Confessions of a Community College Dean

MARCH 17, 2023

“All the people that I’ve worked with at career services, they’re always trying to figure out, ‘How can we get more students to come see us? ’” says Blair Garland, chief marketing officer and engagement officer at OSU Cascades. … How do we engage more students?’”

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Marketing and Communication Services Academic Advising Career Services Campus Activities 98

Confessions of a Community College Dean

MARCH 3, 2023

” Nonetheless, demand in the large, growing microcredential market is strong, but learners also struggle to make sense of offerings. ” To realize that vision, higher ed professionals might consider communicating more with employers, according to the report. “It’s a trust-but-verify situation.”

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Marketing and Communication Services Manufacturing Industry Management 117

University Business

AUGUST 10, 2023

Average assessment scores between 2020 and 2022 have dropped by 5%. Institutions can ensure their success and development with intentional support in the areas they may be vulnerable in and by communicating these services fully. Several colleges are using data to combat historical performance equity gaps.

Marketing and Communication Services 52

Marketing and Communication Services Food Community College Health Services 52

EAB

MAY 30, 2023

Since 2020, enrollment at community colleges has declined 5.4 Most of the enrollment that has been recovered at community colleges is through an uptick in dual enrollment. As of fall 2022, enrollment declines at community colleges had slowed to 0.4 In 2022, this number jumps up to 10.5

Marketing and Communication Services 52

Marketing and Communication Services Community College Admissions Recruitment 52

Confessions of a Community College Dean

APRIL 2, 2023

Our vast learner base of over 100 million learners (including 70 percent of new learners who came to the platform organically in 2022) enables us to match students with degrees that are better aligned with their career goals and aspirations, reducing the need to overspend on marketing. Q: Is there a middle ground?

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Marketing and Communication Services Computers and Informational Technology Financial Aid Admissions 62

EAB

NOVEMBER 1, 2022

November 1, 2022. EAB’s Tara Zirkel is joined by Pueblo Community College VP of Student Success, Dr. Leadership began by listening to staff to identify and resolve disconnects between departments, which had been limiting their ability to market and fill open courses. Episode 126. Transcript. TZ: Great.

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Marketing and Communication Services Faculty Computers and Informational Technology Community College 97

EAB

FEBRUARY 3, 2023

In Person Is Back In 2022, enrollment teams returned to in-person events in full force, with students and families following suit. Virtual events -40.0% “We've seen registration greatly increase from 2021 to 2022 for nearly every major in-person event, ” one Quick Poll respondent told us. On-campus events with 100-499 attendees 124.2%

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Marketing and Communication Services Admissions Enrollment Management Utilities 52

EAB

AUGUST 23, 2023

Review these 7 aspects of your basic needs strategy before the semester begins Community colleges play a vital role in higher education, offering affordable and accessible pathways to academic and professional success. At the time, I was unaware of any support offered by my college that could have made a difference.

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Marketing and Communication Services Transportation Food Community College 52

EAB

DECEMBER 7, 2022

Awardees are chosen from among the colleges, universities, and individuals that use Navigate , EAB’s student success management system, or Starfish , the student success platform EAB acquired in 2021. Congratulations to our 2022 winners: Technology Pioneer Award: Bakersfield College. Sierra College. Mercy College.

Marketing and Communication Services 52

Marketing and Communication Services Community College Management Enrollment Management 52

EAB

AUGUST 21, 2023

Knowing how to turn the tide can feel impossible—not to mention that increasing competition in the transfer recruitment space continues to crowd an already crowded market. I’m currently enrolled at a CC (technical college). But things aren’t all doom and gloom. I’m so confused. I’m enrolled in their transfer program for psychology.

Marketing and Communication Services 52

Marketing and Communication Services Recruitment Community College Admissions 52

EAB

JANUARY 30, 2023

In addition to helping set an editorial agenda for our research publications (see here , and here , and here for past examples), this work gives us a unique read on what’s happening in higher education markets around the country.

Marketing and Communication Services 52

Marketing and Communication Services Recruitment Admissions Utilities 52

EAB

AUGUST 9, 2023

Our second cohort concluded in December 2021, our third cohort wrapped up in spring 2022, our fourth occurred in fall 2022, and our fifth occurred in spring 2023. All cohorts ended with presentations of the fellows’ capstone projects.

Budget and Finance Management 52

Budget and Finance Management Marketing and Communication Services Enrollment Management Higher Education 52

EAB

OCTOBER 18, 2022

October 18, 2022. The three urge schools to invest in transfer advisors, website improvements, and auxiliary services designed to help transfer students build engagement with staff and other students even before they arrive on your campus. 2022 is my 30th anniversary in admissions. Episode 124. Matt Sheldon: Yeah, absolutely.

Marketing and Communication Services 52

Marketing and Communication Services Admissions Recruitment Community College 52

EAB

FEBRUARY 7, 2023

EAB experts Caylie Privitere and Matthew McAloon examine the benefits to students and institutions from the restoration of Pell Grant funding for incarcerated persons who want to pursue a college education. And why should our partners care about this market? Do we have a sense of how this has been communicated to incarcerated peoples?

Recruitment 92

Recruitment Marketing and Communication Services Higher Education Research 92

Parchment

APRIL 20, 2023

between the start of the global health crisis into fall of 2022. Reaching your school or college admittance targets requires applying a fresh perspective to existing workflows and resources. You need an easy-to-use way to automate high volumes of data from various digital platforms, direct communications, and events.

Admissions 52

Admissions Recruitment Marketing and Communication Services Higher Education 52

Confessions of a Community College Dean

JANUARY 3, 2023

“You can create a net-zero campus pretty easily by just shutting it down,” quips Jay Antle, executive director of the Center for Sustainability and a history professor at Johnson County Community College, in Kansas. “They should celebrate it and market that they’re engaging in it.

Food 98

Food Development and Fund Raising Marketing and Communication Services Consulting 98

EAB

MAY 16, 2023

So one of the things that we found that was challenging was the hesitance of our community trying to master some new skills. And so what we also noted was that in order for this to happen, we needed to get more marketing involved, across the campus to be able to promote this new platform. How will students know about it? JG: I agree.

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Marketing and Communication Services Faculty Utilities Institutional Research 94

EAB

MAY 23, 2023

EAB’s Tara Zirkel is joined by Center for Community College Student Engagement Executive Director Dr. Linda Garcia, as well as Associate Director of Publications, Dr. Courtney Adkins, to discuss new research on student engagement. Today, community colleges are being asked to rise to new challenges.

Student Engagement 52

Student Engagement Community College Marketing and Communication Services Food 52

The Change Leader, Inc.

JANUARY 23, 2024

23 January · Episode 191 Increase Graduate School Enrollment through Strategic Enrollment Management 40 Min · By Dr. Drumm McNaughton Strategic enrollment management (SEM) as a solution for growing graduate school enrollment in declining markets (e.g., minority and STEM). The report outlines a 6.9%

Enrollment Management 52

Enrollment Management Management Marketing and Communication Services Recruitment 52

Edu Alliance Journal

SEPTEMBER 6, 2022

September 6, 2022 by Dean Hoke – The percentage of students without a post-secondary degree in the United States has been a widespread concern for decades. This topic has been of interest to me for over 50 years because I am one of those who dropped out of college. US Labor Market. The Harsh Facts on College Dropouts.

Marketing and Communication Services 40

Marketing and Communication Services Development and Fund Raising Government Higher Education 40

Parchment

OCTOBER 8, 2024

In this episode, we sit down with John Fink from the Community College Research Center to discuss what we learned from the data and how it can help dual enrollment practitioners. It’s a favorite part of my job is going out into the world, outside of the college and visiting. and only about 74 community colleges.

Community College 52

Community College Marketing and Communication Services Research IT 52

The Change Leader, Inc.

SEPTEMBER 12, 2023

Drumm McNaughton speaks with Director Camille Dumont of the Center for Career and Professional Development (CCPD) about how she aligned career services with academia at Post University to better prepare students for the workforce. For instance, retail workers acquire customer service and communication skills.

For-Profit Universities 59

For-Profit Universities Marketing and Communication Services Professional Development Industry 59

EAB

NOVEMBER 3, 2022

How to engage more community college prospects amid the “great opt out”. As the number of traditional-aged students continues to decline, community college leaders must focus on enrollment and recruitment strategies within their control. Source: EAB analysis of American Community Survey data.

Community College 52

Community College Marketing and Communication Services Enrollment Management Admissions 52

The Change Leader, Inc.

MARCH 28, 2023

In stark contrast to prevailing trends in higher education, colleges and universities have or are boosting their enrollment, retention, and graduation rates by improving their students’ sense of belonging, student support services, student-faculty relationships, and career readiness programs. Elliot Felix 01:43 It is, it is.

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Marketing and Communication Services Consulting Support Services Libraries 52

Confessions of a Community College Dean

JANUARY 10, 2023

“It sounds like you’re saying it’s really about better articulating and rebranding, about how we market what we’re doing.” York’s county was won handily by Donald Trump in the 2020 presidential race and Dr. Mehmet Oz in the state’s 2022 Senate race.).

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