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4 takeaways from marketing to graduate students in 2023—and predictions for 2024

EAB

Blogs 4 takeaways from marketing to graduate students in 2023—and predictions for 2024 Insights from a former higher ed CMO I recently returned from the Windy City, where I attended the American Marketing Association ’s (AMA) annual higher ed symposium. New growth and centralization of services mandates were imposed on PCO leaders.

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Seal of Excelencia 2024

Diverse: Issues in Higher Education

In addition to support services that include financial aid and academic advising, an example of supporting Latinx student success is the CSUSB Impact Internship, developed by the university’s Undocumented Student Success Center. “By In academic year 2021-22, 45.1% Morales, president of CSUSB. That number increased to 47.8% in 2022-23.

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How to use marketing to engage program-switchers

EAB

This makes enrollment marketers’ jobs challenging. Marketing to students by program of interest sounds like a good idea, but with the knowledge that many students apply to programs outside their original program of interest, how can marketers know what messaging will be most effective? Ready to find out more?

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College Sports: A Work in Progress

Diverse: Issues in Higher Education

Dr. Akilah Carter-Francique, the dean of Education, Health and Human Services at Benedict College and former executive director of the Institute for the Study of Sport, Society and Social Change at San Jose State University, says student-athletes have a huge voice in challenging the status quo. On July 1, 2021, the deals commenced.

Title IX 287
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A Student-Centric Approach to Higher Education Marketing in 2022

Blackboard Higher Education

This has huge implications not just for the way you structure your online and nontraditional programs, but also how you can effectively reach these students and market to them. How to win: prioritize career outcomes for higher education marketing. 1) Speak to their career aspirations. But slick and impersonal advertising won’t do.

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Support for first-year students may be key this fall. Here are 4 ways to ensure you’re ready

University Business

Similarly, 87% of public schools reported that the pandemic negatively impacted student socioemotional development during the 2021–22 school year, according to the National Center for Education Statistics. Market and communicate at nauseam Student affairs offices may be way ahead of the curve on how to deal with today’s students.

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3 Questions to Syracuse’s Chancellor Kent Syverud on Potential ED Changes to the Bundled Services Exemption

Confessions of a Community College Dean

Blog: Learning Innovation With all the conversation about the Department of Education (ED) review of the bundled services exemption , I thought it would be instructive to hear from a university leader on the subject. Kent Syverud , Chancellor and President of Syracuse University, graciously agreed to answer my questions.