Higher Education Inquirer

SEPTEMBER 26, 2024

Aggressive Marketing and Recruitment: Robocolleges often employ aggressive marketing tactics to attract students, including misleading advertisements and high-pressure sales techniques. Business: Graduates from robocolleges may lack the practical skills and business acumen needed to succeed in the competitive job market.

Marketing and Communication Services 75

Marketing and Communication Services Safety and Security Higher Education Faculty 75

EAB

JANUARY 26, 2023

Applying to more colleges: In 2021, the average number of college applications submitted by new college freshmen rose to 7 from 6 applications the year before. Nationally, from fall 2021 to fall 2022, two-year colleges only lost.4% whitepaper: Admissions sTAFFING IN A VOLATILE LABOR MARKET 6. get your copy 2.

Community College 105

Community College Marketing and Communication Services Recruitment Financial Aid 105

EAB

MARCH 6, 2023

Blogs 4 Digital Marketing Channels to Harness for Student Recruitment in 2023 When it comes to recruiting Gen Z and optimizing student lead generation, the question isn’t the degree to which you should lean on digital channels; rather, it’s which digital channels you should prioritize at any given time.

Recruitment 52

Recruitment Media Marketing and Communication Services Architecture 52

University Business

SEPTEMBER 26, 2023

While email and institutions’ college websites still dominate as students’ preferred mode of communication and point of contact , it can be difficult for colleges that aren’t already on students’ radars to make an impact by using these tools.

Media 105

Media Recruitment IT Marketing and Communication Services 105

The Student Affairs Blog

MAY 9, 2024

The Division of Student Affairs received some questions this spring centered around changes to returning student housing application process for 2024-25, general availability of on-campus housing for students, health and safety in the residence halls, and navigating the local off-campus housing market. Below are responses to those questions.

Safety and Security 75

Safety and Security Marketing and Communication Services Facilities Management Health Services 75

Teaching Matters Online Learning

JANUARY 18, 2024

They explain how over the years, they’ve adapted their services in response to the lessons learned from their experiments. Nikki Stuart is a digital programme manager and Lauren Johnston-Smith is an online learning marketing projects manager at the University of Edinburgh.

Marketing and Communication Services 52

Marketing and Communication Services IT Management Media 52

Supporting Student Success

JANUARY 26, 2021

Upon graduation, today’s students are facing a unique problem: the job market is full of positions designated as “entry-level,” but many of those positions actually require several years’ worth of experience. To add to the problem, the pandemic has undoubtedly shaken up the job market. By: Hana Rehman. Volunteer or Intern Virtually.

Marketing and Communication Services 130

Marketing and Communication Services Industry Nonprofit Organizations Recruitment 130

College for Creative Study

JUNE 20, 2023

Steve Davis serves as Comerica’s Michigan Market President, overseeing Comerica’s business and community engagement throughout Michigan, in addition to his role of providing leadership for Middle Market and Business Banking teams. The station has the top-rated and most-watched newscasts in the market, is the No.

Marketing and Communication Services 52

Marketing and Communication Services Banking Insurance Media 52

EAB

NOVEMBER 3, 2022

Source: EAB analysis of American Community Survey data. When I worked in enrollment management, inquiries were one of the most difficult categories of students to capture and communicate with. Referrals from social services agencies and community-based organizations. The case for better prospect management.

Community College 52

Community College Marketing and Communication Services Enrollment Management Admissions 52

Confessions of a Community College Dean

FEBRUARY 1, 2023

Blog: Call to Action: Marketing and Communications in Higher Education Can artificial intelligence technology help you research content ideas? Develop copy for a news release or marketing email? I asked it to write a news release about a digital marketing program launching at New York University.

Marketing and Communication Services 75

Marketing and Communication Services Alumni Engineering Higher Education 75

EAB

JULY 7, 2023

Survey of College and University Presidents In 2021, Inside Higher Education reported that 91% of presidents stated their top priority was to cultivate new donor bases. Annual giving must mirror the retail marketing experience that alumni and donors have come to expect by meeting them where they are with personalized messages.

Alumni 52

Alumni Marketing and Communication Services Retail Fundraising 52

Diverse: Issues in Higher Education

OCTOBER 9, 2023

ASU has added several Spanish language marketing materials, including an En Espanol section on the university’s website, a comprehensive admissions piece, Spanish campus tours, and multiple recruitment pieces for academic programs. These include a food pantry and the basic needs food services and meal programs. Hawkins Jr.

Marketing and Communication Services 318

Marketing and Communication Services Financial Aid Faculty Recruitment 318

University Business

MARCH 20, 2023

With high inflation, failing banks and rounds of layoffs across industries, many colleges and universities may be concerned about what kind of job market their graduating students will face. In fact, he foresees “strength and optimism” in the entry-level market. Another 21.1% sought further education, which led to a 98.9%

Marketing and Communication Services 52

Marketing and Communication Services Alumni Industry Recruitment 52

Confessions of a Community College Dean

MARCH 3, 2023

” Nonetheless, demand in the large, growing microcredential market is strong, but learners also struggle to make sense of offerings. ” To realize that vision, higher ed professionals might consider communicating more with employers, according to the report. “It’s a trust-but-verify situation.”

Marketing and Communication Services 119

Marketing and Communication Services Manufacturing Industry Management 119

PUC

AUGUST 29, 2024

Kimberly Dunker arrived at PUC in 2021 as chair of the nursing and health sciences. Jeff Joiner, a master’s prepared RN, is the director of the Health Science program AS and BS, Emergency Services AS program, and Emergency Management BS program. However, the Nursing Program has two additional standards.

Marketing and Communication Services 52

Marketing and Communication Services Faculty Management IT 52

EAB

AUGUST 9, 2023

Our second cohort concluded in December 2021, our third cohort wrapped up in spring 2022, our fourth occurred in fall 2022, and our fifth occurred in spring 2023. All cohorts ended with presentations of the fellows’ capstone projects.

Budget and Finance Management 52

Budget and Finance Management Marketing and Communication Services Enrollment Management Higher Education 52

EAB

DECEMBER 7, 2022

Awardees are chosen from among the colleges, universities, and individuals that use Navigate , EAB’s student success management system, or Starfish , the student success platform EAB acquired in 2021. This can include participation in collaborative events, prospect-facing marketing opportunities, crediting EAB at industry conferences, etc.

Marketing and Communication Services 52

Marketing and Communication Services Community College Management Administration 52

EAB

AUGUST 23, 2023

I remember working food service jobs so it would be easier to eat, needing to move constantly as rent got too high, and scrounging to afford my bus pass. Collaborations with local food banks, grocery stores, and community organizations can help sustain these programs.

Marketing and Communication Services 52

Marketing and Communication Services Transportation Food Development and Fund Raising 52

EAB

JUNE 20, 2023

I sat down with EAB Research Advisory Services Director and Subject Matter Expert Melanie Overton to learn what has made this seminar so popular and what leadership takeaways partners bring back to their campus teams. We know that empathetic listening communicates that we care about people. MO: I know!

Marketing and Communication Services 52

Marketing and Communication Services Student Affairs Professional Development Faculty 52

EAB

FEBRUARY 3, 2023

Virtual events -40.0% “We've seen registration greatly increase from 2021 to 2022 for nearly every major in-person event, ” one Quick Poll respondent told us. Virtual events -40.0% “We've seen registration greatly increase from 2021 to 2022 for nearly every major in-person event, ” one Quick Poll respondent told us.

Marketing and Communication Services 52

Marketing and Communication Services Admissions Enrollment Management Utilities 52

EAB

OCTOBER 24, 2023

My name is Beth Donaldson and I'm the Managing Director of our Adult Learner Consulting Services here at EAB. I've been with the firm for about a year now and prior to joining EAB, I was a practitioner on campus with over two decades of experience in enrollment management, marketing, and student success positions. music] 0:00:48.5

Marketing and Communication Services 64

Marketing and Communication Services Financial Aid Admissions Support Services 64

EAB

JULY 17, 2023

Fortunately, we now have some hard data to turn to, thanks to the latest edition of EAB’s Student Communication Preferences Survey. Be sure to highlight features that most interest families, including information on job placement, internships, and career services. But are these anecdotal observations or a real trend?

Recruitment 52

Recruitment Marketing and Communication Services Enrollment Management Research 52

EAB

MARCH 20, 2023

As was the case in 2021 , improving talent management ranked number one as the top priority for senior Facilities officers in 2022. Here's how to optimize your deferred maintenance strategy EAB's Roadmap shares proven tactics to create an effective capital renewal plan, monitor performance, communicate capital renewal, and get funding.

Facilities Management 52

Facilities Management Marketing and Communication Services Utilities Management 52

EAB

JANUARY 30, 2023

By Brad Shafer As advancement leaders, we need to be good market watchers and even better communicators. New Tech Provides New Giving Opportunities Schools are reprioritizing their marketing channels. Services like PayPal, Zelle, Venmo, Apple Pay, and Cash App simplify the payment process for consumers.

Marketing and Communication Services 52

Marketing and Communication Services Fundraising Industry Alumni 52

EAB

OCTOBER 24, 2022

They accomplish this by providing holistic support through extensive academic and wraparound services from the time the student applies to the time they walk the stage. Tip #4: Be intentional in your recruitment marketing. learn more about building a student communication strategy. October 6, 2021. March 26, 2021.

Recruitment 95

Recruitment Community College Marketing and Communication Services Admissions 95

Confessions of a Community College Dean

APRIL 3, 2023

“I believe we have made good faith efforts to engage others in this process, but also appreciate that communication related to the reasoning and roles of these deans to the broader faculty could and should have been more robust.

Government 122

Government Marketing and Communication Services Faculty Administration 122

University Business

DECEMBER 19, 2022

Besides, the humanities cloak an intensely practical side beyond the analytical and communication skills they grow: Shakespeare teaches us statecraft, after all. But youthful trends can turn into multibillion-dollar markets. Such information can inform a college or university’s curriculum choices, hiring, and, yes, marketing strategy.

Marketing and Communication Services 52

Marketing and Communication Services Curriculum Development Government Manufacturing 52

Confessions of a Community College Dean

MARCH 28, 2023

In a perfect world, technology would streamline the communication process. In 2021, providers on this platform issued more than 74 million badges, which marked a noticeable increase (73 percent) from the 2020 report. But some hiring platforms favor information about traditional credentials over microcredentials.

Marketing and Communication Services 126

Marketing and Communication Services Recruitment Industry Engineering 126

Goucher DEI

MAY 22, 2024

Title IX/Non-discrimination The Office of Title IX at Goucher is committed to cultivating a safe and inclusive campus community free from gender-based violence and grounded in healthy, pleasure-centered relationship practices. Melissa has been a member of the Goucher Community since 2021.

Title IX 40

Title IX Marketing and Communication Services Social Justice DEI 40

Confessions of a Community College Dean

MARCH 20, 2023

“At that time, I think there was not a particular need for the college to expand into other markets.” Bureau of Labor Statistics projected a growth rate of 17 percent in athletic trainer positions from 2021 to 2031 and described the rate as “much faster than the average for all occupations.” ” The U.S.

Marketing and Communication Services 98

Marketing and Communication Services Administration Career Services Finance 98

EAB

SEPTEMBER 26, 2023

Source: EAB Student Communication Preferences Survey 2023) --> Financial concerns are highly correlated to both stopping out and mental health challenges. Source: Student Loan Planner Mental Health Survey 2021) --> Three strategies to enhance student financial wellness and prepare students for loan repayment 1.

Community College 59

Community College Budget and Finance Management Marketing and Communication Services Financial Aid 59

EAB

AUGUST 21, 2023

Knowing how to turn the tide can feel impossible—not to mention that increasing competition in the transfer recruitment space continues to crowd an already crowded market. Reddit Thread: Articulation agreements and transfer credits Students increasingly expect 24/7 service and self service options. I’m so confused.

Marketing and Communication Services 52

Marketing and Communication Services Recruitment Community College Admissions 52

Confessions of a Community College Dean

JANUARY 31, 2023

” Mark Johnson, the district’s executive director of marketing, communication and public relations, said district leaders are “disappointed” students filed the lawsuit. “Peralta CCD staff has continuously worked with Citizen reporters to provide documents,” he said in an email.

Safety and Security 98

Safety and Security Marketing and Communication Services Community College Government 98

EAB

MAY 30, 2023

4 Knowing that dual enrollment students are likely casting a wider net when considering their long-term college options means that early, targeted communications with these students is vital in order to successfully stand out among their other options. 3 EAB Analysis of American Community Survey Data. McKinsey and Co. 5 Agostino, S.

Marketing and Communication Services 52

Marketing and Communication Services Community College Admissions Recruitment 52

HEMJ (Higher Ed Marketing Journal)

JUNE 12, 2023

But a growing number of community colleges are recognizing that the traditional student journey needs to be improved, according to a 2020 analysis published by the CCRC. Oftentimes, the financial sacrifice of paying for child care services leaves parents wondering if community college is a worthwhile endeavor.

Community College 52

Community College Marketing and Communication Services Transportation Admissions 52

Confessions of a Community College Dean

APRIL 6, 2023

” Colorado State University, in Fort Collins, also boasts a sizable proportion of out-of-state students—about 27 percent in 2021—but for now the bill wouldn’t have much impact there. “Colorado is a state of Faustian bargains in policy and funding for higher ed,” Orphan said. “But that is not the case.”

Mining 98

Mining Marketing and Communication Services Recruitment Higher Education 98

Parchment

APRIL 20, 2023

You need an easy-to-use way to automate high volumes of data from various digital platforms, direct communications, and events. increase in applications between 2021 and 2022. In contrast, enrollment in the public college sector declined by 5% with community colleges losing 351,000 students since 2020.

Admissions 52

Admissions Recruitment Marketing and Communication Services Higher Education 52