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Seal of Excelencia 2024

Diverse: Issues in Higher Education

In addition to support services that include financial aid and academic advising, an example of supporting Latinx student success is the CSUSB Impact Internship, developed by the university’s Undocumented Student Success Center. “By In academic year 2021-22, 45.1% Morales, president of CSUSB. That number increased to 47.8% in 2022-23.

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4 takeaways from marketing to graduate students in 2023—and predictions for 2024

EAB

Blogs 4 takeaways from marketing to graduate students in 2023—and predictions for 2024 Insights from a former higher ed CMO I recently returned from the Windy City, where I attended the American Marketing Association ’s (AMA) annual higher ed symposium. New growth and centralization of services mandates were imposed on PCO leaders.

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How to use marketing to engage program-switchers

EAB

This makes enrollment marketers’ jobs challenging. Marketing to students by program of interest sounds like a good idea, but with the knowledge that many students apply to programs outside their original program of interest, how can marketers know what messaging will be most effective?

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College Sports: A Work in Progress

Diverse: Issues in Higher Education

He says he also looks forward to collaborating with faculty on campus to pursue and publish research on issues related to student-athletes of color. Louis-based law firm with a national sports practice, notes an important 2021 legal decision that impacted DEI. On July 1, 2021, the deals commenced. Four years later, 82.8%

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A Student-Centric Approach to Higher Education Marketing in 2022

Blackboard Higher Education

This has huge implications not just for the way you structure your online and nontraditional programs, but also how you can effectively reach these students and market to them. How to win: prioritize career outcomes for higher education marketing. 1) Speak to their career aspirations. But slick and impersonal advertising won’t do.

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Wealth and Want Part 4: Robocolleges and the Working Class Roboworkers

Higher Education Inquirer

Aggressive Marketing and Recruitment: Robocolleges often employ aggressive marketing tactics to attract students, including misleading advertisements and high-pressure sales techniques. Business: Graduates from robocolleges may lack the practical skills and business acumen needed to succeed in the competitive job market.

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Promises and Pitfalls of ChatGPT

Confessions of a Community College Dean

Blog: Call to Action: Marketing and Communications in Higher Education Can artificial intelligence technology help you research content ideas? Develop copy for a news release or marketing email? I asked it to write a news release about a digital marketing program launching at New York University.