marketing and Communication Services 52

Marketing and Communication Services Computers and Informational Technology Recruitment Financial Aid 52

HEMJ (Higher Ed Marketing Journal)

SEPTEMBER 18, 2023

Anyone who’s partnered with a marketing agency, hired a freelancer, or contracted for vendor services knows that. Later, I founded my first company to support colleges and universities that wanted to manage their students’ journeys independently, but lacked sufficient marketing knowledge and resources.

Marketing and Communication Services 96

Marketing and Communication Services Management Higher Education Enrollment Management 96

HEMJ (Higher Ed Marketing Journal)

JULY 2, 2024

As universities began to allow prospective learners, particularly adults seeking flexibility, to earn a degree without ever setting foot on campus, they also started to rethink their brand messaging to attract the modern student, all while jockeying for elbow room in the increasingly crowded online market. Approachable or rigorous?

Marketing and Communication Services 94

Marketing and Communication Services Higher Education Alumni Media 94

College Forward

APRIL 19, 2024

Across the nation, AmeriCorps members unite under a shared mission: to uplift their communities and cultivate personal growth through civic engagement. Yet, one of the most challenging aspects of service involves deciding on next steps after completing a term. Access the AmeriCorps alumni website and the alumni job board.

Marketing and Communication Services 52

Marketing and Communication Services Alumni Industry Higher Education Administration 52

EAB

AUGUST 7, 2023

Blogs EAB Strategic Advisory Services Extends Breadth and Depth of Coverage The challenges facing higher education have become increasingly complex and interconnected over the past 15 years and in many cases require the collective action of multiple cabinet leaders and divisions to make progress.

Budget and Finance Management 52

Budget and Finance Management Marketing and Communication Services Fundraising Safety and Security 52

EAB

APRIL 4, 2023

Podcast How to Recruit Adult Career Switchers Episode 145. Beth and David also offer tips on ways to eliminate administrative obstacles and on the importance of focusing your marketing messages around the expected return your students can expect to see on their education investment. April 4, 2023. DK: Excellent.

Recruitment 52

Recruitment Marketing and Communication Services Industry Healthcare 52

EAB

MAY 17, 2023

While we are studying the root causes of non-consumption and how executive leadership teams can best prepare for smaller, more skeptical pools of prospective students – I'd encourage administrators to start examining their student value proposition if they have not already.

Budget and Finance Management 105

Budget and Finance Management Marketing and Communication Services DEI Finance 105

Confessions of a Community College Dean

MARCH 20, 2023

She said that while talk of creating graduate programs may have been “floated” before 2015, college administrators did not formally consider adding graduate programs until the athletic training policy change. “At that time, I think there was not a particular need for the college to expand into other markets.”

Marketing and Communication Services 98

Marketing and Communication Services Administration Career Services Finance 98

EAB

APRIL 24, 2023

Our Adult Learner Recruitment team has found that setting at least two deadlines to drive early enrollment, deposit, or registrant activity works best. Remember to clearly articulate the steps for confirming enrollment when marketing your deadlines. Explore the full survey findings: staffing challenges in grad enrollment 3.

Marketing and Communication Services 52

Marketing and Communication Services Recruitment Financial Aid Admissions 52

EAB

JUNE 27, 2023

Learn more Check out this podcast to learn more about UCF's work to recruit Hispanic adult learners. We then use this information to design marketing messages that will resonate with prospective students at every stage of the funnel.

Healthcare 52

Healthcare Marketing and Communication Services Recruitment Faculty 52

EAB

NOVEMBER 3, 2022

How to engage more community college prospects amid the “great opt out”. As the number of traditional-aged students continues to decline, community college leaders must focus on enrollment and recruitment strategies within their control. Source: EAB analysis of American Community Survey data.

Community College 52

Community College Marketing and Communication Services Enrollment Management Admissions 52

Supporting Student Success

MAY 6, 2021

In 2008, I was recruited to run a grant with the purpose of connecting adult learners with data to inform their college choices so they didn’t need to depend on marketing hype from lead generation websites. While I was growing up, my dad had a good job as a radiology tech and then hospital administrator. She earned her Ed.D.

Higher Education 130

Higher Education Computers and Informational Technology Education Hospitality 130

CU Work-Life Balance

OCTOBER 6, 2023

Content can include courses organized by skill level, related skill keywords to follow, learning paths, learning groups where you can communicate with members interested in related topics, and available certifications. When you select a Role Guide you’re interested in, you’ll reach a page that lists all the resources for that role.

Marketing and Communication Services 52

Marketing and Communication Services Libraries Engineering Management 52

Higher Ed Connects: Student Success Blogs

JANUARY 15, 2020

Two higher education administrators and an academic consulting firm shared their visions on tailoring their programs to meet student and operational needs: Massachusetts Institute of Technology , Cambridge, Massachusetts. Broaden advising, career services & professional development. Enhance the undergraduate experience. Accessible.

Marketing and Communication Services 52

Marketing and Communication Services Professional Development Social Justice Consulting 52

EAB

AUGUST 9, 2023

Improve student persistence toward college and toward graduation by: Incentivizing faculty to engage in student advising and mentoring Encouraging students to develop a college-going mindset Offering completion and retention grants Making sure the right students and mentors are getting into peer mentoring programs Encourage lifelong learning through: (..)

Budget and Finance Management 52

Budget and Finance Management Marketing and Communication Services Enrollment Management Higher Education 52

The Change Leader, Inc.

OCTOBER 24, 2023

24 October · Episode 178 3 Enrollment Boosting Strategies for Accredited Institutions 31 Min · By Dr. Drumm McNaughton Leverage your institutions accreditation with these enrollment boosting strategies: explore 4 Ps of marketing, partnerships, controlling costs and more. This approach ensures a market-driven pricing strategy.

Marketing and Communication Services 98

Marketing and Communication Services Higher Education Community College Manufacturing 98

Creatrix Campus

JULY 27, 2022

These placements, in turn, help to promote the institute's industrial image, resulting in better recruitment and accreditation. Placement management software enables you to plan placements, train students in accordance with relevant market demands, organize placement drives, and allow companies to recruit students.

Management 52

Management Marketing and Communication Services Recruitment Industry 52

Parchment

APRIL 20, 2023

You need an easy-to-use way to automate high volumes of data from various digital platforms, direct communications, and events. Targeted recruitment tech helps institutions connect with students when they submit transcripts. Institutions using Parchment Recruit have a 39% yield rate.

Admissions 52

Admissions Recruitment Marketing and Communication Services Higher Education 52

The Change Leader, Inc.

JANUARY 23, 2024

23 January · Episode 191 Increase Graduate School Enrollment through Strategic Enrollment Management 40 Min · By Dr. Drumm McNaughton Strategic enrollment management (SEM) as a solution for growing graduate school enrollment in declining markets (e.g., minority and STEM).

Enrollment Management 52

Enrollment Management Management Marketing and Communication Services Recruitment 52

EAB

OCTOBER 27, 2023

Degree completers: Recruiting “some college and no degree” students who earned credits at other institutions before leaving and are now looking to complete. Schools that begin recruiting post-traditional students should take note that they may have work to do in this area.

Financial Aid 59

Financial Aid Recruitment Academic Advising Faculty 59

EAB

NOVEMBER 1, 2022

Leadership began by listening to staff to identify and resolve disconnects between departments, which had been limiting their ability to market and fill open courses. Our special guest today is Heather Speed, vice president for Student Success at Pueblo Community College. We have an 11000 square mile service area, a large service area.

Marketing and Communication Services 97

Marketing and Communication Services Faculty Computers and Informational Technology Community College 97

The Change Leader, Inc.

MAY 31, 2023

Examples include expanding recruitment efforts and creating stronger partnerships between high schools and colleges. Colorado automatically grants associate’s degrees to these students instead of waiting for them to apply or for a college administrator to make them aware of the opportunity.

Higher Education 105

Higher Education Financial Aid Education Marketing and Communication Services 105

EAB

MAY 22, 2023

In addition to the technology, Edify partners can expand their team’s capacity using professional service hours which leverage EAB’s skills and expertise, like data science and data engineering. With Edify, institutions can bring their disparate data together and empower individuals across campus with data insights.

Marketing and Communication Services 52

Marketing and Communication Services Enrollment Management Finance Utilities 52

EAB

OCTOBER 27, 2023

Degree completers: Recruiting “some college and no degree” students who earned credits at other institutions before leaving and are now looking to complete. Schools that begin recruiting post-traditional students should take note that they may have work to do in this area.

Financial Aid 52

Financial Aid Recruitment Academic Advising Faculty 52

EAB

NOVEMBER 13, 2023

Blogs The 6 most in-demand topics for district leaders last year AskEAB's 6 most popular research requests in 2022-2023 Each year, EAB’s Dedicated Advisors pass hundreds of questions from district leaders and school administrators to our AskEAB team. paraprofessionals, bus drivers).

DEI 52

DEI Libraries Marketing and Communication Services Management 52

The Change Leader, Inc.

JANUARY 8, 2022

Furthermore, both the board and administration need to agree that innovation and growth are critical for the survival of the institution (and higher education). The board can then offer direction, which then falls to the administration to implement. are diverse).

Government 52

Government Marketing and Communication Services Consulting Higher Education 52

EAB

MAY 16, 2023

EAB · TSU’s Systematic Approach to Student Success Navigate Navigate is higher education's leading student CRM, built based on a decade of research to improve recruitment, student success, and the student experience. So one of the things that we found that was challenging was the hesitance of our community trying to master some new skills.

Marketing and Communication Services 94

Marketing and Communication Services Faculty Utilities Institutional Research 94

Campus Groups

AUGUST 2, 2022

In addition to serving as a one-stop-shop for academic, co-curricular and student service information, the platform helps connect and engage students. However, your campus community platform is only effective if it is being used successfully. It can also increase a student’s marketability to graduate programs or potential employers.

Student Engagement 52

Student Engagement Marketing and Communication Services Student Affairs Student Organizations 52

EAB

MAY 9, 2023

Zirkel and Marcus also discuss low-cost customer service best practices from the private sector that community colleges can implement to deliver a better educational experience for their students. EAB · Do Community Colleges Need an “Intervention?” You mentioned it's not just the pandemic. No, it isn't.

Community College 84

Community College Financial Aid Marketing and Communication Services Higher Education 84

The Change Leader, Inc.

NOVEMBER 13, 2021

No longer can board members see their role as rubber-stamping administrative recommendations and enjoying the perks, such as box seats in the football stadium. Rethinking Board Membership Boards of trustees need to thoughtfully define the characteristics, behaviors, and skills required in both board and administrative leaders.

Government 52

Government Higher Education Education Marketing and Communication Services 52

Higher Education Inquirer

AUGUST 10, 2022

These institutions have lost sight of their purpose (education) and are investing millions of dollars into military recruitment for a cut of the financial benefits. They are more focused on military recruitment than what to do with these students once they enroll.

Veteran and Military Services 40

Veteran and Military Services Marketing and Communication Services Recruitment Utilities 40

Student Affairs Assessment Leaders (SAAL)

NOVEMBER 29, 2022

The following statements will be included in a bulleted format: (a) w ork with SAAL Board and community to identify metrics to measure successful implementation of strategic plan (b) c hoose at least 2-3 measures that adequately demonstrate implementation of the strategic plan to share with the SAAL community. CAS, ACPA, NASPA).

Student Affairs 40

Student Affairs Marketing and Communication Services Government Professional Development 40

The Change Leader, Inc.

MAY 2, 2023

Although many other countries compete in this market, an increasing number of international students who can’t travel to the US would like to attend the same prestigious institutions at home. Therefore, everything that a faculty or administrator plans to share with students should be screened and carefully chosen.

Marketing and Communication Services 52

Marketing and Communication Services Faculty Higher Education Consulting 52

The Change Leader, Inc.

NOVEMBER 14, 2023

These changes are reshaping how colleges and universities must embrace an adaptive approach to student recruitment and retention. This gap, exacerbated by widespread discounting practices, underscores the need for greater transparency in communicating the true costs and financial aid options to prospective students.

Higher Education 52

Higher Education Marketing and Communication Services Education Enrollment Management 52

Parchment

FEBRUARY 13, 2024

You’re making me pay to, to go back to communicate something that I know that I know this and so that barrier is very real for people, right? But I also know that the industry at large, when you served a more 18 to 22-year-old traditional market, you weren’t thinking about transfer. That is a tremendous market right now.

Marketing and Communication Services 52

Marketing and Communication Services Admissions Electronics Management 52