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2023 Seal of Excelencia

Diverse: Issues in Higher Education

ASU has added several Spanish language marketing materials, including an En Espanol section on the university’s website, a comprehensive admissions piece, Spanish campus tours, and multiple recruitment pieces for academic programs. These include a food pantry and the basic needs food services and meal programs. Hawkins Jr.

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Building an Impactful Brand Voice

HEMJ (Higher Ed Marketing Journal)

It experienced a slow but steady rise over the next 20 years, with 1 in 4 college students taking at least one online class by 2012 and more than half of students taking online classes by 2022 after the pandemic hastened the trend, according to data from the National Center for Education Statistics. This voice is more than words on a webpage.

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Macro Marketing Themes for Micro Education Programs

HEMJ (Higher Ed Marketing Journal)

With this spike in interest, the alternative education market is growing rapidly. For example, the coding bootcamp market is projected to grow 19.31% in 2022 and reach $1.2 billion in market share by 2028. How to Market Micro Programs Effectively. Include the Marketing Team Early.

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What recession? How Villanova turns student degrees into jobs

University Business

With high inflation, failing banks and rounds of layoffs across industries, many colleges and universities may be concerned about what kind of job market their graduating students will face. In fact, he foresees “strength and optimism” in the entry-level market. Another 21.1% sought further education, which led to a 98.9%

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What qualities to look for when purchasing Higher Education CRM?

Creatrix Campus

Tue, 07/19/2022 - 01:47. They are powerful tools that can streamline customer support, communication, and management. A higher education CRM system also assists staff in improving internal and external communication. Improved client service. Enhanced alumni relations. Streamlined communication.

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Rising higher ed leaders tackle campus challenges in EAB’s fellowship

EAB

Our second cohort concluded in December 2021, our third cohort wrapped up in spring 2022, our fourth occurred in fall 2022, and our fifth occurred in spring 2023. All cohorts ended with presentations of the fellows’ capstone projects.

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Are you losing grad and adult enrollments at the last minute? Try these 4 strategies.

EAB

Remember to clearly articulate the steps for confirming enrollment when marketing your deadlines. Your value proposition could be your standout corporate partnerships, student outcomes, services to support graduate students , or a unique aspect of your institutional culture.